Search Engine Land

SEPTEMBER 6, 2023

These are good skills, but the best link building methods are based on the marketing of content. Modern link building uses expert content to engage with content creators around a topic, showing experience and expertise. This is the marketing of content, which is a different skill than traditional link building.

PR 133

PR SEO Health Influencer Marketing 133

Hubspot Marketing

APRIL 9, 2024

Advertising is an ever-changing beast — with those on ad and marketing teams working hard to stay ahead of trends. As a seasoned content marketer working in tech, I’ve noticed that advertising trends in 2024 seem to respond to the trends we saw in 2023. Check out this blog on AI in Digital Marketing for more information.

Advertising 71

Advertising Advertisers PR Millennials 71

Sprout Social

JANUARY 6, 2022

By now, you’ve likely heard of influencer marketing and the strategy of working with influencers or digital creators to help market or promote your business. But did you know that influencers and content creators are not the same? What do digital creators do? What do influencers do?

Promotion 126

Promotion Influencer Marketing Education Branding 126

Buffer Marketing

FEBRUARY 5, 2024

  This includes sharing links over private channels such as direct messaging, email, and SMS, which are not visible to the public, search engines, or marketers. However, dark social also presents unique marketing opportunities. We keep a host of sharing options on every article on the Buffer blog.

Analytics 97

Analytics User-Generated Digital Marketing Communications 97

Hubspot Marketing

DECEMBER 5, 2023

Welcome to The Creative, a series that gives content creators actionable advice from professionals in the creator economy. Whether you're a seasoned creator or just starting out, read The Creative to learn how to grow your platform, improve your content, and stay ahead in the ever-shifting creator landscape. Ring Light 5.

Price 109

Price Finance Management Place 109

Buffer Marketing

MARCH 23, 2023

What do creators like Mr. Beast and Ali Abdaal have in common? Not much, actually, other than the ‘Creator’ label and being YouTubers. For content creators , one of the biggest debates is whether or not to "niche down" and focus on a specific topic or audience. Them: How do I grow my following?

Fashion 122

Fashion Food Branding Social Media Marketing 122

Hubspot Marketing

AUGUST 23, 2022

More businesses and social media platforms are relying on digital creators to boost brand awareness, revenue, and engagement — making digital content creation popular among marketers and creatives. But what exactly is a digital creator and how can you become one? What is a digital creator? How To Be a Digital Creator.

Health 102

Health Entertainment Education Place 102

Jeff Bullas

FEBRUARY 26, 2023

Here are two quotes from happy customers of Kicksta: “Our Instagram growth and engagement has gone up by 20% and I also learned tips and tricks that have helped me manage my account better!” It’s a must-have for any serious Instagram marketer. It’s like the quintessence of influencer marketing!

Marketing 246

Marketing Marketers Analytics User-Generated 246

Search Engine Land

FEBRUARY 6, 2024

To improve search rankings today, you need a comprehensive digital PR strategy that cultivates expertise, targets key touchpoints in the buyer’s journey, creates compelling data stories, and garners influence through reputation and recognition. Messaging is a facet of expertise and is a part of what influences the behavior of others.

PR 110

PR SEO Customer Journey Thought Leadership 110

Hootsuite

NOVEMBER 23, 2022

Have you ever dreamed about becoming an influencer and getting paid to create social media content without needing a big audience? Well, a new wave of people is doing just that: UGC creators. If you’ve spent time on TikTok or Instagram in the last 6-12 months, chances are you’ve come across UGC creators. What is a UGC creator?

User-Generated 92

User-Generated Law Branding Product 92

Buffer Marketing

JANUARY 10, 2024

I faced this problem when I became a travel blogger and content creator.    I launched my travel blog in February 2020 with big plans, but we all know how that turned out. I see opportunity in competition When entering a new market or industry, perception is everything. The pandemic hit literary one month later.

Marketing 91

Marketing Marketers Branding Social Media Marketing 91

Jeff Bullas

FEBRUARY 15, 2023

Instagram is a social media platform that has quickly become a major player in the world of business and influencer marketing. Quick Tip: Our pick of the bunch is UseViral. To accommodate the needs of businesses and influencers of all sizes, UseViral provides hundreds of packages to choose from. Let’s find out!

Affiliate Marketing 276

Affiliate Marketing Influencer Marketing Promotion User-Generated 276

Hubspot Marketing

SEPTEMBER 13, 2023

Creating your own branded videos, blogs, or podcasts can require a lot of bandwidth. If you’ve always wanted to experiment with this strategy, but haven’t had the time or resources to produce your own campaigns, sponsoring content from other companies or influencers might be the right strategy for you.

Food 101

Food Fashion Advertising Advertisers 101

Hubspot Marketing

JANUARY 12, 2023

Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. Over the past decade, being a content creator has evolved from a side hobby to a viable career path. Marketing Snippets. Check out these tips. Image Source.

Food 114

Food Branding Product Marketing 114

Hubspot Marketing

MARCH 19, 2024

Our 2024 State of Marketing & Trends Report went live earlier this year, and I recently dug into the data and compiled a list of key marketing recommendations for this upcoming year to answer common questions like: Which industry trends and tactics are marketers investing in? Partner with micro-influencers.

Thought Leadership 102

Thought Leadership Marketing Marketers Influencer Marketing 102

Hubspot Marketing

SEPTEMBER 12, 2022

Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. of all content creators and influencers are white. Black Influencers to Follow on TikTok. Tabitha Brown — Actress and Influencer. daynabolden.

Finance 87

Finance Food Fashion Education 87

Many Chat

APRIL 22, 2022

Being an Instagram influencer or creator is a growing market where companies are investing billions in marketing dollars for the right people to get their products in front of viewers. Let’s look at his best advice for finding and thriving with brand partnerships as a content creator. Types of brand partnerships.

Branding 97

Branding Promotion Price Influencer Marketing 97

Rock Content

OCTOBER 20, 2023

It has been a few years since influencers gained the spotlight in Digital Marketing. Now, statistics about influencers show that Influencer Marketing has already become part of companies’ strategies and is only growing. We’ll talk about the following topics: What is Influencer Marketing?

Influencer Marketing 82

Influencer Marketing Gen Z Marketing Marketers 82

Hubspot Marketing

DECEMBER 5, 2023

Welcome to The Creative, a series that gives content creators actionable advice from professionals in the creator economy. Whether you're a seasoned creator or just starting out, read The Creative to learn how to grow your platform, improve your content, and stay ahead in the ever-shifting creator economy. Ring Light 5.

Price 77

Price Finance Management Influencer Marketing 77

SocialPilot

JANUARY 31, 2024

The power of influencers can turn a brand into a phenomenon and a product into a movement. It is an extremely competitive and ever-evolving industry where new features, tools, and software are born every day to take their place in the market. In this market, the insights derived from influencer marketing case studies become invaluable.

Influencer Marketing 90

Influencer Marketing User-Generated Education CRM 90

Hootsuite

MAY 13, 2020

Considering influencer marketing ? Even if you aren’t, it would be a mistake to ignore influencer marketing trends. Beyond their role as effective brand ambassadors, influencers are also just good marketers. There’s a reason the influencer marketing industry is booming. Influencer” is not.

Influencer Marketing 145

Influencer Marketing Market Trends Non-Profit Marketing 145

Hubspot Marketing

SEPTEMBER 28, 2022

As a result, media has become more decentralized than ever, and millions of content creators have created a new space in the entertainment industry — the creator economy. But what exactly is the creator economy, and why should marketers care? Here's everything marketers need to know: What is the creator economy?

Gen Z 80

Gen Z Influencer Marketing Entertainment Marketing 80

Many Chat

MAY 6, 2022

Move over Instagram influencers—TikTok creators are the hot new thing. This makes it fertile ground for a new kind of influencer marketing, as millennials and Gen Z flock to the app. This makes it fertile ground for a new kind of influencer marketing, as millennials and Gen Z flock to the app.

Gen Z 97

Gen Z Influencer Marketing Millennials eCommerce 97

Hootsuite

MAY 18, 2023

Here are our top tips for including unique and compelling short-form video content in your marketing strategy — and captivating your audience. With an average video length of 15-30 seconds, creators can deliver their message in a very small window of time – allowing viewers to consume content on the go with little to no commitment.

User-Generated 112

User-Generated Video Marketing Shipping Product 112

Search Engine Land

NOVEMBER 17, 2023

UGC is now a key part of our online experience, shaping opinions, influencing decisions, and fostering communities. The role of UGC in SEO So, why should search marketers like us pay attention to user-generated content? This should enable your brand to constantly iterate and develop your “owned” marketing channels and SEO content.

User-Generated 112

User-Generated SEO Education Promotion 112

Rock Content

FEBRUARY 17, 2024

Both content marketing and event planning involve creating an experience for users. Best of all, social media and content marketing can support and amplify your offline events. Try these tips to make the best use of your online platforms to promote your real-world events. Involving influencers may also generate buzz.

PR 58

PR Promotion Email Marketing User-Generated 58

Hubspot Marketing

MAY 10, 2022

Whether you are a content creator, have an eCommerce business, or are trying to drive traffic to your blog, Pinterest can be a key tool for monetization. To help you get a handle on how to make Pinterest work better for your business, check out the tips below. Send traffic to your blog. Can you make money on Pinterest?

Affiliate Marketing 95

Affiliate Marketing eCommerce Inbound Marketing User-Generated 95

Hootsuite

JANUARY 13, 2022

In this article, you’ll learn what user-generated content is, plus a few other things: understand the benefits of using UGC in your campaigns, see how big and small brands execute UGC, Get actionable tips to help transform your user-generated content into more engagement and conversions for your brand. What is user-generated content?

User-Generated 145

User-Generated Transform Gen Z Social Media Marketing 145

Jeff Bullas

JANUARY 16, 2023

Thousands and thousands of creators are trying to make a splash on the platform and get their content found. Brands, wannabe influencers, and mommy bloggers are all riding the wave of video obsession that has infected society. Its YouTube views packages are some of the cheapest on the market starting at just $3.50 Mind-blowing.

Entertainment 332

Entertainment User-Generated Price Promotion 332

Buffer Marketing

OCTOBER 16, 2023

Thanks to ever-changing social media algorithms and the ever-growing list of platforms that make them, it’s easier than ever to become a creator. However, because anyone can become a creator, there’s also more noise than ever for your potential audience to cut through. What is a content pillar?

Entertainment 117

Entertainment Branding Education Analytics 117

Hootsuite

JANUARY 18, 2024

It’s time to take your first steps into social media marketing. But whether you’re a budding entrepreneur or a seasoned pro stepping into the digital landscape for the first time, we know that starting a social media marketing strategy from scratch can feel intimidating. Your mind is ready. Your body is ready. More than 4.95

Social Media Marketing 121

Social Media Marketing Marketing Marketers Education 121

Sprout Social

FEBRUARY 17, 2022

And while it’s an effective tool for marketers to engage their subscribers—most will agree it’s a time-consuming task. Or at least, this was true until email marketing templates came along. Let’s explore how you can use templates to make your email marketing more efficient. Simply put—because it works.

Email Marketing 131

Email Marketing Marketing Marketers Direct Mail 131

Digital Marketer

MARCH 13, 2023

Did you know that the compound annual growth rate in the digital marketing industry is projected to be 13.9% The market is expected to reach $786.2 This shows the importance of staying on top of new developments and adapting strategies accordingly — especially if digital marketers want to take advantage of the growth in 2023.

Digital Marketing 84

Digital Marketing Market Trends Gen Z Marketing 84

Neil Patel

JANUARY 13, 2021

Instagram has since added video, but its focus has always been one-off visual experiences that are shareable but sometimes leave marketers trying to figure out how to provide context. Each tip is clickable and leads your users to the original Instagram post. This brand’s Instagram guides offer tips on choosing and caring for a counter.

Place 135

Place Promotion Product Price 135

Businesses Grow

MARCH 27, 2023

I mean, that is definitely a First World problem, but this is a First World blog post! Test 1: Compose a simple essay The prompt: Compose a 300-word essay, in the voice of author Mark Schaefer, about the importance of community-based marketing. With a little editing, I could have easily used this output as a blog post.

Gen Z 145

Gen Z Transform Marketing Marketers 145

Hootsuite

SEPTEMBER 27, 2023

If you’re looking for a more general primer on this format, check out our blog post on how to make YouTube Shorts. In that time, creators, artists, and media companies have earned more than $50 billion from their YouTube content. Get your free pack of 5 customizable YouTube banner templates now. Can you monetize YouTube Shorts?

Affiliate Marketing 93

Affiliate Marketing Promotion Price Retail 93

Buffer Marketing

JANUARY 10, 2024

I faced this problem when I became a travel blogger and content creator.    I launched my travel blog in February 2020 with big plans, but we all know how that turned out. I see opportunity in competition When entering a new market or industry, perception is everything. The pandemic hit literary one month later.

Marketing 52

Marketing Marketers Branding Social Media Marketing 52