SocialPilot

FEBRUARY 12, 2025

That’s where engaging and encouraging social media copywriting comes into play. By mastering this art, you can transform your brand into a genuine hero for your customers, addressing their needs and building lasting relationships. Here’s how we will turn you into a social media copywriting pro. Let’s dive in!

Copywriting 50

Copywriting Transform User-Generated Gen Z 50

Neil Patel

MAY 14, 2021

Copywriting is hard. Well, now it’s possible, thanks to AI copywriting tools powered by machine learning. Well, now it’s possible, thanks to AI copywriting tools powered by machine learning. What Is AI Copywriting and How Does It Work? How are companies using AI copywriting? First, AI copywriting saves you time.

Copywriting 143

Copywriting Price Transform SEO 143

Marketing Insider Group

AUGUST 9, 2021

A copywriting service can feel like a nice-to-have luxury. There are so many other important places to allocate your budget. A copywriting service for B2B companies is one of the most worthwhile investments you can make for your business. In today’s digital world, B2B copywriting isn’t a luxury, it’s an essential.

Copywriting 144

Copywriting Finance Law B2C 144

Hubspot Marketing

JUNE 16, 2022

If you're reading this blog, you've likely decided to start or revamp your copywriting portfolio. Fortunately, I've put together a collection of copywriting portfolio examples that are sure to inspire you and guide you in the right direction. How to Create a Copywriting Portfolio. Copywriting Portfolio Examples.

Copywriting 116

Copywriting B2C Place Digital Marketing 116

Sprout Social

SEPTEMBER 12, 2024

For example, a creator can assist with Instagram caption ideas and other social media copywriting needs. By customizing content to fit the specific context of each network, brands can maximize their impact and foster stronger connections with their audience. You can also adapt the same piece of content for two different networks.

Management 138

Management User-Generated Key Performance Indicator Transform 138

Rock Content

APRIL 11, 2023

While both content and website copywriting are essential for your business, there are some differences between the two. Copywriting usually refers to sales copy meant to drive the audience to purchase your product or services, including ads, emails, social media posts, landing pages, and more.

Copywriting 98

Copywriting Whitepaper Key Performance Indicator Education 98

Sachs Marketing Group

NOVEMBER 3, 2022

Copywriting is one of the most important aspects of any online marketing campaign, as it helps attract and retain attention. In this article, you will discover several SEO copywriting tips that’ll help you attract and retain the attention of your visitors. SEO Copywriting Tips. Use Copywriting Formulas.

Copywriting 98

Copywriting SEO Energy Place 98

Orbit Media Studios

JANUARY 8, 2025

In a split second, they answer the question Am I in the right place? ” Joel Klettke, Business Casual Copywriting “Try to choose testimonials that go beyond a platitude, like “They’re great!” So put trust seals all over the place. Great Places to Work award goes on your careers page.

Copywriting 111

Copywriting Transform SEO Place 111

Sprout Social

JANUARY 22, 2025

Because there’s no better place on social media to position yourself as a leader in your industry. The platform is a prime place to connect with B2B customers as they research your company, plus your achievements and accomplishments. Meanwhile, this post from DocuSign turns a customer quote into a graphic.

Marketing Strategy 131

Marketing Strategy Content Marketing Thought Leadership Marketing 131

Digital Marketer

MARCH 6, 2023

Email is almost 40 times better at acquiring new customers than Facebook and Twitter. The Power of a Copywriting Framework Before we introduce you to one of our favorite frameworks, let’s unpack why you should use a framework to begin with. But not all copywriting frameworks are created equal. Some pack more punch than others.

Copywriting 97

Copywriting Finance Fashion Price 97

Rock Content

APRIL 25, 2023

That is why copywriting is a pretty significant part of a business’s digital marketing. In fact, it would be safe to say that copywriting touches pretty much every single aspect of marketing in some way or another. Great copy is how you attract them, draw them in, and convert them into paying customers. What Is B2C Copywriting?

Copywriting 98

Copywriting B2C Transform Product 98

Scoop.it!

DECEMBER 26, 2023

Naturally, thus, businesses are continuously looking for ways to enhance their email copywriting heft in a bid to position themselves heads and shoulders above their competitors comfortably. Well, you’re just at the right place, then! Why Embrace AI Email Copywriting? Wish to hop onto this bandwagon, too? Read on to find out!

Copywriting 105

Copywriting User-Generated Communications Email Marketing 105

Litmus

JULY 31, 2024

It’s important to note that this personalization “strategy” was typically built in at the copywriting phase based on fields we knew we had available to us. Used in the right places, these tactics can create real interest and make the email far stickier and more engaging just from a visual interest standpoint.

Logistics 107

Logistics Customer Journey Copywriting User-Generated 107

Hubspot Marketing

APRIL 8, 2025

Since 2005, Reddit has been the place for honest, no-holds-barred recommendations whether brands like it or not. What better place to get to know your audience and their pain points than to head straight to the source? With that in mind, Reddit is a goldmine for anyone doing market research and voice of customer (VoC) research.

Gen Z 101

Gen Z Copywriting Real Estate Marketers 101

Hubspot Marketing

APRIL 8, 2025

Since 2005, Reddit has been the place for honest, no-holds-barred recommendations whether brands like it or not. What better place to get to know your audience and their pain points than to head straight to the source? With that in mind, Reddit is a goldmine for anyone doing market research and voice of customer (VoC) research.

Gen Z 102

Gen Z Copywriting Real Estate Marketers 102

Hubspot Marketing

NOVEMBER 5, 2024

The visual aspects of your brand matter because they’re how your customers recognize you and differentiate you from everyone else. Creating an emotional brand can drive deeper bonds with your customers as you show your shared values, beliefs, and emotional experiences. Social media made this way more possible.

Branding 107

Branding Copywriting Energy Place 107

Unbounce

JANUARY 6, 2025

From there, youll be able to build funnels that consistently convert visitors into leads , and leads into customers, both short-term and over the long haul. A landing page funnel guides potential customers through your sales process. Sales conversion : Turning leads, trial users, or freemium users into paying customers.

Price 111

Price User-Generated Copywriting Analytics 111

Sprout Social

FEBRUARY 3, 2022

Campaigns involve promoting content and creatives (think: ads, videos, photos, blog posts, copywriting) across various marketing channels (think: social media, email). . Improve customer engagement and satisfaction. Increase customer lifetime value (CLTV). Increase customer lifetime value (CLTV). Reduce customer churn.

Customer 145

Customer Copywriting Marketers Marketing 145

Backlinko

JULY 22, 2024

Making it easier for you to design and customize sites. And limit it to 15 characters or fewer so it’s easy for customers to type. Then, customize it to make it your own. Conduct Research Learning how to do SEO for a website includes researching your customers, competitors, and keywords.

SEO 116

SEO Law User-Generated Analytics 116

Hubspot Marketing

NOVEMBER 5, 2024

Just like each player of the team needs to work together to score a touchdown, the parts of your B2B conversion strategy need to work in harmony to catch website visitors and turn them into paying customers. Like customizing it to that person and then having very detailed automated responses with sequences and chatbots.

B2C 126

B2C Millennials Customer Journey User-Generated 126

Orbit Media Studios

DECEMBER 17, 2024

We want to identify a variety of watering holes where these potential customers learn, engage and interact with each other, so we can target and build relationships with them. If you use ChatGPT, you can create a custom GPT and give it lots of articles. Its based on the revised outline from the previous prompt.

Thought Leadership 117

Thought Leadership Copywriting SEO Marketers 117

Jeff Bullas

DECEMBER 27, 2022

For example, if your goal is to sell a chatbot , your target customer audience may be websites with an outdated chatbot or none at all. You need to make sure your writers know how it works, what its benefits are, and how it has the potential to make your customers’ lives easier. Write for your customer, not your company.

SEO 275

SEO Copywriting Law Communications 275

Sprout Social

NOVEMBER 4, 2024

To reach your target audience, you’ve got to post relevant, entertaining and educational content in multiple places. When you have a content repurposing strategy in place, you optimize your efforts and spend. For content repurposing success, you’ve got to select the right content to reuse in the first place.

Whitepaper 122

Whitepaper User-Generated Thought Leadership Copywriting 122

Hubspot Marketing

MARCH 14, 2025

This document should clarify for everyone involved copywriters, designers, developers, marketers all the aspects of the project, the goals, and even the timeline. Marketing briefs help solve any misunderstandings before you get to work. What are our brand values? What do we want our audience to take away from this campaign?

Copywriting 100

Copywriting Marketers Marketing Communications 100

Hubspot Marketing

JULY 16, 2024

Here’s the prompt that I used: “Create an SEO meta description of no more than 120 characters for the following article [link] Include the primary keyword ‘ChatGPT customer service,’ along with a call to action.” That’s what copywriter and digital marketer John Paul Hernandez , does. " It will save you an awful lot of time.

SEO 136

SEO User-Generated Transform eCommerce 136

Hubspot Marketing

NOVEMBER 29, 2024

I hate to tell you this, but without marketing, your product (no matter how amazing it is) will never be found by the customers whose problems it would solve. This could lead to lackluster sales, financial failure, and potential customers who are still suffering from their original problems.

Product Marketing 105

Product Marketing Product Management Marketers 105

Orbit Media Studios

APRIL 30, 2025

Setting aside AI and just writing up your standard operating procedures (SOPs) may be the right place to start. Why not build a little Custom GPT (or Gemini Gem, or Claude Project) that runs them all in sequence? Your Custom GPT can become a Gemini Gem in minutes. But I like to run my own custom automations to validate it.

Transform 108

Transform User-Generated CMO Copywriting 108

Hubspot Marketing

MAY 20, 2025

Create rules or custom GPTs for different types of copy. I am low-key obsessed with creating different custom GPTs. Ive got a few types set up true custom GPTs and what I call GPT memories. Just choose My GPTs in the dropdown menu and follow the instructions to train your own. Use AI for social listening.

Thought Leadership 107

Thought Leadership Energy User-Generated Copywriting 107

Hubspot Marketing

APRIL 29, 2025

But marketing teams are stretched thin, being asked to deliver that individualized experience at scale across more customer segments, channels, and product lines. Agentic AI offers marketing teams freedom from draining, repetitive work tasks like drafting social copy, pulling reports, or triggering customer messages.

Price 107

Price CMO Marketers Marketing 107

Backlinko

NOVEMBER 22, 2024

Semrush Enterprise: Best for customization and advanced automation seoClarity: Best for scaling SEO workflows BrightEdge: Best for content optimization Conductor: Best for end-to-end digital marketing management Botify: Best for technical SEO Yext: Best for multi-location organizations 1. Request a demo to learn more.

SEO 90

SEO Price User-Generated Analytics 90

Hubspot Marketing

DECEMBER 10, 2024

All of these businesses sell custom song lyrics prints. The great content, steered by SEO, means theyre featured in four places right at the top of Google. But many of us never make it past that first page, making it essential for brands looking to reach new customers to get closer to the top of the SERP rankings.

SEO 128

SEO Gen Z Finance Transform 128

Neil Patel

MAY 6, 2021

Company number one offers web design, social media marketing, search engine optimization (SEO), copywriting, conversion optimization, PPC, and more. Company number two offers SEO and copywriting services, but they don’t offer web design, social media marketing, conversion optimization, etc. The answer is number two.

Copywriting 142

Copywriting Shipping Price Transform 142

Hubspot Marketing

FEBRUARY 4, 2025

Its power to attract and close customers for pretty much any industry is undeniable, but thats only if you know how to navigate and optimize the anatomy of a Facebook Ad. This is where your conversion copywriting skills come in. Kind Laundry does a great job of directly adding a quote, name, and rating from a real customer to its ad.

Real Estate 110

Real Estate Logistics Energy Retail 110

Hubspot Marketing

NOVEMBER 6, 2024

And for more on lead generation, you can explore all of HubSpot's free lead generation content and resources in one place. Pro tip: Nicole Rossi , Marketing Coordinator at Custom Neon, told me partnering with influencers is an effective lead generation idea, but the key is to create landing pages relevant to your campaign. conversion.

User-Generated 81

User-Generated Marketers Marketing Advertising 81

Hubspot Marketing

APRIL 22, 2025

It should be concise, clear, and focused on providing value rather than just promoting products, says B2B email marketing specialist and copywriter Joe Cunningham. Telling stories and sharing the voice of the customer can also connect you to the audience. Even a newsletter or thank you email should have a call-to-action!

Email Marketing 63

Email Marketing Copywriting Marketers Marketing 63

Animalz blog

JULY 16, 2024

Not necessarily in the traditional sense like getting your brand on TV or in national newspapers, but by getting your content placed in newsletters and your team on podcasts. Jess: My background is actually in copywriting on the B2C side. We’re all telling the same story; we’re just telling it in different places.

PR 57

PR Copywriting B2C Place 57

Martech

APRIL 14, 2025

Engagement in sales and commerce and social and relationships reflects the customer-facing mission. This suggests that structured experimentation is taking place, which is another form of guided innovation appropriate for this team. Underuse of ads and promotion aligns with that function sitting elsewhere. Additionally, 9.4%

CRM 85

CRM Marketers Marketing Communications 85