Neil Patel

JANUARY 28, 2021

In a Tenor survey , two-thirds of millennials said gifs did a better job conveying emotions than text. Marketers can harness their popularity to promote their brands in new ways. Six Ways to Use Gifs to Promote Your Brand. Here are some tips about how to use gifs to promote your brand to your target audience.

Promotion 133

Promotion Branding Entertainment Millennials 133

Hootsuite

DECEMBER 17, 2019

Brands who have pinpointed their audience’s needs will have a much easier time promoting their YouTube channel. billion dollars in advertising revenue in 2020. What’s most interesting to advertisers here is that for millennials who are watching TV screens, YouTube beats traditional TV—both basic cable and broadcast networks.

Advertising 145

Advertising Advertisers Marketing Marketers 145

Hootsuite

JANUARY 15, 2020

One in two users have made a purchase after spotting a Promoted Pin. One out of every two millennials use Pinterest every month. 59% of millennials have discovered products on Pinterest. The post 100+ Social Media Demographics that Matter to Marketers in 2020 appeared first on Hootsuite Social Media Management.

Gen Z 145

Gen Z Millennials User-Generated Education 145

Hootsuite

JANUARY 7, 2020

Because, even though Instagram isn’t showing like counts anymore , you can still get a sense of what’s working for other brands just by seeing what the algorithm promotes. Millennials did! The Shopping channel is similar to IGTV in that Instagram is promoting it hard in Explore. And what your prospective audience likes.

Millennials 145

Millennials User-Generated B2C Fashion 145

Marketing Insider Group

NOVEMBER 12, 2019

By keeping an eye on some of the top event trends expected for 2020, you can make sure you plan an event to remember. Sustainability and corporate responsibility will be key for events run in 2020 and the foreseeable future. 2020 may be the year we say goodbye to a culture of “hustle and grind”. Quick Takeaways.

Millennials 111

Millennials Event Marketing Food Entertainment 111

Sprout Social

JANUARY 16, 2020

To kick things off, here’s a quick definition of viral marketing: Viral marketing is a style of promotion that relies on an audience to generate the message of a product or service. Memes get shared and promoted like crazy because they resonate with people, all the while outsiders involve themselves with meme trends via “likes” and shares.

Gen Z 132

Gen Z Marketers Marketing Millennials 132

Hootsuite

NOVEMBER 4, 2019

Here, we dive in deep to explore the Facebook stats that will matter to marketers in 2020. Facebook turns 16 in 2020. Millennial use increased from 82% to 84%, while Boomer use increased from 59% to 60%. It’s okay to promote them in about 30%of your posts. Table of contents. General Facebook stats. Facebook user stats.

User-Generated 112

User-Generated Marketing Marketers Advertising 112

Hootsuite

OCTOBER 8, 2020

These are all important Snapchat statistics in 2020 for businesses and brands. Bonus: Download a free guide that reveals the steps to create custom Snapchat geofilters and lenses, plus tips on how to use them to promote your business. As of June 2020, an average of 238 million people were using Snapchat each day.

Social Media Marketing 145

Social Media Marketing Gen Z Millennials Marketing 145

Sprout Social

MAY 12, 2025

Further, the 2024 Social Media Content Strategy Report reveals that 73% of Millennials have TikTok accounts. A 2024 survey found that 41% of Gen Z shoppers had made purchases through social media in the past six months, followed closely by Millennials (40%). In October 2024, the hashtag #BookTok had over 309 billion views.

Gen Z 75

Gen Z Transform Fashion Food 75

Hootsuite

JULY 29, 2020

millennial #chipotle #chipotlehacks #avocadotoast #fyp. ? If you already didn’t know, here’s something really smart about TikTok: it makes downloading videos and cross promoting them on other platforms a piece of cake. Use the correct hashtags. Two types of hashtags can help you grow on TikTok: For You page hashtags.

Millennials 145

Millennials Law Social Media Marketing Analytics 145

Sprout Social

APRIL 21, 2020

Read their full 2020 Conscious Fashion Report at the link in our bio. A post shared by Good On You: Ethical Fashion (@goodonyou_app) on Apr 8, 2020 at 4:12pm PDT. Environmental groups, active since the 1960s, were the first to promote sustainable living but the movement failed to gain significant momentum until recently.

Retail 140

Retail Gen Z Fashion Millennials 140

Neil Patel

MARCH 17, 2021

Search interest in Gen Z has climbed so high that as of March 2021, searches for Generation Z surpassed searches for baby boomers and millennials. Just 52 percent of US Gen Zers are white, and almost one-quarter have at least one immigrant parent (compared to one in seven Millennials). They also watch less TV.

Gen Z 145

Gen Z Millennials User-Generated Fashion 145

Sprout Social

SEPTEMBER 3, 2020

— Suto (@HalieAtisuto) August 28, 2020. For brands targeting a millennial or Gen Z audience that has even the mildest interest in gaming, the platform is a potential goldmine. — Wendy's (@Wendys) August 27, 2020. — feen (@thedragonfeeney) May 18, 2020. Yep, all of the above. Let’s do this. ??

Gen Z 143

Gen Z Branding Millennials Real Estate 143

Hubspot Marketing

OCTOBER 27, 2023

Statista , 2021) Social Commerce Stats by Demographic Over 1 in 5 Gen Z, Millennial, and Gen X social media users bought a product directly in a social media app in the past 3 months. Insider Intelligence , 2021) 41% of Gen Z and Millennials make an impulse purchase online every 2-3 weeks. ( dollars in 2022. million people.

Gen Z 126

Gen Z Millennials eCommerce Social Media Marketing 126

Hootsuite

JUNE 12, 2020

Save time and look professional while promoting your brand in style. If one of your goals is to engage followers or promote awareness, keep an eye on this. If you think this figure is low, consider promoting your Stories with a post. A post shared by Instagram for Business (@instagramforbusiness) on Apr 14, 2020 at 1:29pm PDT.

Analytics 145

Analytics Millennials Promotion Management 145

Neil Patel

MARCH 25, 2021

With the right TikTok marketing techniques , you can leverage this social network and open your brand up to an exciting market of Gen Z’ers and millennials. In 2020, TikTok was ranked one of the world’s top mobile apps , outperforming YouTtube, Tinder, and Netflix. You can also promote discount codes or sales in your TikTok bio.

Product 141

Product eCommerce Millennials User-Generated 141

Hubspot Marketing

FEBRUARY 10, 2025

B2B influencer marketing is when businesses that sell to other businesses collaborate with thought leaders and respected figures in their space to promote their products or services. I likely dont have to remind you, but back in 2020, during the COVID-19 pandemic, many teams were forced to work remotely for the first time ever.

Influencer Marketing 110

Influencer Marketing Branding B2C Marketing 110

Bannerflow

DECEMBER 16, 2019

In this article, we’ve considered the upcoming online advertising trends and the opportunity around these to ensure what you create is well received in the year 2020. What 2020 online advertising trends will we be considering? Why should you be considering contextual targeting in 2020? Contextual targeting. Contextual targeting.

Gen Z 81

Gen Z Advertising Advertisers Millennials 81

Marketing Insider Group

OCTOBER 25, 2021

Nobody could have predicted how 2020 would change the face of marketing. It will not be about spending more on blatant self-promotion to out-dated notions that no longer fit the reality of the world we live in. Gen Z Will Continue to Influence Marketing More Than Millennials. But some things are certain. Source: [link].

Market Trends 145

Market Trends Gen Z Millennials Transform 145

Sprout Social

FEBRUARY 13, 2025

For example, on Bluesky, they share static images promoting their latest releases. The brand is especially popular with Millennials and Gen Z , a signal of how well Louis Vuitton builds cultural resonance on digital channels. Feed Me first launched in 2020, and now boasts more than 50,000 subscribers.

Gen Z 81

Gen Z Branding Fashion Retail 81

Marketing Insider Group

OCTOBER 27, 2020

Businesses have a wealth of options for promoting their solutions to boost sales. Millennials Rule. Millennials now make up the largest percentage of the U.S. Well, in 2020, buyers don’t answer the phone if they don’t know you. He or she is more likely to be a millennial and a digital native. Lead Source.

Content Marketing 144

Content Marketing Millennials Non-Profit Marketing 144

DIY Marketers

JULY 11, 2023

Picture this: you receive a promotional text message from your favorite local store, offering an exclusive discount just for you. We surveyed consumers (who are most like your customers) and asked them about their relationship with promotional text messages — and they didn’t hold back!

Promotion 89

Promotion Customer Customer loyalty Law 89

Sprout Social

MAY 21, 2019

50% of millennials use Pinterest every month. One out of every two millennials use Pinterest every month. Social-savvy millennials are used to planning their future and looking for new ideas on the platform, and they’re increasingly likely to buy the things they Pin. 27% of marketers are already using Pinterest.

Millennials 112

Millennials Shoppers Food User-Generated 112

Hootsuite

MAY 27, 2020

Think Facebook is a better network for reaching Baby Boomers than Millennials? Well, the numbers show that Millennials still outnumber Boomers on the platform. One more: “We will use LinkedIn for promoting and sharing our company culture to help with recruitment and employee advocacy.”. — Glossier (@glossier) May 5, 2020.

Millennials 145

Millennials Social Media Marketing Analytics Promotion 145

Hubspot Marketing

AUGUST 12, 2022

In 2020, IBM ran a study on consumer behavior and found that most consumers are willing to change their shopping habits to be more environmentally conscious. Green marketing focuses on strategies that promote environmental awareness and protection. Is your team representative of the future you want to promote?

Gen Z 144

Gen Z Education Marketing Marketers 144

Hubspot Marketing

JUNE 21, 2022

It’s particularly helpful for reaching a younger audience, like Gen Z and Millennials. For instance, in April 2020, TikTok introduced donation stickers that could be added to videos, live streams, and profiles. original sound - Sam Smith.

Non-Profit 125

Non-Profit Gen Z Millennials User-Generated 125

Spiralytics

JANUARY 23, 2025

Expanding the content creator community With millions joining the content creator economy since 2020, the industry has shifted dramatically, with platforms like YouTube and TikTok drawing vast numbers of individuals. Over 165 million content creators have joined social media since 2020. Millennials: 42% of content creators 8.

Gen Z 52

Gen Z Transform Millennials Advertising 52

Hootsuite

SEPTEMBER 9, 2020

Source: Hootsuite Digital 2020 Report. You can create your photo ad in Facebook Business Manager , or simply promote a post with an image from your Facebook Page. Facebook video ad options range from short, looping video clips that autoplay in users’ feeds, to original 241-minute promoted videos for the desktop. Show and tell!

Advertising 145

Advertising Advertisers User-Generated Promotion 145

Hubspot Marketing

JULY 15, 2020

In 2020, video outpaced blogging and infographics as the most common content marketing strategy. Although millennials watch more videos on a regular basis than Gen X and the Boomer generation, the age group's consumption still pales in comparison to Gen Z. more than one-third of respondents -- or 37% -- say "Yes."

Gen Z 145

Gen Z Entertainment Advertising Advertisers 145

Hubspot Marketing

JUNE 22, 2022

Outside of China, 77% of Gen Z, 75% of millennials, and 44% of Baby Boomers visit YouTube daily. TikTok was the most downloaded app in 2019 and 2020, racking up over three billion downloads so far. In fact, the app has become synonymous with fun, "snackable" content that attracts Gen-Z and millennial audiences. It also boasts 1.2

Gen Z 139

Gen Z Millennials Price Social Media Marketing 139

Marketing Insider Group

MARCH 9, 2021

However, according to the Content Marketing Institute (CMI)’s B2C Content Marketing 2020: Benchmarks, Budgets, and Trends report , B2C brands are succeeding. However, not all companies are embracing this, as only 60 percent said they prioritize audience needs over sales and promotional messaging. Image: CMI.

B2C 26

B2C Content Marketing Product Millennials 26

Marketing Insider Group

NOVEMBER 9, 2020

That’s right, for just $8,000 per month, you can get a content marketing strategy , a year’s worth of content ideas , an SEO audit and keyword strategy , external link building, conversion funnel development, and paid promotion to reach all the new people you need to grow your business. Content Promotion with Contextual Ads.

CMO 140

CMO Marketing Marketers SEO 140

Hubspot Marketing

JULY 26, 2023

The brand experienced mega-growth through smart positioning in front of its ideal customers, 70% of whom are millennials and Gen Z. The brand also parted with the Olympics in 2020 and 2022, outfitting Team USA in a capsule collection of loungewear and sleepwear.

Gen Z 98

Gen Z Millennials Law Fashion 98

Sprout Social

JUNE 22, 2021

Rawlings Sporting Goods, a retailer known for manufacturing baseball equipment, regularly publishes short videos on YouTube to promote the launch of new products like baseball gloves or bats. It’s a platform known for promoting authentic connection, where Redditors specifically look for and join conversations they can trust.

Customer 141

Customer Gen Z User-Generated Health 141

Hubspot Marketing

JANUARY 9, 2023

About 2 out of 5 users on Tumblr are between the ages of 18-25 and most media on the platform appeals to millennials and Gen Z. Launched in April 2020, Clubhouse skyrocketed in popularity at the start of the pandemic when many people were stuck at home and looking for community. Twitter Alternatives for Audio Content. YouTube Shorts.

Gen Z 130

Gen Z Marketing Marketers Millennials 130

Sprout Social

OCTOBER 26, 2021

As a generation of digital natives enter the workforce and Millennials transition into leadership positions, social media will continue to be an important source for employers sourcing new talent. 46% of companies said social media recruiting investments are a focus in 2020 and beyond ( Jobvite ). 71% of U.S. " [link].

Millennials 136

Millennials Communications Promotion Non-Profit 136

Sprout Social

FEBRUARY 17, 2023

On the other end of the spectrum, co-marketing is a strategy where two brands work together on a one-off marketing campaign or promotion. These two complementary brands have created marketing promotions that enable them to help customers find both the right furniture and the right paint colors for their homes.

Branding 133

Branding Millennials Promotion Price 133