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3 high-impact email automations you need to drive revenue

Martech

Welcome emails generate 320% more revenue per email than promotional ones. This automation is activated immediately after a user submits a sign-up form or interacts meaningfully with your brand. Feature customer testimonials or user-generated content. Provide specific, tangible offers like discounts or free shipping.

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Mobile marketing with RCS: What you need to know

Martech

Texts are a popular way for customers to receive receipts, shipping updates, appointment confirmations and, increasingly, deals. With Apple, the reach of RCS increases to nearly 100% of phone users. (An Google adopted the format in Google Messages, allowing access to the format by Android users. smartphone market.)

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Path to Purchase Research: Decoding Your Customers’ Buying Journey

Customers.ai

Tools to Use : Start with platforms like Google Analytics to track site behavior, heatmaps from tools like Crazy Egg to see where visitors engage most, and Customers.ai Behavioral Analytics Tools Understanding how customers interact with your site is the first step to optimizing their journey. The trick is to connect the dots.

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How to master social media for retail in the UK

Sprout Social

These environments are ideal for sharing feedback, generating ideas, and engaging in dialogue, all of which strengthen their loyalty to your brand. As we noted in our Twitter customer service guide, 60% of users expect brands to respond within an hour. Take the example of In the Style.

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Instagram shopping: How to get set up and start making sales

Hootsuite

users will buy via Instagram in 2025. High-quality images, curated collections, and user-generated content (UGC) build trust and drive sales. Users can either purchase directly on Instagram (with Checkout) or click through to finish the transaction on the brands website. spend $200+), and 37.3% Want more details?

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Klaviyo Tools: 20 Must-Have Solutions for Smarter Email Marketing

Customers.ai

With in-depth analytics and reporting, you can track everything from engagement rates to conversion metrics. Plus, Klaviyo’s predictive analytics can forecast things like a customer’s lifetime value or when they’re most likely to buy again. A user-friendly interface means your team can dive right in without needing extensive training.

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12 Social Media Metrics You Should Be Tracking (And Why)

Buffer Marketing

Buffer's AI-powered Instagram hashtag generator can create the perfect # for your posts in seconds. Are customers complaining about shipping times? Most platforms offer built-in analytics tools, but there are also third-party options that may offer a more complete view. ⚡ Need help with hashtags?

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