ConsumerTalk

OCTOBER 30, 2024

Ice Cream and Novelties Marketing Strategies for 2025 As we approach 2025, the ice cream and novelties industry is poised for exciting transformations. With evolving consumer preferences and technological advancements, businesses in this sector must adapt their marketing strategies to stay competitive.

Marketing Strategy

Set Up

DECEMBER 17, 2024

These ten lessons are just as relevant now as theyll be in 2025, offering practical advice on leading with impact and staying adaptable in a fast-moving marketplace. This diversity enables marketers to approach challenges with a multifaceted perspective. 2025 Focus : Encourage a culture of curiosity in your team.

CMO

Aspiration Marketing

DECEMBER 17, 2024

Today, savvy B2B marketers will be laser-focused on high-value accounts. Account-based marketing (ABM) is the key to unlocking explosive growth, higher ROI, and stronger customer connections. Ready to ditch the outdated marketing playbook and embrace the future of B2B? Forget casting a wide net and hoping for the best.

Customer

Hubspot Marketing

JANUARY 22, 2025

Organic marketing is all about naturally attracting your audience to your brand or business. But how do you do that especially in a saturated market like 2025? To be honest, while I recognize times are tough, Im still an old-school inbound marketing purist at heart. Table of Contents What is organic marketing?

Gen Z

SmartBrief - Marketing

NOVEMBER 19, 2024

Looking ahead, 2025 will be a year of “hype” normalization. A combination of these and other strategies will help marketers do their best job building brands and driving growth. Bloomberg Intelligence estimated the generative AI market at $40 billion in 2022, growing to $1.3 trillion by 2032.

User-Generated

Hootsuite

NOVEMBER 28, 2024

pic.twitter.com/mQ1l5jbaJm — Stallion Stats (@MegansStats) April 10, 2024 The question is, should your brand tap into Pinterest’s unwavering potential in 2025? Key takeaways Pinterest marketing is the practice of using the platform as a visual search engine to help relevant audiences discover products or services. Drive clicks?

Gen Z

Martech

MARCH 12, 2025

For example, working with specialized accounting firms like Pilot can give you the financial insights needed to understand how inflation affects metrics such as client acquisition costs, segment profitability and marketing ROI. The post How to inflation-proof your marketing in 2025 appeared first on MarTech. revenue decline.

Transform

Martech

MARCH 17, 2025

Ive seen these tech advances revolutionize email marketing strategies. Heres what every agency and marketer should know to smash their 2025 KPIs. Dig deeper: Email marketing strategy: A marketers guide 2. The post 5 email marketing tech essentials for 2025 success appeared first on MarTech.

Email Marketing

Martech

OCTOBER 28, 2024

Much like an old engine that’s past its prime, some AI marketing strategies are sputtering as technology speeds ahead. 6 AI trends in marketing you need to let go of 1. Marketers who embrace these innovative solutions will be better positioned to stay ahead of technological changes and meet consumers’ expectations.

Market Trends

ConsumerTalk

OCTOBER 22, 2024

Bakery Goods Marketing Strategies for 2025 As we approach 2025, the bakery goods industry is poised for exciting changes and opportunities. With evolving consumer preferences and technological advancements, bakeries must adapt their marketing strategies to stay competitive.

Marketing Strategy

ConsumerTalk

OCTOBER 21, 2024

Nut Butters Marketing Strategies for 2025 As we look towards 2025, the nut butters industry is poised for significant growth and transformation. This presents a unique opportunity for brands to innovate and capture market share. This presents a unique opportunity for brands to innovate and capture market share.

Marketing Strategy

ConsumerTalk

OCTOBER 30, 2024

Meat and Poultry Marketing Strategies for 2025 As we approach 2025, the meat and poultry industry faces a dynamic landscape filled with both challenges and opportunities.

Marketing Strategy

ConsumerTalk

OCTOBER 21, 2024

Dips and Spreads Marketing Strategies for 2025 As we look towards 2025, the dips and spreads industry is poised for exciting growth and innovation. With consumers increasingly seeking diverse flavors and healthier options, brands have a unique opportunity to capture market share through strategic marketing initiatives.

Marketing Strategy

ConsumerTalk

OCTOBER 30, 2024

Pet Care Marketing Strategies for 2025 As the pet care industry continues to grow, businesses must adapt their marketing strategies to stay competitive. With the increasing number of pet owners and the evolving digital landscape, 2025 presents unique opportunities for innovation in pet care marketing.

Marketing Strategy

Aspiration Marketing

SEPTEMBER 17, 2024

Don't be caught off guard–a well-crafted business and marketing plan is essential for outpacing competitors. August marks the traditional start of the annual planning cycle. While many businesses are scrambling at this late stage, forward-thinking companies are already laying the groundwork for a successful new year to come.

Marketing Plan

Buffer Marketing

FEBRUARY 18, 2025

So, let’s dive into the events you’ll want on your calendar for 2025. What to expect: Sessions on content marketing, platform algorithms, and engagement strategies to drive conversions. Interactive workshops on influencer marketing, agency growth, and AI in social media.

Social Media Marketing

illumin

DECEMBER 5, 2024

The big topic of 2024 was third-party cookies – so what’s their status going into 2025? Consumers are certainly in favor of cookieless approaches, so will Google’s decision to stick with their old but trusted targeting methods influence marketers? In 2025 and beyond, cookies are still set to disappear – even from Chrome.

Advertising

Hootsuite

NOVEMBER 4, 2024

Then, you analyze that data for insights to guide your social marketing strategy. The best social media audience analysis tools for 2025 You’ll need some tools to access all the data points required for a solid social media audience analysis. What is social media audience analysis? Here are our top picks. Try it free today.

Analytics

ConsumerTalk

OCTOBER 18, 2024

Bottled Water Marketing Strategies for 2025 As the bottled water industry continues to grow, companies are constantly seeking innovative marketing strategies to stay ahead of the competition. With increasing consumer awareness about health and sustainability, the demand for bottled water is expected to rise.

Marketing Strategy

ConsumerTalk

OCTOBER 30, 2024

Seafood Marketing Strategies for 2025 As the seafood industry continues to evolve, businesses must adapt their marketing strategies to stay competitive and meet the changing demands of consumers.

Marketing Strategy

Buffer Marketing

FEBRUARY 6, 2025

This marketing strategy might provide better results in the short-term but needs to be supplemented with organic content to achieve best results over the long-term. The best TikTok marketing strategy is combining organic and paid efforts. This will ensure you don’t have a one hit wonder with no sustainable growth.

SEO

Martech

DECEMBER 10, 2024

Dont wait until January to improve your marketing strategy. The post Start 2025 with smarter, more impactful email marketing appeared first on MarTech. Leverage AI and intuitive tools to enhance campaign creation. Gaining instant insights with powerful reporting features. Sign up and get started today!

Email Marketing

Hootsuite

APRIL 9, 2025

100% of marketers who read these social media statistics will have the data they need to plan and optimize their social strategies in 2025. Influencer marketing is taking the lead In 2025, brands are expected to spend more on influencer marketing than on digital ads a big sign of shifting trust and impact.

Gen Z

ConsumerTalk

OCTOBER 22, 2024

Spices and Seasonings Marketing Strategies for 2025 As we look towards 2025, the spices and seasonings industry is poised for significant growth and transformation.

Marketing Strategy

Martech

JANUARY 28, 2025

Connected TV (CTV) is rapidly gaining traction as one of the fastest-growing media channels projected for 2025, thanks to its unique blend of big-screen storytelling and advanced digital targeting. If ABM is central to your marketing strategy, this is an option to explore. More on that in a bit.) Processing.

Branding

SmartBrief - Marketing

FEBRUARY 5, 2025

The post Valentine’s Day 2025: How brands can connect with buyers appeared first on SmartBrief. Opinions expressed by SmartBrief contributors are their own. If you like this article, sign up for the SmartBrief on Social Business email newsletter for free.

Branding

Buffer Marketing

JANUARY 15, 2025

There’s no two ways about it: video is the way people prefer to consume content in 2025.  Whether you’re a social media marketer, content creator, or influencer, video content should be a key part of your growth and  marketing strategy. Of course, that’s easier said than done.

Price

SocialPilot

DECEMBER 23, 2024

For example, instead of asking for marketing tips, ask for content marketing strategies for a small online business. This creative approach helps you come up with unique copy, adding a fresh perspective to your social media marketing strategy. Use Specific Prompts Being specific in your prompts is vital.

User-Generated

Duct Tape Marketing

DECEMBER 20, 2024

Marketing Trends 2025: Actionable Insights for Agencies & fCMOs written by John Jantsch read more at Duct Tape Marketing The marketing world never sits still, and as we approach 2025, the buzz of new possibilities is louder than ever. AI-Driven Marketing Orchestration 5.

Market Trends

Hootsuite

MAY 28, 2025

Influencer marketing tools help you manage all aspects of your influencer marketing strategy. Some tools are general all-in-one influencer marketing management solutions. It all depends on factors like: your budget, the extent of your influencer marketing strategy, and your digital marketing goals.

Influencer Marketing

OnDemand CMO

DECEMBER 18, 2024

As we gear up for 2025, its clear that business as usual isnt going to cut it anymore. AI is no longer a nice-to-have; its officially the backbone of smart marketing. What Bold Looks Like in 2025: Hyper-Personalization: Your customers want to feel seen and understood. Theyre done with sales fluff. They want proof.

Transform

Vertical Response

SEPTEMBER 1, 2024

Unlike social media platforms, where businesses are subject to the whims of algorithm changes, email marketing allows businesses to own their contact lists, ensuring direct access to their customers. The benefits of email marketing are manifold.

Email Marketing

Marketing Insider Group

NOVEMBER 6, 2024

According to an Interactive Advertising Bureau and PricewaterhouseCoopers study, the digital marketing industry generated $225 billion in ad revenue in 2023. As we approach 2025, paid media is evolving because of technological advancements and shifting consumer behaviors. As a result, AI-driven advertising is a trend to watch in 2025.

Advertising

Hubspot Marketing

JUNE 10, 2025

So, for this piece, I surveyed 100+ marketing and advertising professionals about whether they practice inclusive marketing and how they implement it and got tips from inclusivity experts on how businesses can create an effective inclusive marketing strategy.

Fashion

ConsumerTalk

OCTOBER 30, 2024

Shaving and Grooming Products Marketing Strategies for 2025 As the shaving and grooming industry continues to evolve, businesses must adapt their marketing strategies to stay competitive.

Product Marketing

Marketing Insider Group

MAY 6, 2025

B2B SaaS companies need to stay vigilant with their marketing strategies in order to remain competitive in 2025. ” Now, more than ever, you need a clever product and a smart marketing strategy to stand outa strategy that will make the difference between stagnation and steady growth. .”

Marketing Strategy

Hootsuite

FEBRUARY 27, 2025

Understanding key YouTube stats and figures is the best way to develop a YouTube marketing strategy that works and lasts. The most viewed channels on YouTube are music and childrens content As of January 2025, the top five most popular channels on YouTube are: Wiz Khalifa Music (5.99 billion monthly channel views) Wow Kidz (5.02

Gen Z