Neil Patel

FEBRUARY 3, 2021

Newsroom AI. Newsroom AI allows you to start creating Google Web Stories for free, with a lot of available features. Newsroom AI provides a lot of different templates to choose from. Another great feature of Newsroom AI is the Getty Images integration. You also have access to templates to assist your design.

SEO 140

SEO Branding Analytics Product 140

Search Engine Land

JULY 7, 2023

Brian Anderson, Google's Global Head of Music and Audio, released a statement via the Google Ads Help newsroom. . “> “> “> “> “> “> Processing…Please wait. SUBSCRIBE See terms. What has Google said? He said: "Gen Z plays a huge role in shaping the cultural zeitgeist.

Gen Z 94

Gen Z Advertising Advertisers Marketing 94

Search Engine Land

JULY 24, 2023

TikTok announced its text post expansion via a statement published in its newsroom. . “> “> “> “> “> “> Processing…Please wait. SUBSCRIBE See terms. What has TikTok said?

Branding 96

Branding Search Marketers Product Marketing 96

Hubspot Marketing

JANUARY 1, 2024

What’s Driving The Trend From newsrooms to film studios , the media industry is adopting AI en masse and feeling its impact on their work. The market size of AI use in media and entertainment reached $19.8B in 2023, a number that’s poised to 5x in 2030. Get more business ideas and trendy data in our weekly Trends Newsletter.

Entertainment 98

Entertainment Price Product Branding 98

Moz

APRIL 29, 2021

Most brands aren’t operating full newsrooms and don’t have the capacity to cover breaking news, but there are still ways to participate in relevant, newsworthy conversations — and surveys are a great option. See how you can utilize surveys to add value to conversations, and earn the interest of writers at top publications.

Branding 75

Branding 75

Search Engine Land

MARCH 21, 2023

“In fact, despite hearing that some publishers have begun to adopt AI-assisted content in the newsroom, the editorial teams I have spoken to are uncomfortable using the outputs from OpenAI due to the unknown copyright issues,” Smullen added. And rewording has the potential to change the original meaning of the reporting.

SEO 100

SEO User-Generated Management Digital Marketing 100

Search Engine Land

JUNE 20, 2023

Without free and fair competition for digital ad space, publishers cannot invest in their newsrooms." What has Google said? Dan Taylor, vice president of Google Ads, has denied the allegations. These claims are simply wrong.

Law 92

Law Advertising Advertisers Management 92

Search Engine Land

JULY 18, 2023

Meta said via a statement published in the Facebook Newsroom : "We’ve started to roll out updates that will bring more Reels editing tools to Feed, making it even easier to create dynamic videos on Facebook. What has Meta said?

Transform 95

Transform Advertising Advertisers Product 95

Welcome Software

APRIL 16, 2024

Writing guidelines for the role of AI in your newsroom? - and in part what inspired me to create our own free template as a way of sharing learnings and helping others quickstart the process of creating their own guidelines.

Transform 98

Transform Place Communications SEO 98

Hubspot Marketing

MARCH 22, 2022

This type of internal recruitment isn't common only in newsrooms. For example, when the lead news director at my newsroom took a job elsewhere, the assistant news director was recruited internally to take over the role. A reporter could go from reporting outside to producing a show in-house.

Law 97

Law Promotion Communications Place 97

Rock Content

NOVEMBER 24, 2020

Facebook Newsroom. Facebook Newsroom is another important site on the web powered by WordPress. You can find content provided by Tech Insider, Fortune, USA Today, CNN, El País, Business Insider, and many other news sources on the website. All of this is powered by WordPress.

Entertainment 85

Entertainment Education Management Product 85

Duct Tape Marketing

APRIL 22, 2021

With newsrooms dwindling worldwide, it’s now more important than ever for PR professionals to learn how to gain press coverage through performing traditional media functions. Key Takeaway: Public Relations has changed over the years. Blasting things out doesn’t work anymore and the industry needs quick changes to keep up.

PR 94

PR Management Promotion Marketing 94

Hubspot Marketing

APRIL 28, 2023

Read More" Button Whether you place a feed of content in your blog, customer case study page, or press newsroom — you should avoid displaying the whole post one the home page. If you're interested in crafting a form for your site, HubSpot has a free online form builder here.

Promotion 137

Promotion Place Product Customer 137

Hubspot Marketing

JUNE 27, 2022

As TikTok's Newsroom states : "This new form of two-way engagement between brands and creators enables the TikTok community to have a creative hand in the ads that are a part of a brand campaign and helps brands discover emerging creators broadly across TikTok.".

Branding 85

Branding Transform Advertising Advertisers 85

Orbit Media Studios

APRIL 25, 2023

Newsrooms have already been hollowed due to tech-driven disruption ( Thanks, Craig’s List ). Apparently, yes. 20% of respondents want AI to write their news. News media is critical to democracy. I just don’t trust algorithms that much. If news readers don’t care, the trend will continue.

Law 99

Law Price User-Generated Finance 99

Buffer Marketing

JUNE 16, 2022

She shared a video detailing her experience and interest in interviewing for a TikTok Newsroom position. rianasingh_ Hey @TikTok @tiktok creators @TikTok Newsroom I’d love to work for you! ” TikTok creator Riana Singh is one of many people creating content on social media with the aim of getting hired.

Real Estate 130

Real Estate Health Management Branding 130

Sprout Social

OCTOBER 11, 2019

So in May 2014, the paper commissioned a group of employees from “both sides of the wall” – newsroom and business – to study if and how the Times should make structural changes to address the viability of its current model in the digital news age.

B2C 81

B2C Place Product Branding 81

Hubspot Marketing

FEBRUARY 20, 2024

What I liked: In addition to Semrush’s interactive feedback survey question, I also liked how the company used its email footer to display CTA buttons that linked to its affiliate page and Newsroom. This way, email subscribers can learn more about Semrush and partner up with the company, if they so wish.

Transform 104

Transform Law Energy Email Marketing 104

Contently B2C

SEPTEMBER 14, 2016

So the company changed from having a marketing team to having a newsroom. The newsroom began its revamped content operations by focusing purely on Barclays’s retail customer base, a demographic the organization knew very well. In just one week, the newsroom created 18 pieces of content in the wake of the Brexit vote.

Real Estate 52

Real Estate Finance Retail Communications 52

Neil Patel

DECEMBER 8, 2021

So how can you stay current without going into a newsroom? As a result, posting current, even breaking, news is a great way to do this. But not every brand can be a news site that’s rolling out the latest headlines constantly. Check out thredUP. They see a bigger picture in their content.

SEO 136

SEO Entertainment Education Branding 136

Hubspot Marketing

JANUARY 17, 2024

According to the social media channel’s newsroom, “ People spend more than 3x more time watching a Facebook Live video on average compared to a video that’s no longer live.” “Watch video” is one of the CTAs that Facebook allows brands to add to their Pages for a reason -- because it’s becoming one of the most popular ways to consume content.

Real Estate 98

Real Estate Promotion User-Generated Analytics 98

Spiralytics

DECEMBER 5, 2022

Source: Volkswagen Newsroom. Volkswagen “The New Beetle”. The “New Beetle” redesign, which was based on VW’s Golf, stormed the US market in the late 1990s, selling more than 80,000 in 1999. Crystal Pepsi by Pepsi. Crystal Pepsi is a clear-colored soft drink variant launched three decades ago.

Gen Z 105

Gen Z Millennials Fashion Marketing 105

Rock Content

FEBRUARY 26, 2018

Marcel Hauri, Suva’s head of publishing and newsroom, can attest to this. Soon after taking the lead at Suva’s newsroom, Hauri oversaw the implementation of Scompler, ScribbleLive’s strategic content marketing solution , with the accompanying plan to establish a defined process methodology for the department.

Content Marketing 40

Content Marketing Communications Marketing Marketers 40

Marketing Insider Group

DECEMBER 30, 2013

One of the biggest trends I am seeing involves brands acting as producers – going beyond the publisher mentality and setting up newsrooms and production studios. More brands will setup real newsrooms, start producing content like a publisher – content their audience actually wants to consume AND that drives a business result.

Transform 93

Transform Entertainment Marketing Marketers 93

Duct Tape Marketing

JUNE 19, 2012

Once you commit to a steady stream of releases you should house them on your website as a newsroom or use a tool like Submit 123 or PRWeb’s newsroom options so you start to build a library of keyword rich news releases, media coverage and related content.

PR 65

PR SEO eBook Analytics 65

Sprout Social

JUNE 23, 2016

Organizations are hiring journalists, setting up newsrooms and sharing owned and third party content that resonates with their audiences. Branded content is nothing new. In the age of social more and more brands are taking on the role of content creators, curators and publishers.

Branding 68

Branding Promotion Product Management 68

Marketing Insider Group

JULY 11, 2015

Are you familiar with the concept of a “creative newsroom?” I work very closely with about a dozen brands who have implemented brand newsrooms. And they will win based on the value they provide, not based on the color of their logo. Or the cleverness of their TV ads. If so, can it solve the problems your clients are facing?

Entertainment 87

Entertainment Advertising Advertisers Promotion 87

Marketing Insider Group

OCTOBER 24, 2013

More brands will start acting like publishers and set up newsrooms. The move to customer-centricity will put tremendous strain on the promotional cultures and campaign mindsets at many large BtoBs ( Click to Tweet ). The future of content is mobile, visual, consumable and snackable ( Click to Tweet ). Brand journalism is here to stay.

Content Marketing 95

Content Marketing Entertainment Marketing Marketers 95

Buffer Marketing

JULY 5, 2022

Journalists flocked to the site in 2020 , leaving newsrooms to become their own bosses. Substack , a platform dedicated to free and paid email newsletters, received over 24.57 million visits in September 2021. And that’s the great thing about creating your very own newsletter – the autonomy it provides.

Fashion 89

Fashion Food Entertainment Branding 89

Marketing Insider Group

DECEMBER 5, 2014

This is a piece of “content” generated by a “newsroom,” after all. There’s a great list of 2015 Digital “Hot or Not” / “Ins and Outs” that I will include here as well. But no doubt you caught this paragraph: But first, a moment to pause and reflect. Digiday is a publisher but it is also a brand.

Content Marketing 98

Content Marketing Marketing Marketers Advertising 98

Marketing Insider Group

NOVEMBER 7, 2013

Create a brand newsroom, content team, publishing group. That means: Create great content AND delivering business results in the form of more customers, revenue and marketing efficiency. Treat content like an asset that needs to be managed and produce a return on investment.

Entertainment 82

Entertainment Advertising Advertisers Promotion 82

Moz

MARCH 27, 2019

How to Supercharge Link Building with a Digital PR Newsroom. In this talk, Shannon will share how to set up a "digital PR newsroom" in-house or agency-side that supports and grows your link building efforts. Everyone who’s ever tried their hand at link building knows how much effort it demands.

PR 49

PR SEO Fashion Analytics 49

Neil Patel

MARCH 22, 2021

With Business Wire , you can take advantage of modern PR and digital content features while having access to the network the company has built over the past 60 years.

PR 139

PR Price Place Branding 139

Marketing Insider Group

SEPTEMBER 17, 2013

Brands will resemble publishers and assemble newsrooms and hire or train journalists who can tell stories and contribute to major publications. My friend Todd Wheatland (@ ToddWheatland ) did a great job presenting on this at the show. Quantity content WITH Quality to support the growing information needs of our customers.

Content Marketing 108

Content Marketing Marketing Marketers Advertising 108

Adobe Experience Cloud Blog

APRIL 13, 2017

That push for more content is so intense that some brands are using the 24-hour newsroom approach to create more and more content in an attempt to be relevant. In response to this, and to fill the need of an “always on” content operation, there’s been a push for content teams to function as publishers.

Thought Leadership 133

Thought Leadership Content Marketing Branding Product 133

Sprout Social

MARCH 17, 2020

Right now, this could be a helpful way to immediately route customers reaching out in Twitter DMs or Messenger to your cancellation or rescheduling policies, or perhaps to direct them to your organization’s newsroom or updates website.

Branding 101

Branding Health Management Place 101

Hootsuite

SEPTEMBER 6, 2023

You can also stay updated by regularly checking the newsrooms for Meta, TikTok and other platforms. Part of this answer is likely “I’m chronically online” (hey, it’s a lifestyle), but you can round out your reply by pointing to a recognized industry resource, blog or news source. Say, for example, the Hootsuite blog.

Management 102

Management Social Media Marketing Communications Analytics 102