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Connect and convert with WhatsApp marketing software

Sprout Social

WhatsApp is a uniquely powerful tool because it allows brands to tap into conversational marketing. How UK brands are using WhatsApp in their marketing strategies Brands use WhatsApp marketing to support and market to customers in several ways.

Gen Z 69
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This day in search marketing history: March 10

Search Engine Land

Google Analysis Shows Over 80% Of HTTPS URLs Not Displaying In Google’s Search Results 2015: Despite many sites already supporting HTTPS, 80% of those URLs did not show in the Google search results because the webmaster was communicating to Google to display the HTTP version.

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This day in search marketing history: January 13

Search Engine Land

2015: LinkedIn’s new customized search functionality was designed to help you find people, jobs or posts faster. 2016: How To Uncover SEO Content Marketing Ideas With Google Search Analytics by Derek Edmond. 2015: Target’s Mobile Site Shows The Value Of An SEO Spring Clean (Sorry, Target!) by Chris Liversidge.

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Do Consumers Actually Shop Directly on Social Media Platforms [New Data]

Hubspot Marketing

While this app might be opportunistic for conversational marketers, this app might also be beneficial if you're looking to sell internationally. From 2015 to 2018 , Pinterest enabled brands to create Buyable Pins that allowed you to purchased pinned products directly from the app.

Gen Z 145
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The 5 Elements of an Effective Digital Marketing Strategy for 2017 and Beyond

Adobe Experience Cloud Blog

An effective digital marketing strategy for 2017 looks almost nothing like a strategy from 2015. So how do you create a scalable digital marketing strategy? We talked to six leading digital marketing experts to get their unique insights on strategy teams, tips, tools, metrics, and more. Chris Weaver.

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Communicating martech’s value in a slowing economy

Martech

While it may not be possible to stop marketing from being impacted in a downturn, there is an opportunity to try and mitigate how much marketing is impacted by drawing a straight line from marketing performance to business performance.

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Growing Your Business with Email Marketing Templates

Duct Tape Marketing

I have been considering the following topics: Top 5 summer ferret toys of 2015. Do you know anyone who would be a better fit for this type of content? I would also be interested in producing an article that would fit well with your website. Make your own ferret toys at home. Ferret toys that you may want to avoid this season. Best, Drew.