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Top 10 Tips to Boost Email Marketing Conversion

Vertical Response

Targeted email campaigns strengthen consumer relationships, enhancing loyalty and generating positive word-of-mouth referrals. These automated emails can be set up to trigger based on user inactivity, ensuring that no subscriber falls through the cracks. Weak and generic CTAs led to plummeting engagement rates.

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Path to Purchase Research: Decoding Your Customers’ Buying Journey

Customers.ai

Customers.ai : Track visitor behavior in real time, even identifying previously anonymous users for follow-up targeting. Example : An online furniture store used heatmaps to discover that customers were struggling to find their shipping policy. Acting on it is another. Ask yourself: Whats driving customers to your site?

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Here are the most popular AI video tools that are actually worth your time

Hubspot Marketing

My son and I were recently watching some AI-generated videos when he suddenly stopped and asked, “Wait… none of these are real?” It’s been around longer than most and still ships new features constantly. You can bring in assets from other platforms and then use Kling’s motion brushing and generation features to bring them to life.

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How Anonymous Website Visitors Impact Your Marketing ROI

Customers.ai

Capturing even a small portion of these anonymous users can transform your ROI. Heres how: Lost Lead Generation Opportunities : Without capturing anonymous visitors, youre effectively ignoring a massive chunk of your top-of-funnel audience. Heres how visitor identification can make a real impact on your ROI: 1.

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How to master social media for retail in the UK

Sprout Social

These environments are ideal for sharing feedback, generating ideas, and engaging in dialogue, all of which strengthen their loyalty to your brand. As we noted in our Twitter customer service guide, 60% of users expect brands to respond within an hour. Take the example of In the Style.

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Agentic AI: The Next Big Thing or Just Another Shiny Toy?

Jeff Bullas

A Georgian survey of 600 execs confirms that 91% in R&D plan to adopt agentic AI, with 45% already piloting it—and over half expect transformational impact on productivity Georgian. Laptops: The workhorse evolution While they never got the rock-star hype of smartphones, laptops transformed work, creativity, and mobility.

Transform 182
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How might consumers use AI agents to help with product research and shopping?

Martech

As we look to the future, AI agents are poised to significantly transform how consumers conduct product research and shopping. For example, if a consumer has a question about shipping or returns, the AI can provide immediate answers, reducing frustration.

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