Buffer Marketing

OCTOBER 23, 2023

  This is as true for YouTube Shorts as for any other platform. Shorts reduced the barrier to entry for becoming a YouTuber (a highly sought-after profession), and it offers a unique opportunity to engage audiences in a concise yet impactful manner. Let’s get into it. 

Analytics 131

Analytics Promotion Transform SEO 131

Hubspot Marketing

JANUARY 5, 2024

Read on for a deep dive into content writing and some tips to bring your content writing to the next level. To help take your content to the next level, let's dive into some of my favorite content writing tips. 12 Content Writing Tips 1. In that case, I’ll fill in the outline with original anecdotes, tips, or personal examples.

Health 106

Health Entertainment SEO eBook 106

Search Engine Land

JANUARY 11, 2024

Despite the availability of marketing APIs from long-established providers like Google Cloud, Microsoft Azure, and AWS for over a decade, many search marketers prefer generative AI models for their SEO -related tasks. So, what type of projects can these two approaches be used in SEO for? the price). the price).

Transform 136

Transform SEO User-Generated Whitepaper 136

Hubspot Marketing

MARCH 5, 2024

YouTube competitor analysis is essential to your video content strategy this year. Take it from me — I lead HubSpot's YouTube growth strategy, overseeing content strategy, trend monitoring, performance reporting, and competitor analysis. Table of Contents What is a competitor analysis on YouTube? billion users.

Education 84

Education Communications SEO Social Media Marketing 84

Search Engine Land

NOVEMBER 27, 2023

While Google Keyword Planner and SEO tools are useful, they focus on search volume and intent, not necessarily revenue. If you track customer lifecycle metrics, you can see that SEO attracted them initially, and email was what persuaded them to make a purchase. Look at non-SEO tools and data providers first.

SEO 129

SEO PR Law eBook 129

AWeber

NOVEMBER 22, 2023

In this guide, we share pro marketing secrets and tips that will help you build a successful coaching practice on a budget in a very small amount of time each day. For example, will you be a thought leader who provides valuable tips in your content, an entertainer who makes people laugh, a muse who inspires people, or -- something else?

eBook 97

eBook Marketing Plan Influencer Marketing Marketing 97

Neil Patel

AUGUST 19, 2021

By investing in SEO and getting your CPA business on the first page of search results, you can grow your brand awareness without a huge paid ad budget. 6 Marketing Tips for CPAs. Create an SEO-Friendly Website With a Strong CTA. An SEO-optimized website does three things: Search Engines Send Organic, Qualified Traffic.

SEO 145

SEO Marketing Marketers Whitepaper 145

Search Engine Land

MAY 30, 2023

For as long as I’ve worked in SEO , I have been asked the same question by brands and businesses, big and small: Why should I use YouTube ? Sadly, for many businesses, YouTube is just a place to host their videos. In short, for many businesses, YouTube is where their videos go to die. How can it help my business?

Branding 101

Branding Gen Z Transform Education 101

Search Engine Journal

NOVEMBER 19, 2021

These basic and advanced YouTube video optimization tips and tactics will help ensure your videos are easily findable. The post YouTube SEO From Basic To Advanced: How To Optimize Your Videos appeared first on Search Engine Journal.

SEO 135

SEO 135

Zumvu

JANUARY 12, 2019

YouTube is huge and packed with millions of videos. As the popularity of video content continues to grow, more and more people join the YouTube game in hopes of becoming rich and famous.

SEO 52

SEO 52

Search Engine Land

JANUARY 29, 2024

Effective SEO now requires a cross-channel, “search everywhere” strategy as search behaviors expand across platforms. Conducting a search universe analysis (SUA) across platforms like Google, YouTube, TikTok and Reddit is vital to benchmark competitors, identify trends, and optimize content. As you see on a Google SERP.)

Gen Z 118

Gen Z User-Generated SEO Millennials 118

Sprout Social

FEBRUARY 16, 2022

The YouTube algorithm is designed to help viewers find videos they want to watch and maximize long-term viewer satisfaction. Similar to other social media platforms, YouTube’s algorithm has changed as the site has evolved. Here’s what YouTube looks like today: There are now an estimated 2.1 Global ad revenue is 19.77

Analytics 119

Analytics SEO Education Promotion 119

Hubspot Marketing

DECEMBER 26, 2023

Because those statistics point so clearly to the growing shift toward social media marketing, we’ll also share data and tips on leveraging the top four social media channels for lead generation. Short-form videos are soaring in popularity across all social channels, including Facebook Reels, Instagram Reels, YouTube Shorts, and TikTok.

Gen Z 103

Gen Z Direct Mail User-Generated Millennials 103

Sprout Social

NOVEMBER 9, 2021

Trying to figure out how to get more subscribers on YouTube? That said, competition on YouTube is fierce and building a community of dedicated viewers doesn’t happen by accident. The good news is that there are actionable steps you can take to boost your YouTube subscriber count. Fair question! Think about it.

Analytics 136

Analytics SEO Entertainment Branding 136

Sprout Social

JULY 20, 2020

Trying to wrap your head around YouTube SEO? Recent YouTube statistics tell us that more and more viewers are discovering content via search. By learning the basics of video SEO, you can make your videos more discoverable and expand your channels’ reach. Another place to conduct video SEO research is through Google.

SEO 133

SEO Promotion Fashion Food 133

Exposure Ninja

AUGUST 4, 2022

You can learn how to do Search Engine Optimisation, or SEO, for completely free. All you need are strong resources written or created by SEO experts. Looking for SEO tools? We’ve compiled a list of 50 of the best SEO blogs, courses, videos, podcasts, conferences and tools to get you started. The Best SEO Blogs.

SEO 98

SEO Copywriting Analytics Digital Marketing 98

Hubspot Marketing

OCTOBER 20, 2022

The blog is a companion to creator Lauren Toyota's YouTube channel of the same name. Buzzfeed's YouTube channels alone each have billions of views and millions of subscribers. As the company has grown, it diversified and expanded its YouTube content. Whole Foods also kept the keyword in the title, so SEO would be a breeze.

Branding 145

Branding Food User-Generated SEO 145

Sprout Social

FEBRUARY 24, 2021

YouTube video covers and titles might be what grab your attention but descriptions are where the search engine shines. YouTube SEO is quite similar in concept to how you would write for a blog post or website page: titles are important but so are the details. The two different YouTube descriptions. Repeat video keywords.

Copywriting 129

Copywriting Analytics SEO Fashion 129

Sprout Social

SEPTEMBER 16, 2022

found that YouTube is the second-most popular social platform (behind Facebook). This makes YouTube a powerful search engine that can help brands increase their reach and realize significant business value. Even as TikTok continues to grow in popularity, brands should still invest in the original social video platform, YouTube.

User-Generated 106

User-Generated Promotion SEO Branding 106

Hootsuite

SEPTEMBER 21, 2021

A good YouTube description can spike your audience’s interest and result in longer watch times, better view counts, and even new subscribers. Plus, it can help with YouTube SEO, allowing YouTube’s algorithm to understand your content and suggest it to new users, further boosting your YouTube stats. Be specific.

Analytics 145

Analytics SEO Social Media Marketing Place 145

Neil Patel

DECEMBER 30, 2022

Video SEO is one of those things that constantly evolves, making it tricky to understand. Luckily, my guide to video SEO is here to help. What Is Video SEO? First of all, what does “video SEO” even mean? More specifically, this means optimizing SEO-related components like: The actual content. YouTube Suggest.

SEO 89

SEO User-Generated Analytics Video Marketing 89

Buffer Marketing

JUNE 21, 2023

YouTube is a staple in the global cultural landscape – parents use it to keep their kids occupied, students use it to learn, and millions use it for entertainment, information, and everything in between. YouTube understandably wants to keep its viewers watching for as long as possible. Here are the main lessons for creators.

Real Estate 128

Real Estate Fashion Entertainment Education 128

Search Engine Land

AUGUST 9, 2023

Whether you’re new to local search or a veteran who remembers the 7-pack, Local SEO for Good contains a wealth of expert insight to help you level up your local search game and get results for local businesses. Grab a ticket and you’ll also have access to the full stream via YouTube! Not going to be around?

SEO 92

SEO Analytics 92

Hubspot Marketing

JUNE 24, 2022

SEO, social media, and paid search are three powerful opportunities to get your products or services in front of more customers. For instance, if you see most of your competitors creating ads for YouTube, it could be a sign that YouTube has proven to be an effective strategy in your industry. One other tip?

SEO 127

SEO Customer Acquisition Advertising Advertisers 127

Search Engine Land

AUGUST 29, 2023

Whether it’s Instagram, Facebook, LinkedIn or a different platform, below are some tips to optimize your social media profiles and content for the best SEO results possible. Let the SEO keyword strategy be your guide. For example, include links to social media sites on YouTube channels and videos.

SEO 97

SEO Market Trends Branding Communications 97

Search Engine Land

SEPTEMBER 27, 2023

Google “how to embed a Google virtual tour on your website” for more tips. You can create the video, upload it onto YouTube, and then embed it on the location page. It serves as interesting content on your YouTube channel, helps your location page visitors and has the ability to rank in the search results.

SEO 125

SEO Place Product Customer 125

Neil Patel

FEBRUARY 12, 2021

I’ve helped large and small businesses maximize their online marketing strategies, generate leads, and increase conversions through strategic SEO, effective e-commerce sites, valuable content, and effective email marketing campaigns. How to Crush Local SEO: Make Your Grass Look Greener Than Your Neighbor’s. Related Links.

Digital Marketing 122

Digital Marketing SEO Copywriting B2C 122

Search Engine Journal

NOVEMBER 29, 2021

Want to start a podcast or YouTube show? Improve your Video SEO strategy, so your videos rank better? The post Top Video SEO Strategy Tips [Podcast] appeared first on Search Engine Journal. Join us for the SEJ Show E253.

SEO 106

SEO 106

Search Engine Land

OCTOBER 26, 2023

From home services to SEO and everything in between, do-it-yourself (DIY) content is one of the best ways businesses can engage with their audience online. By offering valuable tips, guides, or tutorials, you can keep your audience engaged and encourage them to interact with your brand. on Christmas Eve? Move a Google Map pin.

SEO 110

SEO Education User-Generated Entertainment 110

Hootsuite

NOVEMBER 2, 2020

YouTube analytics allow you to measure the success of your YouTube marketing efforts. Marketers can track just about everything from the YouTube Studio dashboard, from YouTube channel analytics right down to real-time video metrics. How to use YouTube analytics. How to see analytics on YouTube.

Analytics 145

Analytics Promotion SEO Social Media Marketing 145

Hubspot Marketing

DECEMBER 14, 2023

If you don’t target the correct keywords for SEO (Search Engine Optimization), you may miss out on a lot of business. When I started a website for my small business, I was overwhelmed by the sheer amount of information surrounding SEO. Keyword Research You don’t need to be an SEO expert to do some basic keyword research.

SEO 96

SEO Whitepaper Advertising Advertisers 96

Search Engine Land

FEBRUARY 20, 2023

In this guide, you’ll find an overview of video content, including why it matters for SEO, best practices for creating your video content strategy, and examples of various effective video types. Video content helps your SEO strategy in a few key ways. Besides direct rankings, video content also helps your SEO in indirect ways.

SEO 95

SEO Entertainment Education Food 95

Sprout Social

AUGUST 8, 2022

Looking for YouTube tools? But despite how competitive YouTube is, there’s plenty of attention to go around. People are still glued to YouTube and there are plenty of opportunities for brands. So now’s the time to ramp up your YouTube presence. YouTube editing tools. Translation?

Analytics 102

Analytics SEO Influencer Marketing Branding 102

Hootsuite

NOVEMBER 14, 2023

Ever wonder how much your average cat video generates on YouTube? Before you quit your day job, you’ve got to answer the question, “How much does YouTube pay per view?” ” Get ready because we’ve taken it upon ourselves to answer whether or not monetizing your YouTube channel is worth it.

Advertising 95

Advertising Advertisers Non-Profit User-Generated 95

Hubspot Marketing

OCTOBER 12, 2022

The Top 8 Marketing Challenges Expect to Face in 2023 [HubSpot Data + Expert Tips from Sprout Social, Microsoft, and ZoomInfo]. Which SEO Metrics Matter Most, According to Semrush's VP of Brand Marketing. Which SEO Metrics Matter Most, According to Semrush's VP of Brand Marketing.

Promotion 123

Promotion SEO Management Branding 123

Sprout Social

JULY 11, 2022

Part search engine, part streaming service and part social network, YouTube has a little bit of everything. A healthy channel can have major implications for your video discoverability—on YouTube and beyond. That’s why it pays to conduct a thorough YouTube audit. YouTube isn’t just surviving—it’s thriving.

Analytics 92

Analytics Real Estate Health User-Generated 92

Sprout Social

SEPTEMBER 15, 2022

If you’re a YouTube creator or manager of a channel, you may be thinking about how to get verified on YouTube. YouTube channel verification gives you a badge next to your channel name, letting viewers know that they’re seeing the official version of your page. What is YouTube verification?

User-Generated 90

User-Generated Marketing Strategy Management Promotion 90