Content Marketing Institute

NOVEMBER 6, 2018

Remember: Your content marketing strategy should define your social media marketing strategy – not the other way around – because it’s always best to evaluate each social channel against your strategic goals and audience needs before you distribute content there. Weren’t able to attend or missed a few sessions?

Social Media Marketing 111

Social Media Marketing Marketing Plan Key Performance Indicator Marketing 111

AWeber

JUNE 17, 2024

And that’s what I am talking about—a plan to guide you on what you need to do, when, and why. With an email marketing plan in place, you’ll have a better sense of what to do and who to target. By documenting your email marketing plan, you’re helping everyone on the team stay aligned, marching toward the same goal.

Email Marketing 98

Email Marketing Marketing Strategy Marketing Marketers 98

Duct Tape Marketing

MARCH 17, 2023

How To Scale Your B2B Marketing Strategy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Louis Gudema In this episode of the Duct Tape Marketing Podcast , I interview Louis Gudema. He also has a side hustle as a ghostwriter of business and marketing books.

Marketing Strategy 97

Marketing Strategy B2C CMO Marketing 97

Duct Tape Marketing

JUNE 1, 2011

While few would argue with the statement above, marketing strategy as a practical tool remains little more than an academic exercise for most businesses. You can’t fake this characteristic but you can move your higher purpose front and center in your marketing strategy.

Marketing Strategy 78

Marketing Strategy Shipping Marketing Marketers 78

Hubspot Marketing

JUNE 7, 2022

Below is a list of each type of content marketing template represented. Content Marketing Plan Templates. Content Marketing Plan Templates. Content marketing involves delivering valuable information to your target audience. Content Marketing Planning Template. Email Marketing Planning Template.

Content Marketing 145

Content Marketing eBook Marketing Marketers 145

Hootsuite

MARCH 31, 2022

Having the right Facebook tools to execute your marketing strategy not only makes your job easier, it makes your work more effective and efficient. A successful Facebook marketing strategy touches everything from testing ads to analyzing engagement. Every good marketing plan starts with a proactive strategy.

Analytics 145

Analytics Copywriting Law Advertising 145

Vertical Response

MARCH 22, 2025

Building a clean and organic email list through opt-in forms, partnerships, and social media integration enhances engagement and compliance with data protection laws. This involves using existing contacts and importing customer details into an email marketing tool. Permission-based marketing adheres to data protection laws.

Non-Profit 52

Non-Profit Email Marketing Marketing Marketers 52

Sachs Marketing Group

JULY 21, 2023

Creating effective B2B digital marketing strategies is crucial as it allows businesses to reach their target audience in a competitive digital landscape. These strategies help increase visibility, attract quality leads, nurture relationships, and drive conversions. What should be included in a B2B marketing plan?

Digital Marketing 52

Digital Marketing Marketing Strategy Social Media Marketing Copywriting 52

Sprout Social

MARCH 31, 2022

Food for thought: a staggering 89% of marketers plan to increase (or maintain) their investment in short-form video in 2022. On the flip side, TikTok is banned in some regions due to censorship laws and has faced some scrutiny due to privacy concerns. Trying to decide between Instagram Reels vs. TikTok?

Gen Z 141

Gen Z Entertainment Law Fashion 141

Hubspot Marketing

OCTOBER 8, 2024

Below is a list of each type of content marketing template represented. Below, you’ll find several helpful templates to jumpstart your content marketing strategy. Content Marketing Planning Template Download the content mapping template here. Set goals for your email marketing planning with this free template.

Content Marketing 100

Content Marketing eBook Marketing Plan Marketing 100

Duct Tape Marketing

MAY 29, 2024

With your client’s blessing, set up a call or meeting to educate these advisors on the marketing strategy you’ve developed. Facilitate member introductions and connections Follow up with referral offers for new attendees Teach referral marketing Want to tap into the law of reciprocity?

Law 90

Law Marketing Plan Communications Price 90

Duct Tape Marketing

JANUARY 16, 2014

Your New Competitive Advantage (It’s Not What You Think) written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing Thursday is guest post day here at Duct Tape Marketing and today’s guest is Gabriel Mays – Enjoy! For me it’s seeing my father-in-law use a 25ft.

CRM 77

CRM Law Marketing Plan Marketing Strategy 77

Martech

JANUARY 31, 2022

Pay attention to the details, since mistakes will compromise the preference center and undermine your marketing strategy. Finally, ask yourself if you are compliant with anti-spam laws. Do winning marketers develop a marketing plan one year and then rinse-and-repeat the same plan every year after?

Transform 98

Transform B2C Law Customer loyalty 98

Duct Tape Marketing

JANUARY 19, 2024

The trustworthiness and accountability of these machines are crucial to develop, especially in safety-critical domains where human lives could be at stake like in medicine or laws. Overall, while AI has made substantial strides, there is still a long way to go in unlocking its true potential and addressing the associated challenges.

CMO 92

CMO Law Marketing Marketers 92

Lusha

DECEMBER 9, 2024

Getting this wrong can lead to missed chances or putting too much money into a smaller market than you thought. The answer lies in figuring out your Total Addressable Market (TAM). TAM is a crucial metric that helps businesses make smart choices , from improving marketing plans to making important investments.

Price 52

Price CRM Marketing Marketers 52

Hootsuite

MAY 15, 2023

How do you keep marketing messages, branding, and customer experience consistent with, quite literally, so many cooks in the kitchen? Fear not, franchisor: Here’s how to plan, execute, analyze, and maintain a successful franchise social media marketing strategy that all your franchisees will get excited about.

Social Media Marketing 109

Social Media Marketing PR Marketing Marketers 109

Search Engine Land

NOVEMBER 21, 2022

Content marketing strategy is notoriously complex for the uninitiated. 43% of businesses don’t have a documented content strategy – and they perform less well than brands that do have one. What is a content marketing agency? They also get 55% more website visitors and 434% more pages indexed in search engines.

Content Marketing 91

Content Marketing Marketing Marketers Marketing Ethics 91

Marketing Insider Group

JULY 29, 2010

But I also believe success in building my personal brand is direct evidence of my abilities to execute an overall marketing strategy for the company – in essence to build the company brand. I am targeting B2B marketers with tips and advice from an insider point of view. Mom laws: use your manners and common sense.

Branding 75

Branding Social Media Marketing Telemarketing Inbound Marketing 75

Buffer Marketing

FEBRUARY 7, 2024

And, with the right social media marketing strategy in place, it’s still possible to grow your following on X.   Fun visuals like these — all easy to create with templates and editing tools like Canva — can become a pillar of your Twitter marketing plan. Laziest form of marketing.

Analytics 128

Analytics Real Estate User-Generated Social Media Marketing 128

Hubspot Marketing

SEPTEMBER 17, 2018

Brands need a video marketing strategy — this idea isn’t new. It’s no longer just one piece of your overall marketing plan. It’s central to your outreach and campaign efforts … especially your social strategy. Before your start filming, set a music budget and research your local copyright laws.

Video Marketing 145

Video Marketing Marketing Marketers Transform 145

Martech

NOVEMBER 15, 2024

Comply with GDPR , CCPA and other privacy laws by providing clear consent notifications and applying strong data protection measures. Creating a data-driven organic marketing plan Use your behavioral analytics findings to develop a measurable marketing plan.

Analytics 129

Analytics Law Content Placement SEO 129

Hubspot Marketing

SEPTEMBER 10, 2024

Forecasting Budget proposal writing Review and revision Execution and reporting Forecasting Consider this the research, planning, and brainstorming phase. It includes evaluating past performance, analyzing market trends, establishing marketing goals, building your marketing strategy, and estimating associated costs.

Marketing 88

Marketing Marketers User-Generated PR 88

DIY Marketers

OCTOBER 20, 2022

Marketing threats are a constant disruption to your best marketing plans. These days technology and laws can change overnight and force you to go back to the drawing board. And that means that you’re going to have to consider both internal and external factors as you plan for your next marketing plan.

Marketing 108

Marketing Marketers CRM Law 108

Marketing Insider Group

AUGUST 5, 2010

To adjust the changing habits, we B2B marketers are going to need to adjust our tactics to reflect the current online media consumption habits. But be careful, Sima says , especially for newbies who she advises “to remember the law of diminishing returns. You can lose days online if you’re not careful.”

Telemarketing 102

Telemarketing B2C Customer loyalty Inbound Marketing 102

Hubspot Marketing

DECEMBER 13, 2023

As a marketer and a full-time traveler who lives out of hotels and Airbnbs around the world, I encounter these marketing techniques on a regular basis as I navigate my travels. While the nurture period may be long, customers are still up for grabs and ready to be wowed by your marketing efforts. Here's how to get it right.

Email Marketing 107

Email Marketing Marketing Marketers Customer Acquisition 107

CXL

NOVEMBER 23, 2022

This is when the ‘double jeopardy law’ comes into play : the larger the market share, the more users and loyalty a brand will have. You should also be aware of the law of shitty clickthroughs: all marketing strategies end up having shitty CTR because novelty fades and a first-to-market strategy doesn’t last.

Law 78

Law Transform Marketing Marketers 78

Sprout Social

DECEMBER 15, 2022

Our research found that 74% of marketers planned to spend at least a quarter of their social budget on creator partnerships in coming months. It’s time to include creators in your social media marketing strategy. That’s a lot of chatter around a quickly-growing title. And businesses are catching on.

Communications 111

Communications Copywriting Law Marketing Plan 111

Marketing Insider Group

NOVEMBER 11, 2010

“Disclosure is the law.&# Michaels B2BMarketingInsider blog is dedicated to sharing the ideas, topics and marketing strategies that drive real results like sales, leads, and higher customer loyalty. Click here to cancel reply.

Telemarketing 74

Telemarketing B2C Customer loyalty Marketing Mix 74