2019 Advertising Global Marketing 
Sprout Social
MAY 21, 2019
So, how useful can the platform be for your marketing campaigns? As of the first quarter of 2019, Pinterest reported 291 million monthly active users worldwide. On top of that, the channel has an awareness reach of 72% as of February 2019. Simply put, Pinterest has potential for both local and global companies alike.
Adobe Experience Cloud Blog
MARCH 13, 2019
That sounds like a lot, but in 2019 and beyond, we’ll undoubtedly see an explosion in the number of connected devices coming online. As such, the International Data Corporation, a global market intelligence firm, predicts that businesses and consumers will be generating 163 zettabytes of data per year by 2025.
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Martech
APRIL 12, 2022
Over the next five years the Identity Resolution Software market will register a 10.7% CAGR in terms of revenue and the global market size will reach $1.7 billion in 2019, according to Market Study Report. Read next: Gannett ad mishap highlights concerns about programmatic advertising. Why we care.
Hubspot Marketing
MARCH 20, 2023
The current AI market race is led by IBM, which holds a more than nine percent global market share. Next to IBM in the global AI patent race are Microsoft and Samsung, each within 500 patent families from IBM. Another 25% of respondents said both image software was acceptable for social media advertising.
Businesses Grow
NOVEMBER 6, 2023
Denis Sison has more than 30 years of experience as a global marketing executive for iconic companies such as P&G, Coca-Cola, Sprite, Blackberry, The Hershey Company, and, most recently, Johnson & Johnson. I had a great opportunity to gain insight into this issue from Denis Sison.
Martech
OCTOBER 13, 2023
“Digital out-of-home is growing successfully,” said Barry Frey, President and CEO of DOOH industry organization DPAA Global, at this week’s DPAA Summit in New York. The $13 billion global market represents 37% of all out-of-home. advertisers plan to integrate programmatic DOOH in multi-channel campaigns. Brand data.
Martech
JUNE 24, 2024
AI also played a key role in personalizing the “Clustomers” messaging across global markets. Particularly impressive is their innovative use of generative AI for marketing content. Taite said AI gave them the ability to “show versus tell” when ideating the concept.
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