Remove Branding Remove Pharmaceutical Remove Retail
article thumbnail

CTV ad spend jumps 16% as digital video becomes dominant force in TV/video market

Martech

These advancements have made investing their ad dollars significantly easier for brands of all sizes. Dig deeper: How to make CTV ads that stick Key growth categories and emerging strategies While most categories are projecting double-digit growth in digital video in 2025, CPG, retail and pharma are projected to be the biggest users.

article thumbnail

Reddit statistics in 2025 and tactics to grow your brand

Sprout Social

But unlike other social platforms, where engagement might be more straightforward, Reddit’s community-first culture requires brands to earn users’ trust by providing real value. million daily userseach day, with 42 million app downloads in 2024 2 million websites linking to Reddit pages as of March 2025 So how should brands post?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to protect your brand from AI dupes

Martech

Brands today face a new and formidable threat: AI-powered dupes. These sophisticated copycats are eroding consumer trust, diluting brand identities and damaging bottom lines. And hand-in-hand with the devastating financial impact of dupes is the very real loss of trust brands suffer in their wake.

article thumbnail

Properly preparing for the predictable: Peak seasonality

Search Engine Land

It’s the time of year when demand – and paid search – accelerates for goods or services that brands provide. Actual peak season for brands varies by vertical. Which one is right for you depends on the maturity of the brand in the space (i.e. Peak seasonality is here. You can take many different routes to get there.

article thumbnail

Email inspiration: 16 places to look for exciting email examples

Litmus

After all, when they have a great experience with your emails, it has a positive ripple effect on your overall brand. Does this work for your brand? Just because something looks cool or has that wow factor doesn’t mean it will fit your brand. When looking for inspiration, keep your brand guidelines and brand voice top of mind.

article thumbnail

The 17 Best Affiliate Marketing Programs For Beginners

Jeff Bullas

The affiliate partner then rewards a payout for a specific result to the retailer or advertiser, typically a sale. Affiliate marketing programs offer you the chance to promote brands that sell online business tools such as VPNs and other software, pharmaceutical items, digital products such as e-books, and anything else you can buy online.

article thumbnail

How to Perfect Your Resume Headline (+Examples)

Hubspot Marketing

Visionary CMO with 10+ Years of Experience Driving Brand Growth and Revenue Best for: Senior marketing professionals seeking executive roles What we like: This headline specifies the number of years of experience, immediately giving the candidate credibility as a leader. Customer Service and Retail Resume Headline Examples 25.