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23 Conversion Rate Optimization Tools for Research, Feedback, Analytics & More

Hubspot Marketing

Analytics tools. These are the tools you will use to capture more leads on your site, thus improving your CRO analytics. Price: Free. It’s Google Analytics meets SumoMe meets a CRM. Price: Free plan or $29/month to $49/month. Price: Free plan or $49/month. Price: $99/month to $499/month.

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Stats: How fashion ecommerce has changed since Covid-19

Econsultancy

The Covid-19 pandemic has been a difficult time for fashion retailers as a whole – in 2020, UK clothes sales fell by a whopping 25%. This roundup includes studies and financial results that show how fashion ecommerce is evolving, including cross-border sales, fast fashion growth, and how inventory sizes have changed.

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Google Analytics 4 (GA4): Ultimate Guide and Tutorial

Backlinko

With Universal Analytics being gradually phased out, now is the best time to get to know Google Analytics 4. Google Analytics 4 (GA4) provides you with greater data collection accuracy than Universal Analytics (UA) and allows you to track the user journey across websites and apps. What is Google Analytics 4?

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How to Use Social Media Analytics to Personalize Your Content Curation Strategy

Scoop.it!

The answer lies in social media analytics. Social media analytics data helps you create content that interests and meets each customer’s needs, leading to increased engagement and sales. Let’s take a closer look at how you can use social media analytics to tailor your content curation efforts for your ideal customer.

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PPC 2023 in review: UA sunsets, Google antitrust trial, X’s downfall and more

Search Engine Land

Google stirred things up by shaking cushions and discreetly adjusting ad prices, and the entire industry faced a major shift with the sunset of Universal Analytics, forcing everyone to transition to Google Analytics 4. Goodbye, Universal Analytics! New Google Analytics custom channel groups on March 15.

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Machine Learning and Marketing: Tools, Examples, and Tips Most Teams Can Use

Hubspot Marketing

However, the same research reveals that 96% of marketers still adjust AI-generated outputs — indicating that it's still far from perfect. Personalize User Experience Machine learning models can analyze user behavior and historical data to predict customer preferences. billion in the first quarter, compared with $116.4

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Find UK Instagram influencers to grow your brand

Sprout Social

With its widespread adoption and engaged user base, the platform offers a unique opportunity to build brand awareness, drive sales and create meaningful connections with customers. In the search bar, type “UK” followed by your industry or niche, such as “UK fashion” or “ UK fitness.”