Hubspot Marketing

JANUARY 22, 2025

Organic marketing is all about naturally attracting your audience to your brand or business. But how do you do that especially in a saturated market like 2025? To be honest, while I recognize times are tough, Im still an old-school inbound marketing purist at heart. Table of Contents What is organic marketing?

Gen Z 117

Gen Z Social Media Marketing User-Generated Inbound Marketing 117

Social Media Examiner

OCTOBER 3, 2024

What's New for TikTok Marketing Trends TikTok has emerged as a powerhouse platform, continuously introducing new features and […] The post TikTok Updates for 2025: What Marketers Need to Know appeared first on Social Media Examiner.

Market Trends 143

Market Trends Marketing Marketers Social Media Marketing 143

Social Media Examiner

JANUARY 16, 2025

Why Content Marketing Matters in 2025 Content marketing has evolved far beyond simply publishing blog posts and hoping for the […] The post Content Marketing Strategies for 2025: A Framework for Success appeared first on Social Media Examiner.

Marketing Strategy 143

Marketing Strategy Content Marketing Marketing Marketers 143

Martech

JANUARY 15, 2025

For marketers looking to meet customers where they are , social media cant be overlooked. Here are some predictions about where brands can find opportunities and innovation in 2025 in order to gain an edge in the rapidly changing space. as the date for a likely ban approaches.

Gen Z 119

Gen Z Whitepaper Social Media Marketing Millennials 119

Hubspot Marketing

APRIL 7, 2025

When we surveyed marketers in 2025, we wanted to find out which one is best for social metrics like audience growth and site traffic and where they're re-investing. Before we look at segmented data points, here are key data points on the ROI marketers report on Meta platforms, and the investments theyre making.

Social Media Marketing 91

Social Media Marketing B2C Non-Profit Influencer Marketing 91

Social Media Examiner

NOVEMBER 14, 2024

Why Meta's AI-Powered Ads Features Matter for Digital Marketing As Meta continues to evolve its social advertising platform, AI and machine learning […] The post Facebook and Instagram Ads Updates for 2025: What Marketers Need to Know appeared first on Social Media Examiner.

Advertisers 137

Advertisers Advertising Marketing Marketers 137

Hootsuite

APRIL 9, 2025

100% of marketers who read these social media statistics will have the data they need to plan and optimize their social strategies in 2025. Influencer marketing is taking the lead In 2025, brands are expected to spend more on influencer marketing than on digital ads a big sign of shifting trust and impact.

Gen Z 110

Gen Z Social Media Marketing Millennials User-Generated 110

Social Media Examiner

OCTOBER 17, 2024

Why Instagram's Latest Features Matter for Marketers Instagram continues to be a powerhouse platform for marketers and Instagram creators, with recent statistics […] The post Instagram Updates for 2025: What Marketers Need to Know appeared first on Social Media Examiner.

Marketing 143

Marketing Marketers Social Media Marketing 143

Social Media Examiner

SEPTEMBER 19, 2024

New Features for LinkedIn Company Pages LinkedIn company pages have undergone significant changes recently, offering new opportunities for B2B marketers to enhance their brand […] The post LinkedIn Company Page Strategies for 2025 and Beyond appeared first on Social Media Examiner.

Branding 144

Branding Social Media Marketing Marketing Marketers 144

Hubspot Marketing

APRIL 15, 2025

And dont just take my word for it weve surveyed over 1,000 social media marketers to bring you data-backed insights on how TikTok is reshaping the marketing landscape. In this article, I'll share the latest of our 2025 State of Social findings to help give your brand or business TikTok profile the visibility it deserves.

Social Media Marketing 79

Social Media Marketing Marketing Marketers Influencer Marketing 79

Social Media Examiner

DECEMBER 5, 2024

Why YouTube Matters for Marketers in 2024: Market Share and Monetization YouTube has established itself as […] The post YouTube Updates for 2025: What Marketers Need to Know appeared first on Social Media Examiner.

Marketing 139

Marketing Marketers Social Media Marketing 139

Hubspot Marketing

APRIL 21, 2025

2025 is upon us, and a new year brings new trends and new challenges. If youre a brand looking to leverage social media video this year, you may not know what to expect but dont worry. I, your resident content creator and social media expert, have the expertise you need to prepare for social media video marketing in 2025.

Social Media Marketing 83

Social Media Marketing User-Generated Influencer Marketing Customer Journey 83

Social Media Examiner

DECEMBER 26, 2024

Why Marketing Strategy Matters Now More Than Ever Many entrepreneurs and marketers focus heavily on […] The post Marketing Strategy Framework: How to Get More Leads & Sales in 2025 appeared first on Social Media Examiner.

Marketing Strategy 128

Marketing Strategy Marketing Marketers Social Media Marketing 128

Hootsuite

JANUARY 31, 2025

With the 2025 Awards Season in full swing, much of the spotlight is on the upcoming 67th annual Grammy Awards in Los Angeles on February 2nd. Last year, when Taylor Swift made history by winning her fourth Album of the Year award, social media erupted with opinions was the win deserved? Who was social medias Best New Artist?

User-Generated 105

User-Generated Social Media Marketing Management Branding 105

Hootsuite

MAY 28, 2025

Brandwatch Influence Source: Brandwatch Brandwatch Influence is a complete influencer marketing solution. Get started The post 13 influencer marketing tools compared: 2025 guide appeared first on Social Media Marketing & Management Dashboard. Weve got you! 3 influencer campaign management tools 5.

Influencer Marketing 109

Influencer Marketing Affiliate Marketing CRM Marketing 109

SocialPilot

DECEMBER 23, 2024

But, did you know: In Hubspot’s 2023 survey on The State of AI in Marketing, it was revealed that 33% of marketers use AI for idea generation, 28% for copywriting, 26% for creating marketing images, and 25% for summarizing texts. These statistics confirm that AI is becoming a non-negotiable for social media marketing.

User-Generated 124

User-Generated Social Media Marketing Promotion Transform 124

Buffer Marketing

JANUARY 13, 2025

With all the changes on the horizon, it’s safe to say that social media will look a little different in 2025. Lia Haberman , social media consultant and writer of the ICYMI newsletter predicts that 2025 will be the year brands and creators start thinking of themselves as media empires.

Gen Z 129

Gen Z Transform User-Generated Analytics 129

Hubspot Marketing

DECEMBER 12, 2024

Types of Digital Content Importance of Digital Content How to Create Great Digital Content Examples of Great Digital Content What will digital content look like in 2025? Simply put, digital content is any type of media used to reach and connect with an audience that is created, hosted, and distributed through the internet.

Tentpole 107

Tentpole Gen Z Thought Leadership User-Generated 107

Sprout Social

MAY 29, 2025

Arming yourself with clearer benchmarks and industry statistics isnt just helpfulits the key to confidently explaining whats working, defending your social media marketing strategy and making smarter decisions that drive future success. The global social commerce sector is growing at a 13.7%

Gen Z 83

Gen Z Social Media Marketing Transform Marketing 83

Hootsuite

NOVEMBER 4, 2024

In this post, we’ll share tactical tips to help you understand specific audience data points, including: where to find them, what they can tell you, and how to use this information to refine your social media marketing efforts and improve ROI. Key takeaways Social media audience analysis is about more than just demographics.

Analytics 108

Analytics Price Social Media Marketing CRM 108

Social Media Examiner

APRIL 17, 2025

Unsure how Stories fit into your broader content strategy as we head into 2025? Why Instagram Stories […] The post Instagram Stories Strategy for 2025 appeared first on Social Media Examiner.

Social Media Marketing 101

Social Media Marketing Marketers Marketing 101

Buffer Marketing

JANUARY 15, 2025

There’s no two ways about it: video is the way people prefer to consume content in 2025.    Buffer’s data  shows that when it comes to  social media  platforms video outperforms every other type of content by a landslide — and that’s on all platforms.

Price 120

Price User-Generated Social Media Marketing Product 120

Hubspot Marketing

JANUARY 8, 2025

As a content pro (and former social media manager), Ive got you covered. Lets talk about what a good social media marketing budget looks like, who should be involved, and how you can data-charge your approach. Table of Contents What is a social media budget? Lets drill down even further.

Social Media Marketing 128

Social Media Marketing CMO Finance Health 128

Hootsuite

JANUARY 14, 2025

Facebook Business Pages remain a critical tool for brands looking to connect with social users and if you already have one, it’s time to update it for 2025. Bonus: Get a free social media strategy template to quickly and easily plan your strategy, track results, and share with your boss, teammates, and clients.

Analytics 112

Analytics User-Generated Social Media Marketing Management 112

Hootsuite

JANUARY 3, 2025

Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. 2025 social media holiday calendar Scroll below to see the list of social media holidays in 2025 or bookmark this calendar! Try it free today.

Food 116

Food Health Law Non-Profit 116

Sprout Social

MARCH 17, 2025

But social media is always changing. When crafting your social media strategy for 2025 and beyond, you need to make sure the latest social media trends are top of mind. What trends have impacted social media marketing in Australia?

Social Media Marketing 76

Social Media Marketing User-Generated Branding Management 76

Buffer Marketing

JANUARY 20, 2025

With the help of machine learning, the algorithm ensures that users see content they’re most likely to be interested in, and that means business accounts are more likely to find their target audience (with the right  social media marketing strategy ).

User-Generated 129

User-Generated Social Media Marketing Analytics Fashion 129

SocialPilot

FEBRUARY 13, 2025

Now, the question of all times: are hashtags still relevant in 2025? Whether you’re a brand or a creator, a solid hashtag strategy can uplift your social media game multi-fold. Bonus: Get your hands on our latest “ Trending Hashtags Ebook ” and start 2025 with a banger. What Is a Hashtag?

Social Media Marketing 87

Social Media Marketing User-Generated Marketing Marketers 87

Social Media Examiner

MARCH 13, 2025

Why Marketers Should Work with Creators in 2025 Many marketers are hesitant to embrace […] The post How to Succeed in Influencer Marketing in 2025 appeared first on Social Media Examiner.

Influencer Marketing 101

Influencer Marketing Marketing Marketers Social Media Marketing 101

Social Media Examiner

FEBRUARY 13, 2025

Why Video Storytelling Matters for Marketers With 5 billion people on social media platforms today, […] The post Viral Short-Form Video Formats for 2025 appeared first on Social Media Examiner.

Social Media Marketing 104

Social Media Marketing Marketing Marketers 104

Buffer Marketing

JANUARY 30, 2025

Whether it’s the first week of January or the last day of October, the best time to get your social media on track is right now. This checklist is your blueprint for momentum in 2025. Define your goals for 2025 If you don’t know what you’re aiming for, you’ll waste time posting without purpose.

User-Generated 105

User-Generated Education Analytics Thought Leadership 105

Hootsuite

FEBRUARY 27, 2025

The most viewed channels on YouTube are music and childrens content As of January 2025, the top five most popular channels on YouTube are: Wiz Khalifa Music (5.99 Get scheduling, promotion and marketing tools all in one place for your entire team. Learn how the YouTube music statistics break down here. Sign up free today.

Gen Z 102

Gen Z User-Generated Marketing Marketers 102

Buffer Marketing

FEBRUARY 6, 2025

For the other technical aspects, follow this checklist: 💡 Learn more : TikTok Algorithm Guide 2025 2. For instance, YNAB created a video about sticking to a no buy year in 2025 that can only be relevant during the end of 2024. But, evergreen content builds trust and a loyal social media community.

SEO 112

SEO Real Estate User-Generated Promotion 112

Sprout Social

MARCH 26, 2025

With 82% of the UK population using social media across a growing number of networks, businesses can reach virtually any target demographic through social media marketing. Research from the UK Sprout Social Index showed the quality of your product or service matters most.

Entertainment 90

Entertainment Gen Z Millennials User-Generated 90

Buffer Marketing

MAY 5, 2025

In this fully updated guide, you’ll find all the current Facebook ad dimensions, file types, and technical details you need to create standout ads in 2025.    Facebook ad specs FAQ What’s the best size for Facebook ads in 2025? 💡 New to advertising on Facebook?

Advertisers 101

Advertisers Advertising Analytics Product 101

Hootsuite

APRIL 22, 2025

To effectively market on Facebook, you need to create and optimize a Facebook Page, verify it (if possible), and set up a Facebook Ads account. Splashy video-first platforms like TikTok get talked about more than old-timer Facebook, but Facebook marketing is critical for businesses in 2025. What is Facebook marketing?

Gen Z 101

Gen Z User-Generated Marketing Marketers 101

SocialPilot

FEBRUARY 3, 2025

Social media is no longer just a place to be. And building a strategic social media marketing funnel is the thriving secret for brands that succeed. billion social media users globally, your target audience is bigger than ever, but so is your competition. ” SocialPilot Marketing Team.

Social Media Marketing 76

Social Media Marketing User-Generated Marketing Marketers 76