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Scaling local advertising with automation in the new media landscape by Fluency

Martech

The following strategies offer a helpful starting place. At Fluency , we’re forecasting a 350% increase in spending on Amazon and other demand-side platforms (DSPs) by 2027. Reporting is one of the most fruitful places for automation. The question is, how best can automation be applied?

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The 7 Stages of AI Proficiency

Orbit Media Studios

By Andy Crestodina Each of us is on a transformational journey. We can all acquire new AI skills and guide our own transformational journeys. Youre ready for the next stage in your transformational journey. Setting aside AI and just writing up your standard operating procedures (SOPs) may be the right place to start.

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51 LinkedIn statistics to shape your social strategy

Hootsuite

Coming in second place is India with 143 million users, followed by Brazil with 81 million users, and the United Kingdom with 41 million users. Hirers who use AI-assisted messages see a 44% higher acceptance rate LinkedIn continues to add new AI-powered features to help transform how people “sell, learn and hire.”

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The creator economy: Making dollars and sense out of social partnerships

Sprout Social

By 2027, that figure is expected to balloon to $500 billion. Once a small-but-mighty phenomenon, the creator economy has transformed into a full-fledged forcereshaping everything from how we consume content, to the relationships between audiences and brands. It’s morphed into a place for genuine connection.

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The latest AI-powered martech news and releases

Martech

Despite all that, success is right around the corner: By 2027, 85% expect their investments in scaled AI efficiency and cost savings to have returned a positive ROI, while 77% expect to see a positive return from their investments in scaled AI growth and expansion. The system produces lifelike voices without high costs.

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Scaling local advertising with automation in the new media landscape by Fluency

Search Engine Land

The following strategies offer a helpful starting place. At Fluency , we’re forecasting a 350% increase in spending on Amazon and other demand-side platforms (DSPs) by 2027. Reporting is one of the most fruitful places for automation. The question is, how best can automation be applied?

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Marketing is hiring more freelancers. Should one of them be you?

Martech

Digital marketing and its technology aren’t the only things that have been transformed in the past three and three-quarter years. Our research found that by 2027, four years from now, 50% of the workforce in the US will be freelancing in some capacity. One that’s giving them more leverage in the workforce.

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