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Global search engine AI innovations: What SEOs need to know

Search Engine Land

It’s uncertain how much the end-of-May spike was due to SEO articles about Google alternatives. Dig deeper: International SEO: How to avoid common translation and localization pitfalls Yandex (Russia) Yandex has claimed to have used AI in search technologies for more than 2020 years. Seznam (Czechia) Seznam.cz

SEO 93
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8 Tips For Creating a More Effective Case Study – With Examples

Neil Patel

If it’s someone in the automobile industry, then make your case studies about auto parts and accessories manufacturers. Do you know who your ideal customer is ? If it’s someone in the education industry, then make your case studies about your university customers.

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Google adds search themes to Performance Max

Search Engine Land

car” and “automobile” would be the same audience). You want to provide important information to help your campaign ramp up and optimize performance faster. How it works. According to Google: You can add 25 unique search themes per asset group (e.g., “car”

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Not all B2B and B2C categorizations are alike

Martech

An SEO tool that costs only a hundred or so dollars a month is a B2B situation that really doesn’t require many people. Thus college degree programs and other high ticket items (some electronics, automobiles, travel, real estate, etc.) However, to state the obvious, that’s not always the case. Similarities between B2B and B2C.

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How to Be a Henry Ford in Content Marketing

Content Marketing Institute

On the first of December, we will celebrate the 105 th anniversary of Henry Ford’s installation of the first moving assembly line for the mass production of automobiles. It was the new business model, not the assembly line, that enabled Henry to change the world and democratize the automobile. Platform – content as integrated business.

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A Brief History of Content Marketing (And Why It’s Taking Over)

Rock Content

It began as a guide for automobile owners and included basic maps, tire care instructions, and mechanic, hotel, and other travel recommendations. The Michelin Guide was designed to generate interest in automobile travel and, subsequently, the need for tire services. There were fewer than 3,000 cars on France’s roadways.

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How We’re Going to Use X Reality (XR) in Business

Neil Patel

Everything from brick-and-mortar experiences to SEO will be impacted by X reality. How about furniture, automobiles, homes, and more? Bring a certain layer of fun to your brand. As X reality continues to expand, the entire marketing ecosystem will evolve as well, calling us to respond. AR vs. VR vs. MR: The Three Types of X Reality.