6 vital lenses for effective keyword research
Search Engine Land
APRIL 23, 2024
Here’s why, how this mindset routinely sabotages keyword research and how to fix it. Why keyword research is hard (and misunderstood) Anyone anywhere can fire up a keyword research tool and export a giant list of “relevant” keywords. Dig deeper: The trifecta of keyword research strategy: Volume, difficulty, intent 2.
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