Remove 2014 Remove Marketers Remove Promotion
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17 marketing job descriptions for hiring managers to attract ideal candidates

Hubspot Marketing

Looking to grow your marketing team? It all starts with marketing job descriptions written to attract your best potential. I’ve encountered countless job descriptions during my time as a marketer and have learned a thing or two along the way. Wording, structure, even emojis — everything counts. Stay open to non-linear paths.

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5 takeaways from Amazon Prime Day advertising: An insider look at the birth of a retail revolution

SmartBrief - Marketing

In 2014, I was just a few months into my job as an executive creative director and head of Amazon’s internal creative agency – then known as D1 – when I found out we would be creating a global Amazon Prime Day advertising campaign promoting the world’s biggest single-day sales event across nine countries.

Retail 115
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10 Creative Company Profile Examples to Inspire You [+ 12 Templates]

Hubspot Marketing

My audience wants to know what makes me different, why I create content, why they should trust the information I put out, and why I might promote a product or service. You can build your reputation through marketing, service, and sales campaigns, but it all begins with a well-curated profile. The same is true for companies.

Fashion 108
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What Is Generative AI and How Does It Work?

Backlinko

Marketing Generative AI tools let you quickly brainstorm marketing campaign ideas as well as draft blog posts and articles. AI marketing software also helps with rewriting content and applying a consistent tone of voice. 2014 GANs and VAEs The development of GANs and VAEs dramatically advanced generative AI technology.

Transform 116
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WhatsApp advertising is officially happening

illumin

One of the world’s most popular messaging services, WhatsApp, is finally getting ads, marking its entry into direct ad revenue for the first time since Meta acquired them in 2014. Admins can now pay to promote their Channels in search results, much like App Store ads, and can offer paid monthly subscriptions for access to exclusive content.

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B2B marketing on X: What you need to know

Martech

X (formerly Twitter) has changed a lot in the past couple of years, and for B2B marketers, it may not feel like the obvious place to focus. Almost 80% of them follow brands, and a majority of B2B marketers still use the platform in some form. teens’ usage has decreased significantly, from 33% in 2014-2015 to 17% currently.

Gen Z 71
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Top Marketing Predictions For 2014

Marketing Insider Group

Last year in my 2013 marketing predictions post , I predicted that content marketing would mature in many organizations, that brands would take themselves out of the stories they tell and finally put an end to the notion that marketing equals promotion. 2014 will be the year of brand publishing.

Transform 110