Vertical Response

NOVEMBER 29, 2024

Leverage AI in Your Email Marketing Campaign: Best Practices for 2025 AI is currently transforming email marketing by enhancing customer engagement and optimizing content delivery. Key Metrics to Monitor Essential metrics to monitor in email marketing include open rates, click-through rates, and conversion rates.

Email Marketing 52

Email Marketing Transform User-Generated Law 52

Martech

APRIL 28, 2025

Dig deeper: How tariffs impact retail sales and ad spending, and why 2025 might be different How marketers use conversion lift testing Evaluating campaign effectiveness Marketers use conversion lift testing to assess the effectiveness of specific campaigns, channels or tactics. This analysis helps quantify the effectiveness of the campaign.

Key Performance Indicator 72

Key Performance Indicator Advertisers Advertising User-Generated 72

Sprout Social

MAY 1, 2025

According to The 2025 Sprout Social Index , 43% of consumers have a LinkedIn profile. Some key metrics include follower growth rate, engagement rate and conversion rate. With this data, youll see whether youre on track to meet your LinkedIn key performance indicators (KPIs).

Management 101

Management B2C User-Generated Communications 101

Litmus

DECEMBER 13, 2024

Open rates have a long history associated as an email key performance indicator (KPI) for success. Subscribe today The post Email Marketing Trends for 2025: Insights to Elevate Every Send appeared first on Litmus. Source: The State of Email Innovations Why does this reliance persist? And yeah, we dont like spam either.

Market Trends 94

Market Trends Email Marketing Copywriting B2C 94

Hubspot Marketing

SEPTEMBER 29, 2022

Reviewing performance through key performance indicators (KPIs), tells your team when you've met the mark or fallen short. Types of Key Performance Indicators. And according to Statista , that number should reach 181 zettabytes by 2025. Types of Key Performance Indicators.

Key Performance Indicator 145

Key Performance Indicator Customer Acquisition User-Generated Health 145

SMA Marketing

JANUARY 6, 2025

The KPIs we relied on back in 2020 aren’t going to cut it in 2025. This post will explore why we need new key performance indicators (KPIs) for 2025 and beyond and how you can coach your team and leadership to embrace this shift. Search Engine Optimization (SEO) has changed dramatically in recent years.

Key Performance Indicator 52

Key Performance Indicator SEO 52

Buffer Marketing

MAY 13, 2025

In this guide, I’ll walk you through 12 social media metrics that are especially worth a look at in 2025, when they’re most helpful, and how you can use what you learn to support your social media marketing goals. You may hear people refer to them as “social media KPIs” or key performance indicators.

Analytics 107

Analytics Social Media Marketing Key Performance Indicator Logistics 107

Sprout Social

MAY 1, 2025

According to The 2025 Sprout Social Index , 43% of consumers have a LinkedIn profile. Some key metrics include follower growth rate, engagement rate and conversion rate. With this data, youll see whether youre on track to meet your LinkedIn key performance indicators (KPIs).

Management 73

Management B2C User-Generated Communications 73

Hubspot Marketing

AUGUST 25, 2022

million by 2025. For example, if it's a one-time campaign, you could agree on paying half the money before the campaign and the rest after the influencer hits their key performance indicator (KPI). Influencer marketing is an incredibly effective strategy. The payment structure will vary from one agreement to another.

Influencer Marketing 145

Influencer Marketing Marketing Strategy Marketing Marketers 145

Rock Content

MARCH 11, 2024

A strategy also establishes your key performance indicators (KPIs). Around mid-year, you should consider replacing that topic with new trends for 2025. A content marketing strategy enables you to set goals and identify the best path to achieve them. A practical way to keep content worth reading is to make it evergreen.

Content Marketing 98

Content Marketing Key Performance Indicator Marketing Marketers 98

SocialPilot

FEBRUARY 6, 2024

billion by 2025. Goals without KPIs can be challenging for both you and your influencer to create impactful content and accurately gauge performance. More and more brands have started spending on influencer marketing to reach new audiences. No surprises there.

Influencer Marketing 111

Influencer Marketing Marketing Strategy Key Performance Indicator Marketing 111

AWeber

MAY 15, 2023

In 2022, over 333 billion emails were sent and that figure is expected to rise to a staggering 376 billion by 2025. What you should test It can be tricky to identify what test can help you improve key metrics. Creating great emails requires a lot of hard work, researching, and strategizing.

Key Performance Indicator 97

Key Performance Indicator Email Marketing Customer Marketing Plan 97

Unbounce

JANUARY 3, 2025

Updated on January 3, 2025. There are 10 key performance indicators (KPIs) and metrics you should consider monitoring before you launch your CRO test. 7 minute read Conversion rate optimization Ecommerce conversion rate benchmark report by Unbounce December 5, 2025. Choose wisely and track accordingly.

eCommerce 52

eCommerce User-Generated Key Performance Indicator Price 52