Remove 2023 Remove Marketing Plan Remove User-Generated
article thumbnail

AI in B2B Marketing: 9 Ways To Work Smarter, Better, Faster, and Stronger

Hubspot Marketing

75% of marketers surveyed say AI and automation help them spend less time on manual tasks, which means more time on the creative parts of their jobs they enjoy most. Artificial intelligence (especially generative AI) is plagued with concerns about plagiarism , bias , and data security. How to Use AI in B2B Marketing 1.

article thumbnail

It’s the age of AI agents: See how marketers can build one themselves

Martech

Yes Many early agents were legacy products re-launched under an AI banner, with almost everything in tech labeled as “AI” in 2023. Many of their capabilities were still rules based and relied on users to know how to configure them. The first file had CRM contacts in the following format: Sample data set generated from ChatGPT.

CRM 122
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What Is Digital Content? I Asked Experts What to Expect From It in 2025 — Here’s What They Said

Hubspot Marketing

However, businesses, entrepreneurs, and marketers like me usually create digital content to drive traffic and awareness, generate new leads, and convert new customers. In other words, digital content could also be defined as online media created for content marketing. This is all a part of a greater content marketing plan.)

Tentpole 118
article thumbnail

Post Performance Report: Bold brands delivering social ROI

Sprout Social

These posts and campaigns are generating so much more than awareness, with a clear influence on the bottom line and tangible ROI. Chili’s triple dips into user-generated content Bloomberg found that 2024 had the highest number of restaurant bankruptcies since the pandemic. But what does it mean to be bold?

Branding 109
article thumbnail

48 X (Twitter) Ads Statistics You Should Know in 2025

Spiralytics

X (Formerly Twitter) Ads Statistics As a platform that has shaped global conversations for years, X continues to be a critical tool for marketers. From its evolving user base to new ad formats and performance benchmarks, understanding its advertising landscape is essential for creating successful campaigns in 2025. billion from ads.

article thumbnail

PPR special edition: The best brands on social media in 2024

Sprout Social

Beyond Meats posts more closely resemble a stream of consciousness than a thorough marketing plan. The giant purple being became a viral sensation after the Grimace Shake trend erupted on TikTok in 2023. The Australian brand is especially beloved by marketers, like the ones who created this list.

Gen Z 89
article thumbnail

The Power of Data Visualization: Insights, Tools, & Best Practices

Spiralytics

NucleausResearch ) In 2019, the global data visualization market size stood at USD 8.85 of marketers said that over 75% of their content this year was all about visuals. revealed that at least 20-50% of their overall content marketing strategy contained visual content. for every dollar spent. during the forecast period.