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Video is vital to ecommerce marketing — here’s what marketers need to know

Hubspot Marketing

Ill take you through everything you need to know about why video is important in ecommerce marketing and how you can start implementing it today. Table of Contents What is ecommerce video marketing? Videos help products come alive so consumers have a better idea of what to expect before buying.

eCommerce 104
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AI Conversion Rate Optimization: How AI Is Transforming CRO Strategies

Hubspot Marketing

In fact, we believe in AI CRO so strongly, that we easily rank it above other marketing growth strategies like organic search, paid performance, brand marketing — even product marketing. Now, I know what you’re thinking: CRO has been a marketing staple for decades.

Transform 116
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Evaluating 7 AI video generators while waiting for OpenAI’s Sora

Martech

Synthesia: AI-driven multilingual video content Synthesia is an AI video generator that transforms text into speech in a few minutes. This enables marketers to create training, how-to, and product marketing videos for global audiences. Email: Business email address Sign me up! Processing.

Transform 128
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4 Reasons to Attend Marketo’s Road to Success Virtual Event

Adobe Experience Cloud Blog

They’ll help you make a lasting first impression with display ads and personalization ; build authentic, two-way relationships by engaging your digital audience; master social, mobile and video marketing; take your marketing campaigns global; and much, much more! Mobile Moments .

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The Ultimate List of Types of Marketing [40 and Counting]

Hubspot Marketing

Persuasive marketing focuses more on the emotions and less on the facts. Product Marketing. Product marketing is bringing a product to market and driving demand for it. Video Marketing. Voice Marketing.

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Where do Shoppers Research Products? We Asked 300 Consumers [New Research]

Hubspot Marketing

With all the social media platforms and product marketing opportunities out there, it might be hard to drill down on which platforms are key to your product marketing strategy. But, as they expand and evolve, you might still wonder which you should focus your time and efforts on if you're selling a physical product.

Shoppers 144
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5 stats for social media marketers in the software industry

Sprout Social

Work with your product marketing team to create content that highlights key features, separates you from your competition and demonstrates the power of your software. By 2022, videos will account for 82% of all online traffic. For the last few years, video marketing has been on the rise.