Search Engine Land

DECEMBER 11, 2023

I am the first generative AI chatbot for search marketers. After that, how you can improve prompts to get even better answers from me. Prompt: Before we start, in addition to your other context, you are also an expert in B2C retail, specifically for garden center retailers selling plants, tools, garden care, pots and more.

Promotion 109

Promotion B2C Retail Direct Mail 109

Marketing Insider Group

FEBRUARY 14, 2023

Email isn’t going anywhere anytime soon, and making sure your message stands out is becoming harder and harder to do. It’s so easy to get hung up on the perfect way to get your point across and get a click with just a handful of words. So, how do you do it? This way you can be sure to target each and every one differently.

Gen Z 129

Gen Z eBook Digital Marketing SEO 129

Neil Patel

JANUARY 27, 2021

Launched in 2003, LinkedIn has become the most popular social network for professionals. With over 700 million users globally, it is now one of the biggest social media platforms. Just like your typical email newsletter , your LinkedIn newsletter should concentrate on the same topic. What Is a LinkedIn Newsletter?

User-Generated 137

User-Generated Inbound Marketing Branding Place 137

Neil Patel

JANUARY 20, 2021

In the past, posting a link on your Facebook or Instagram page could drive hundreds of clicks. Social media referrals have stagnated around 5 percent of all traffic for years. The average Facebook post will reach just over 5 percent of your followers. The encouraging news is social media reach is still massive.

User-Generated 145

User-Generated Promotion Social Media Marketing Branding 145

CXL

JULY 25, 2022

CTA testing is paramount because it’s not always obvious what needs to happen for your business. Landing page platform Unbounce boosted conversion rates by 90% by changing their CTA copy from “Start your 30-day trial” to “Start my free 30-day trial.”. CTAs are a critical component of marketing material.

Copywriting 121

Copywriting eBook User-Generated Communications 121

Customers.ai

AUGUST 29, 2022

Today I’m going to show you how to build a social media sales funnel that sells—that is, how to generate direct revenue from your business’s social media marketing channels. But with a social media marketing funnel in place, you can create a seamless path to Unicorn Land.

Customer Journey 103

Customer Journey Entertainment Social Media Marketing User-Generated 103

Hubspot Marketing

AUGUST 21, 2023

As the second-largest search engine, with over 2 billion users per month, YouTube is an undeniably important channel for your marketing efforts. Knowing how to optimize your YouTube channel can help you increase your chances of discoverability and reach more people. Explain your content.

Millennials 98

Millennials Real Estate SEO Product 98

Vertical Response

MARCH 27, 2023

With so much potential for increased sales, don’t miss out on the opportunity to grow your business and client base this Easter season. Leveraging seasonal holidays can be a great way to boost service or product sales and expand your client base.

Shipping 57

Shipping Shoppers Customer loyalty Promotion 57

AWeber

JULY 26, 2022

Thank you pages are one of the biggest missed opportunities in digital marketing today. The moment after someone says “yes” to you - whether they’ve just placed an order, signed up for your mailing list, or whatever action they’ve taken - is an opportunity to show them they just made a great decision. What is a thank you page?

Email Marketing 102

Email Marketing Place Customer Education 102

Rock Content

JUNE 28, 2023

If you’re starting to coordinate your digital marketing plan for the upcoming shopping season , then you’ll definitely want to read through this guide carefully. Here are twelve of the most useful ways to improve your Black Friday SEO for better results this holiday season. A few tips?

SEO 52

SEO Shoppers Retail eCommerce 52

Marketing Insider Group

SEPTEMBER 16, 2020

Stories are so successful that almost every social media app – including messaging apps like WhatsApp – offers their own versions now. . And time to update your LinkedIn Marketing Strategy ! Say what you will, but Stories can thrust your content to the top of every follower’s newsfeed – that’s valuable real estate.

Real Estate 145

Real Estate User-Generated Promotion Marketing Strategy 145

Digital Marketer

MARCH 24, 2023

How to build a content campaign that drives sales quarter after quarter. Content campaigns are a great way to engage your audience, build brand awareness, and drive sales quarter after quarter. 6 Levels of Customer Awareness As your prospects move through the customer journey, their awareness of your brand and offer increases.

Customer Journey 64

Customer Journey Promotion Entertainment Advertising 64

Adobe Experience Cloud Blog

JUNE 18, 2018

While having thousands upon thousands of social followers is certainly something to brag about, the number means little if those followers largely ignore your brand. Ultimately, the blood, sweat, and tears you put into your social media campaigns should translate to leads and sales. STEP 1: Dive Into Your Data.

Thought Leadership 134

Thought Leadership User-Generated Social Media Marketing eBook 134

AWeber

FEBRUARY 8, 2023

When it comes to making money online, the most powerful tool in your arsenal isn’t social media or SEO or paid search ads. Email marketing has the highest conversion rates of any marketing channel. Want to start earning money from your email list? You can skip this section. It’s email.

Email Marketing 95

Email Marketing eBook Marketing Marketers 95

Neil Patel

JULY 31, 2021

A conversion funnel is a visual representation of the stages in a buyer’s journey, from the moment they land on your page until they complete a purchase. How do you create a conversion funnel, though, and how do you get the most from this tool? Awareness: First, a person discovers your brand and becomes a lead.

User-Generated 145

User-Generated Analytics Product Millennials 145

Sachs Marketing Group

JUNE 27, 2023

These formulas save time, boost consistency, and are tried-and-true methods for improving engagement and conversion rates in marketing campaigns. In the dynamic realm of digital marketing , crafting compelling content is a challenging task. The consequences of poorly crafted content in digital marketing can be detrimental.

Copywriting 52

Copywriting Non-Profit Energy Education 52

Hubspot Marketing

DECEMBER 7, 2022

I'd venture to guess you get tons of emails in your inbox every day. From coupons to daily deal sites, from newsletters to your mother wanting to know when you plan to visit — it's a lot to sift through, never mind actually open. After all, it's your very first impression of the email. Uh-oh, your prescription is expiring".

User-Generated 145

User-Generated Email Marketing Food Real Estate 145

Customers.ai

AUGUST 29, 2022

Today I’m going to show you how to build a social media sales funnel that sells—that is, how to generate direct revenue from your business’s social media marketing channels. But with a social media marketing funnel in place, you can create a seamless path to Unicorn Land.

Customer Journey 52

Customer Journey Entertainment Social Media Marketing User-Generated 52

Customers.ai

SEPTEMBER 13, 2022

Today I’m going to show you how to capture email addresses from website visitors so you can do sales outreach and marketing re-engagement to capitalize on every opportunity for your business. Curious what kind of results you can expect from automated email capture? Here’s how it works. Not so fast.

User-Generated 56

User-Generated CRM Transform Price 56

Customers.ai

SEPTEMBER 13, 2022

Today I’m going to show you how to capture email addresses from website visitors so you can do sales outreach and marketing re-engagement to capitalize on every opportunity for your business. Curious what kind of results you can expect from automated email capture? Here’s how it works. Not so fast.

User-Generated 52

User-Generated CRM Transform Price 52

Rock Content

SEPTEMBER 9, 2020

What is the purpose of your marketing strategy? Generate leads, win customers, or educate the market? The most important thing is not necessarily your strategy’s primary goal, but how close you are to achieving it. How to calculate the conversion rate? How to determine if my conversion rate is good?

User-Generated 61

User-Generated Communications Price Digital Marketing 61

Exposure Ninja

AUGUST 18, 2022

“Email marketing is dead! On average, email has an ROI of $36 for every $1 spent , and email marketing is estimated to reach a revenue of almost $11 billion by the end of 2023. Email marketing is a fantastic tool for any business, and email automation takes it to a whole new level. Why you need email marketing.

eBook 64

eBook eCommerce Email Marketing User-Generated 64

Duct Tape Marketing

APRIL 4, 2019

How to Find Success as a Podcast Advertiser or Sponsor written by John Jantsch read more at Duct Tape Marketing. Whether you’re doing the dishes at home, commuting to work, or enjoying lunch at your desk, it’s easy to hit play and listen to your favorite show. People love podcasts. Selecting the Right Podcast.

Advertising 75

Advertising Advertisers Communications Promotion 75

Hubspot Marketing

NOVEMBER 30, 2016

And while the community is clearly there, connecting with them from a marketing standpoint isn't always easy. Sure, you can throw money at your efforts to drive people to your Facebook Page and send them to your website, but that only works if you're smart about it. The lesson for Facebook marketers?

Advertising 145

Advertising Advertisers Price Promotion 145

Rock Content

DECEMBER 13, 2018

Your conversations, your fears, and your laughter. They drive everything, but most of all, they drive your words. And when used correctly, they can make all the difference in connecting with your audience on a level that goes beyond superficialities. Emotions drive everything. Decisions and mistakes.

Copywriting 53

Copywriting eBook Education Place 53

Rock Content

JUNE 25, 2020

Do you still remember your goals for 2020? At the same time, I think about everything I believe I need to do and the fact that many of these goals end up creating a lot of “to-do’s” that can even get in the way. When I talk about my activities, I usually hear the question: how can you do so much?

Energy 72

Energy Management Product Marketing 72

Jeff Bullas

MARCH 15, 2023

Nowadays, it has evolved into a massive social media platform with over a billion active users. One of the most popular topics people search for on Instagram is “How to Make Money on Instagram.” ” It found a sweet spot in modern society that combined vanity, social networks and a shift toward visual media.

User-Generated 357

User-Generated Fashion Product Branding 357

Duct Tape Marketing

JUNE 14, 2016

7 Ways to Get More Podcast Subscribers written by John Jantsch read more at Duct Tape Marketing. If you’re interested, you can f ind, listen, and subscribe to my long, long list of archives here. The key to gaining more subscribers is to form a connection with your audience. Can include a sample here?).

Copywriting 45

Copywriting eBook Promotion Management 45

Marketing Insider Group

APRIL 29, 2024

Think your business can thrive on good vibes and wishful thinking alone? Here at Marketing Insider Group, we know the power of a solid customer acquisition strategy. What works for the flashy startup next door might not be the golden ticket for your established enterprise. Think again! What do they need?

Customer Acquisition 104

Customer Acquisition Customer Key Performance Indicator Transform 104

Marketing Insider Group

MARCH 28, 2024

If you’re a fan of marketing blogs, it’s likely that you’ve come across the term “ growth hacking ” – the idea that centering your marketing strategy around growth is the most direct route to success. By focusing on growth, the development of testing, campaigns and marketing material holds more value.

eCommerce 84

eCommerce Shoppers User-Generated Promotion 84

Rock Content

NOVEMBER 6, 2017

Marketers likely began their preparations long ago, but with about four weeks remaining (at least as of publication), here’s a checklist – not of who’s been naughty or nice, but how to ensure your brand is optimized for Black Friday 2017. That’s in part why an early start is so helpful.). Step 1: Start early.

Retail 40

Retail User-Generated SEO PR 40

Jeff Bullas

MARCH 15, 2023

Nowadays, it has evolved into a massive social media platform with over a billion active users. One of the most popular topics people search for on Instagram is “How to Make Money on Instagram.” ” It found a sweet spot in modern society that combined vanity, social networks and a shift toward visual media.

User-Generated 130

User-Generated Fashion Product Branding 130

Neil Patel

AUGUST 25, 2021

If you want your blog posts to perform well, one simple way is to achieve this is by writing magnetic headlines. By playing around with your title after publishing a post, you may significantly increase the post’s conversion rate. Traffic to your post will vary depending on the power of your headline.

Affiliate Marketing 145

Affiliate Marketing User-Generated Copywriting Health 145

Neil Patel

APRIL 22, 2021

None of these common call-to-action triggers will probably get you the desired result, because your target audience is more knowledgeable than ever before. One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency.

eBook 145

eBook User-Generated Copywriting Non-Profit 145

Hootsuite

JUNE 5, 2023

Receiving a donation for your nonprofit is the absolute best. As long as your nonprofit organization has a social media account , you’ve got a platform to help spread the word and mobilize support for your cause — no door-knocking required. billion social media users for attention.

Transform 91

Transform Gen Z User-Generated Food 91

Hubspot Marketing

FEBRUARY 12, 2024

Here’s a confession: If someone asked me how I was able to land two of the most exciting full-time marketing roles in my career, my first instinct would have been to say that I was just “lucky.” When you apply for an open role, this first impression usually happens when you send in your resume over email. The biggest hurdle?

Marketing 95

Marketing Marketers Management Communications 95

CXL

OCTOBER 1, 2022

95% of B2B buyers are not ready to buy your product right now. They’re having conversations with colleagues, researching on social media, and listening to podcasts about the product or industry and learning where your brand fits in. Social media platforms (e.g., Table of contents What is the dark funnel?

SEO 86

SEO User-Generated Branding Copywriting 86