Litmus

APRIL 24, 2019

In December 2018, Gmail launched major updates to its Promotions tab , providing email marketers with more ways to make their emails visible and valuable to recipients. Need a recap on how to utilize the power of annotations in Gmail’s new Promotions tab? Chenmin Liang, Product Manager at Gmail.

Promotion 74

Promotion Email Marketing Real Estate Branding 74

Hootsuite

JUNE 26, 2019

When it comes to social media event promotion, it’s important to make a plan. But, social media event promotion is far from over once your guests walk through the door. 6 ways to promote an event on social media before it happens. — RuPaul's Drag Race (@RuPaulsDragRace) March 5, 2018. Create a hashtag.

Promotion 111

Promotion User-Generated Price Energy 111

Hootsuite

SEPTEMBER 8, 2020

Creating and managing multiple YouTube channels can take up a lot of time and energy. Below are the absolute best ways to manage multiple YouTube channels under one account. — BuzzFeed (@BuzzFeed) October 19, 2018. How to add multiple users to manage your YouTube channel. Source: Pew Research Center.

Management 143

Management Analytics Energy Branding 143

Sprout Social

APRIL 16, 2020

Few people experience the same level of verbal abuse that social media managers see on the regular. Social media managers find themselves on the receiving end of everything from customer complaints to racist and sexist comments to straight-up death threats. Campus social media managers get this in their inbox. Support them.

Health 144

Health Management Place Social Media Marketing 144

Hubspot Marketing

AUGUST 16, 2018

It’s how brands manage the spread of their information, so it’s similar to branding. You likely already know that paying to promote your content is pretty standard in the marketing world. It’s common practice to use this to promote owned media, and can be done through: Social media advertising. Thinking of becoming a PR manager?

PR 139

PR Communications Inbound Marketing Management 139

Hubspot Marketing

APRIL 8, 2020

Once you let those memories sink in, you probably won't second guess the statement: "People quit their managers, not their jobs.". Study after study has emphasized that companies need good managers to retain good employees. Nothing is more important for employee retention than good people management.

Management 141

Management Communications Product Promotion 141

illumin

JULY 15, 2018

World Cup Russia 2018 was arguably one of the most exciting and captivating in recent history. This torch was carried on in 2018 as 4/10 of the top advertisers focused their digital video ads around the concept that music is a universal language with a special power to instill unity and positivity among people. #2

Advertising 40

Advertising Advertisers Entertainment Promotion 40

Litmus

DECEMBER 6, 2018

Litmus Live 2018 wrapped about a month ago, but the ideas and talks are still swirling around our heads. It was the Litmus Live London session by Leonie Jonker, Retention Manager at Paula’s Choice Skincare. White (@chadswhite) August 21, 2018. White (@chadswhite) August 21, 2018. — Chad S. — Chad S.

Email Marketing 61

Email Marketing New Technology Price Analytics 61

Sprout Social

AUGUST 10, 2022

It’s little wonder, then, that influencer marketing has become an indispensable part of the PR and crisis management approach for most brands. Starbucks suffered a substantial backlash in 2018 when two Black men sitting in a store were arrested without probable cause. Helps promote your improved products. billion in 2022.

PR 128

PR Influencer Marketing Marketing Marketers 128

Animalz blog

MARCH 21, 2024

You can still read the original 2018 version here.) This is how Wikipedia defines the word blog and how popular content management systems like WordPress organize content. It doesn’t matter how brilliant your insights are if you don’t have the brand pull or promotional engine to get eyes on your content.

Thought Leadership 81

Thought Leadership Finance SEO Promotion 81

Content Marketing Institute

JANUARY 2, 2018

We wanted to know: How does the expert’s expert build and manage communities? For example, I’m in charge of organic social, but I don’t manage our social advertising. Even #socialmedia managers must sleep – it’s OK if a 2 a.m. Essential social mindset. I asked Christin for tips on how to think like a community builder.

Management 109

Management Analytics Energy Social Media Marketing 109

Search Engine Land

JANUARY 24, 2023

Now they can mute those, too 2018: Google announced more options for users to control the kinds of ads they see. Google Search Console’s remove URL report might not work for a short period of time 2018: Google wasupgrading the report. Dalloway’ & ‘A Room of One’s Own’ 2018: The doodle featured the author’s familiar profile.

Search Marketers 127

Search Marketers SEO Marketing Marketers 127

Search Engine Land

JANUARY 17, 2023

Now I’m Managing Editor of Search Engine Land & SMX. 2018: A bug prevented the video uploads from showing up on the local listings in Google Maps or Google web search. 2018: In the majority of cases, the Google Home result mirrored the snippet/Answer Box. 2018: Advertisers could make more on-the-go changes.

Search Marketers 111

Search Marketers Marketing Marketers SEO 111

Hubspot Marketing

OCTOBER 2, 2018

Google Tag Manager container snippet code: Copy the GTM container snippet code associated with your site. You need View, Edit, and Manage container-level permissions in GTM for this option.). For example, at HubSpot, our technical SEO manager Victor Pan is a verified owner. You need “edit” permission in GA for this option.).

User-Generated 134

User-Generated SEO Analytics eCommerce 134

Search Engine Land

JANUARY 23, 2023

Your campaigns, managed by ‘Google Ads experts’ In 2019, some advertisers received an email from Google Ads with the headline: “We’ll focus on your campaigns, so you can focus on your business.” 2018: Apple also said that Siri was being used on more than 500 million devices. 2008: Although Microsoft, Yahoo.

Search Marketers 84

Search Marketers Marketing Marketers SEO 84

Jeff Bullas

JANUARY 30, 2023

TikTok became the world’s most downloaded app on Apple devices in 2018 and has been growing quickly ever since. All Packages Include: Highest Quality Services Dedicated Account Manager 30-Day Refill Guarantee! They only promote true organic TikTok growth with real, active users. You can try U seviral here #2.

User-Generated 323

User-Generated Price Target Market Management 323

Search Engine Land

JANUARY 7, 2023

With Bing Pages, brands can manage their profiles across Microsoft products, including Bing Search. 2020: Page owners could use Bing Pages to aggregate social media links, publish contact details, customize Outlook profiles with images and content and promote social media posts. Google handles reconsideration requests in batches.

Search Marketers 100

Search Marketers Non-Profit Marketing Marketers 100

Search Engine Land

JANUARY 3, 2023

DuckDuckGo broke 9 billion searches in 2018, and it’s growing. And as of October 2018, DuckDuckGo reported reaching 30 million queries per day. 2018: Google seemed to be testing the ability of business owners to upload videos to their local listings within the Google My Business dashboard. Wonder whatever happened to it?

Search Marketers 93

Search Marketers Marketing Marketers Shoppers 93

Hootsuite

APRIL 6, 2023

As far as we’re concerned, a year of profitability is but a ‘taste’ of the success we aspire to achieve at LinkedIn,” said social media manager Mario Sundar in a blog post lauding 2006 as LinkedIn’s first year “in the black.” In 2018, Facebook, Twitter, and Google representatives appeared before the U.S. presidential election.

Social Media Marketing 145

Social Media Marketing Place eCommerce Management 145

Search Engine Land

MARCH 8, 2023

Video: Fili Wiese, an SEO that used to work in Google search quality 2020: A number of topics were discussed, including managing Google penalties, how Google penalizes websites, the disavow link tool and nofollow link attribute. Opinions expressed in these articles are those of the author and not necessarily Search Engine Land.

Search Marketers 95

Search Marketers Energy SEO Marketing 95

Rock Content

FEBRUARY 5, 2024

Promote events with event reminders and involve your audience in fundraisers, showing the human side of your brand. Impact on Business Managers: Reels isn’t just for artists. Filters have come a long way since 2018. I mpact on Marketers: Plan and promote your live sessions. But what about marketers? Via Pallyy 4.

Entertainment 82

Entertainment Industry Insights Retail Promotion 82

Search Engine Land

FEBRUARY 1, 2023

Google & Bing’s ‘Super Bowl ad’ search results are quite different 2018: People turning to Google and Bing for information about the official Super Bowl Lii commercials found very different treatments of the results. Opinions expressed in these articles are those of the author and not necessarily Search Engine Land.

Search Marketers 127

Search Marketers Shoppers SEO Marketing 127

Search Engine Land

FEBRUARY 18, 2023

Vast majority of Amazon advertisers plan to spend more on ads again this year 2020: Specialized Amazon marketers and paid search marketers were most likely to be managing campaigns on the platform, our survey found. 2018: International SEO and search trends: How does it all work?

Search Marketers 95

Search Marketers Finance Marketing Marketers 95

Search Engine Land

JANUARY 15, 2023

Bing Ads launches page feeds for easier Dynamic Search Ads management. 2019: Page feeds eliminated the need to create targets for specific URLs or groups of URLs in DSA campaigns, making it easier to set up and manage. 2018: Jurado was drawn in a powerful pose against a backdrop inspired by the film “High Noon.”.

Search Marketers 88

Search Marketers Real Estate SEO Marketing 88

Hubspot Marketing

JANUARY 7, 2024

According to Merriam-Webster , marketing is "the process or technique of promoting, selling, and distributing a product or service." The day-to-day activities of a marketer depend on what they’re marketing, whom they’re targeting, and what platforms they use to promote products or services.

Copywriting 100

Copywriting CMO PR Social Media Marketing 100

Hubspot Marketing

JUNE 13, 2023

Ozempic, which was introduced in 2018, is a brand of semaglutide medication that was approved by the FDA for the treatment of type 2 diabetes. These injectable drugs promote insulin sensitivity to lower blood sugar levels and suppress appetite. What is Ozempic and how did it get so popular?

Health 104

Health Marketing Marketers Promotion 104

Bannerflow

AUGUST 24, 2018

It’s also another thing emerging tech, such as creative management platforms , are helping rollout; whether, in-built, or in combination with other solutions. China e-commerce giant, Alibaba, has created a tool that assists brands in creating promotional and ad copy for specific products. There’s no limit to what advertisers can do.

Copywriting 40

Copywriting Marketing Marketers Advertising 40

Search Engine Land

FEBRUARY 15, 2023

Google to transition to parallel tracking for Video ads by April 30 2021: Parallel tracking for Search campaigns took effect in 2018. Labels now available in Bing Ads Editor for Dynamic Search Ads 2018: Feature allowed advertisers to organize DSAs in a personalized way.

Search Marketers 88

Search Marketers Marketing Marketers SEO 88

Martech

JUNE 17, 2022

According to the Gartner Marketing Technology Survey 2019 , marketing leaders report utilizing only 58% of their martech stack’s potential, down from 61% in 2018. For example, an organization may typically include a data and analytics team, a marketing operations team, a content management team and an advertising team.

Customer Journey 121

Customer Journey Analytics Marketing Automation Platform Advertising 121

Hootsuite

MARCH 2, 2020

The platform’s revenue grew 51% between 2018 and 2019, thanks in part to a 46% spike around the end-of-year holidays. In 2018, more than 80% of Pinterest’s new sign ups were from outside the U.S. Searches on Pinterest Lens, its browser extension and visual search tool, increased by 140% between 2017 and 2018. in the near term.

Marketing 145

Marketing Marketers Advertising Advertisers 145

Hootsuite

SEPTEMBER 22, 2021

The last time Twitter talked about shadowbanning explicitly was in this blog post from 2018. This includes explicitly suggestive content, content that promotes vaping and a variety of other topics. Is that shadowbanning, or just community management? Easily manage all your social media profiles using Hootsuite.

User-Generated 144

User-Generated Promotion Management Social Media Marketing 144

Search Engine Land

JANUARY 2, 2023

In 2012, Google’s sponsored post campaign to promote its Chrome browser produced posts that violated its guidelines against “thin” content and potentially those against buying links. 2018: Google’s parent Alphabet was reportedly considering a sale of reviews publication Zagat. ” – Google. by Wesley Young.

Search Marketers 94

Search Marketers Advertising Advertisers Marketing 94

Martech

APRIL 20, 2022

Managing expectations. “I’m When asked what kind of promotional offer would prompt sharing their email address, consumers favor cost savings. A recent Accenture survey found 73% of consumers are willing to share more personal information if brands are transparent about how it is used, up from 66% in 2018. “If

Advertising 115

Advertising Advertisers Shipping CMO 115

Hubspot Marketing

MAY 15, 2023

And then, in 2018, we ditched our weekly "throw spaghetti at the wall and see what sticks" brainstorming process in favor of something a little more, well, efficient: the Search Insights Reports , which we still use today. Quickly figuring out the right messaging to promote your content is one of the most powerful opportunities with AI.

Retail 114

Retail Thought Leadership Copywriting Management 114

Search Engine Land

FEBRUARY 6, 2023

Google begins enforcing certification process for event ticket resellers on AdWords 2018: Ticket resellers were now included among the list of restricted advertisers on AdWords and had to be certified by Google before they could advertise. Opinions expressed in these articles are those of the author and not necessarily Search Engine Land.

Search Marketers 87

Search Marketers SEO User-Generated Marketing 87

Search Engine Land

MARCH 11, 2023

Google confirms core search ranking algorithm update 2018: Google acknowledged the suspected update but said there was nothing webmasters can do to fix their sites if they dropped in rankings. 2013: A promotional video suggested the Google Search App for iOS may be gaining Google Now support.

Search Marketers 92

Search Marketers Health Marketing Marketers 92

Hootsuite

DECEMBER 17, 2019

billion in May 2018. And that number is up from the year prior (2018), when it was 8 minutes and 41 seconds. This number has been steady since late 2018. Brands who have pinpointed their audience’s needs will have a much easier time promoting their YouTube channel. YouTube user statistics. 73% of adults in the U.S.

Advertising 145

Advertising Advertisers Marketing Marketers 145