Orbit Media Studios

JANUARY 8, 2025

” Joel Klettke, Business Casual Copywriting “Try to choose testimonials that go beyond a platitude, like “They’re great!” Joel Klettke, Business Casual Copywriting “Consider testing headlines that include How such as How to get X result, how X client achieved Y result, etc.

Copywriting

Backlinko

NOVEMBER 22, 2024

Semrush Enterprise: Best for customization and advanced automation seoClarity: Best for scaling SEO workflows BrightEdge: Best for content optimization Conductor: Best for end-to-end digital marketing management Botify: Best for technical SEO Yext: Best for multi-location organizations 1.

SEO

Martech

MAY 30, 2025

From what I’ve seen, creative talent designers, copywriters and digital marketers (search and social) are most likely to seek side gigs. Designers and copywriters typically want to expand their portfolios and pursue their passions. Digital marketers are often motivated by additional income and experience.

Copywriting

Hubspot Marketing

JULY 16, 2024

That’s what copywriter and digital marketer John Paul Hernandez , does. " This tip comes from Vishal Dave , senior digital marketer at Meetanshi. “Y While my main focus is on creating high-quality pieces packed with unique insights that help prospects tackle their problems, I never ignore SEO.

SEO

Orbit Media Studios

DECEMBER 17, 2024

For a [company type] in [industry] we are targeting the following verticals: [list target markets] You are an expert [B2B industry] marketer who is deeply familiar with these target markets and the buyer persona for [industry] solutions, including where they tend to congregate. I’m giving you the text from the webpage.

Thought Leadership

Hubspot Marketing

JUNE 30, 2025

Here are some of the most common types of marketing jobs available for modern marketers: Digital Marketing Content Marketing Product Marketing Brand Marketing Event Marketing Marketing Analysis SEO Public Relations Fractional Marketing AI Marketing Ready to write a job description that attracts stellar candidates?

Management

AWeber

MAY 11, 2025

Copywriting: Expect copywriting to cost between $50-$500 per campaign if you outsource. However, if you use AWeber for your email marketing, there is a built it AI Email Writer that can write content that actually sounds like you wrote it. Outsourcing design or copywriting increases your total, but can also improve results.

Email Marketing

Neil Patel

JUNE 25, 2025

The digital marketing channels you use to promote your business can be split into three categories: paid, earned, and owned. These include ad copywriting, graphic design, and videography. Optimize Your Campaigns Like all digital marketing campaigns, paid media is not something you can set and forget.

User-Generated

Backlinko

SEPTEMBER 6, 2024

Plus, Ben is an incredible writer, so you’ll get a masterclass in copywriting every time How the F*ck hits your inbox. Sign up to How the F*ck to learn what growth strategies are working right now. With a focus on how to scale traffic with quality content. A How the F*ck premium subscription will set you back $22 per month.

SEO

Search Engine Land

SEPTEMBER 12, 2024

The decades-old Problem, Agitate, Solution (PAS) copywriting framework helps set context. Lindley continues this example with another one: “For example, if I see the H2 ‘Content Marketing’ in an article titled ‘Types of Digital Marketing,’ I am pretty sure that section will describe how content marketing is a type of digital marketing.

SEO

Martech

MAY 16, 2025

The AI wave hitting digital marketing is filled with slop AI-generated content that doesn’t engage people or search engines. That’s good news for copywriters and brands that understand good content is still king and still based on sound SEO principles “AI is a tool.

Real Estate

Hubspot Marketing

MAY 20, 2025

Nikita Morell , copywriter and messaging strategist for architects, shares, One of my favorite ways to use AI for social media is using tools like Gumloop to listen in on discussions and help me identify topics to share on social media. Use AI for social listening. AI isnt just about generating new content.

Thought Leadership

Hubspot Marketing

NOVEMBER 29, 2024

Bringing awareness to your product through content such as social media, copywriting, and blogs. Oakley suggested that the easiest way to get into product marketing is by completing a Bachelor's degree program. “To Instead, you also have to consider how they move through the sales funnel while considering your product.

Product Marketing

Unbounce

JANUARY 6, 2025

With Unbounce, you’ll have access to: 100+ templates to start from, drag-and-drop features, A/B testing tool , Popup and sticky bars functionality, AI optimization , and AI copywriting built in to help you get started quickly. Landing pages Conversion optimization Digital marketing Lead generation

User-Generated

Hubspot Marketing

NOVEMBER 6, 2024

Erin Pennings , a copywriter and marketing strategist, told me coffee chats are her favorite way to connect with your target audience. Krissy Selda , a digital marketing specialist at Array Marketing Agency, is a huge fan of case studies. conversion.

User-Generated

AWeber

MAY 21, 2025

A digital marketing coach might host a Free Email Marketing Workshop and collect leads during sign-up. For example, AWebers email marketing free trial allows users to test out features before buying. A freelance copywriter could provide 5 Email Swipe Files for Growing Newsletter Engagement.

eBook

Sachs Marketing Group

JULY 15, 2024

What is persuasive copywriting? Persuasive copywriting involves writing content that convinces visitors to take action. Are you ready to explore the latest trends in SEO and digital marketing? Identifying user pain points helps in understanding what frustrates users on a website. How can user experience be improved?

Copywriting

Backlinko

MARCH 26, 2025

Take digital marketing agency Turn Key Lead, for example. Of course, you can’t control all the factors that determine pricing. But you can reduce costs by choosing the right keywords and creating experiences that convert. They reduced a mortgage bank client’s cost per conversion in Google Ads by 30% in seven days.

Price

Buffer Marketing

JULY 22, 2024

This objective will dictate what types of ads you run, what copywriting you use for your ad copy, and more. 💡 Learn more : The Delightfully Short Guide to Social Media ROI ⚡ Remember : Social media advertising supplements organic social media marketing (it doesn’t replace it).

Advertisers

Hubspot Marketing

DECEMBER 24, 2024

Example Lets say my website is an informational site where I educate folks about marketing. Some key topics Id likely discuss under the broader banner of marketing that work to my zone of genius might be: Organic search Copywriting Social media marketing Each of the above would become a content pillar.

SEO

Hootsuite

APRIL 22, 2025

More than a basic AI copywriting tool, OwlyWriter combines our proprietary social media expertise as the worlds #1 social media marketing platform with the best custom AI model. Abhishek Joshi, Digital Marketer, Dog with Blog Imagine your Facebook page is a living room. OwlyWriter AI Save time writing content?

Gen Z

Hubspot Marketing

APRIL 29, 2025

And, of course, to do so with tighter marketing budgets and timelines. And these AI tools have already influenced digital marketing by helping teams brainstorm ideas, draft content, and automate simple tasks. She also notes many marketers still doubt this approach because they worry about uniqueness or authenticity.

Price

Litmus

DECEMBER 2, 2024

You’re ready to schedule an email, but last-minute additions and competing digital marketing priorities keep pushing the date back. Similar to creating an outline before writing an essay, provide guidance to your copywriter and designer (or yourself, since we all know how many hats email marketers wear!)

Copywriting

Exposure Ninja

JUNE 13, 2025

Ad Copywriting : Compelling copy that drives clicks. Underwhelmed by your digital marketing agency? A full-service agency can provide deep PPC expertise alongside a broader digital marketing strategy, including SEO, Content Marketing, and more. Ad Creative : Eye-catching visuals that drive engagement.

Price

Martech

OCTOBER 28, 2024

For digital marketers, this means brands must do two things: Have a presence in traditional search engines. This is not just a passing trend—16% of all respondents use ChatGPT at least once daily, and 19% use it a few times weekly. Consider how their content and messaging align with AI platforms like ChatGPT.

User-Generated

Rock Content

JULY 11, 2024

Trello in use by Rock Content’s content team Ecommerce tools for content creation Amazing content is the heartbeat of any digital marketing strategy, and the right tools can help you create the best. WriterAccess : The success of your marketing content hinges on quality, so hiring the right writers and creators is crucial.

eCommerce

Use Insider

OCTOBER 24, 2024

Salesforce Marketing Cloud Salesforce Marketing Cloud is a digital marketing platform for engaging with visitors and customers through their entire lifecycle. It combines different products, including a CDP, a CMS, an email marketing tool, and a mobile studio (for personalized SMS, chat, and push notifications).

eCommerce

Orbit Media Studios

JULY 9, 2025

Here is the “call to action generator prompt” You are a conversion copywriting expert skilled at creating high clickthrough rate Calls to Action (CTAs) for B2B lead generation websites. Now you know how to use AI to drive more B2B leads without more traffic, without any other changes to your digital marketing.

User-Generated

Duct Tape Marketing

APRIL 24, 2025

It was like a copywriting tool and I was like, okay, it's starting to get things. And LinkedIn at LinkedIn.com slash ian slash digital marketing Dan is my most active social network. Thank you so much for being here, Dan, and thank you all for listening to another episode of the Duck Tape Marketing Podcast.

Transform

Duct Tape Marketing

FEBRUARY 6, 2025

With over 20 years of experience in video marketing, comedic content, and creative advertising, Emily has helped bestselling authors, top influencers, and e-commerce brands craft compelling, humor-driven video ads that engage audiences and drive sales. In the copywriting side of my business, we tend to have lifelong kind of clients.

Copywriting

illumin

JANUARY 21, 2025

Recent data shows that the majority of destination marketers are already using AI in some way and predict using it more in 2025. 77% of destination marketers anticipate using AI for social or website copy in 2025 and 64% are already using AI in their marketing strategies including for copywriting and research.

Copywriting

Buffer Marketing

APRIL 22, 2025

Getting started with video marketing might be overwhelming, but getting started with Buffer is easy-peasy. Analyze your performance metrics regularly to understand what’s working A crucial component of any digital marketing strategy is analyzing your performance and understanding what’s working and what needs improvement.

Video Marketing

AWeber

MAY 19, 2025

Swipe Files Why it works: Providing ready-to-use content like email sequences or ad copy saves time for marketers and business owners. When to apply: If you have a background in marketing or copywriting, compiling swipe files can be valuable to others.

Product

Hubspot Marketing

JUNE 18, 2025

And each time we tweaked a line or dropped a word, the copywriter in me fretted. User Feedback Loops I often find that many marketing teams (and leadership) are so eager to talk about themselves that they forget to listen back. In digital marketing, user feedback loops are constantly available.

User-Generated

Orbit Media Studios

JULY 17, 2025

Semantically related words and phrases Here’s where SEO copywriting gets more fun. Copy is assembled” These are the words of copywriting legend Eugene Schwartz. They’ve never been more true than today, in the era of AI-generated content marketing and the intense competition for attention and awareness. Something like that.

SEO

Backlinko

MARCH 13, 2025

In this guide, Im sharing my lessons and strategies from 10+ years in digital marketing. As Anna Bolton , chief CRO and conversion copywriter of Conversion Copy Co., Start by diagnosing whats working on your site and what isnt. Then, apply targeted fixes based on real data. Not hunches. Now, you need a system to organize it.

eCommerce

Backlinko

OCTOBER 11, 2024

From digital marketing to finance and legal services. And it used an effective copywriting trick: talking about the benefits the recipient will get from the relationship. Why Google Gemini and ChatGPT Matter Large language models (LLMs) like ChatGPT and Google Gemini are changing the way people do business across industries.

Finance