Neil Patel

JUNE 25, 2025

If you can make paid media work, you’ll generate a supply of customers that isn’t dependent on the whims of Google, the shifting priorities of social media algorithms, or unpredictable referrals. In the LinkedIn ad below, Microsoft prompts users in the banking space to download an eBook. But which channels are right for you?

User-Generated 97

User-Generated Advertising Advertisers Direct Mail 97

AWeber

MAY 19, 2025

Examples include ebooks, templates, online courses, audio files, and design assets. Ebooks and Workbooks How it works: Package your expertise, stories, or actionable advice into an ebook or printable workbook. Workbooks add interactivity, helping users apply concepts step-by-step.

Product 93

Product eBook Non-Profit Transform 93

Rock Content

JULY 11, 2024

Options like drag-and-drop functionality and automation make it user-friendly. Canva makes creating great-looking content simple with user-friendly templates and an intuitive interface. Users also get access to a robust free stock image library. Here are a few options to consider integrating into your next campaign.

eCommerce 52

eCommerce Logistics Shipping eBook 52

Hubspot Marketing

JUNE 18, 2025

Product-Led Growth (PLG) Product-led growth (PLG) relies on the product to lead user acquisition, activation, conversion, and retention efforts. Instead of relying heavily on sales or marketing to push people through the funnel, PLG gives users direct access to the product and lets the product’s value drive growth.

User-Generated 115

User-Generated Direct Mail Marketers Marketing 115

Animalz blog

JUNE 3, 2025

At the enterprise level, you need content, creative, product marketing, and demand generation working together. I would rather just have a content-marketing manager focus heavily on operations and analytics than just, like, being an editor and copywriter these days. ( Each team is key to moving the business forward.

Advertising 62

Advertising Advertisers Analytics Product Marketing 62

Neil Patel

APRIL 22, 2021

Don’t be afraid to offer a free trial or a free ebook. Shopify grew its revenue 10x within 3 years and now has over 175,000 users, thanks, in part, to its 14-day trial. That is the action button you should be focusing some energy on for quality lead generation. It’s because of Google’s users.

eBook 145

eBook User-Generated Copywriting Non-Profit 145

Hubspot Marketing

MAY 3, 2017

Given the frequency at which new technologies and software are developed, it can be overwhelming to try to keep up your knowledge by only reading blog posts and ebooks. Copywriting Blunders: Do You Make these 10 Common Mistakes? " Blogging: Generate 100s of Blog Topics and Headlines " by Udemy. Email Marketing " by QuickSprout.

Inbound Marketing 145

Inbound Marketing eBook Social Media Marketing Copywriting 145

Marketing Insider Group

FEBRUARY 1, 2021

Individual users and businesses are becoming increasingly dependent on the internet as a research portal. Using buyer intent data will improve your content marketing, lead generation, copywriting, and keyword optimization efforts. Why are they downloading your ebooks? Copywriting. In 2019, 90% of all U.S.

Copywriting 145

Copywriting User-Generated Marketers Marketing 145

Martech

SEPTEMBER 28, 2023

( This is the second in a series about how generative AI is impacting marketing. The first part is The rise of generative AI.) Over the years we have gained access to many tools to help us edit, optimize, refine and improve our written content, but none have offered anything close to the capabilities of generative AI.

User-Generated 132

User-Generated Copywriting Marketing Automation Platform eBook 132

Marketing Insider Group

APRIL 11, 2023

Hiring in-house help is an expensive way to boost your social media presence, and paid search ads only generate about 5% of traffic. Perfecting your online presence with digital marketing services is one of the most effective ways to generate more organic traffic and qualified leads consistently with minimal effort. Content Creation.

Digital Marketing 142

Digital Marketing Whitepaper Copywriting Real Estate 142

Hubspot Marketing

JUNE 19, 2023

At this point in time, it's becoming quite obvious that generative AI isn't going anywhere. But, there are a variety of factors to consider, including the types of content they specialize in, versatility in generating different pieces of content, UX, and price. Key features: Generate topic ideas and outlines. Source Copy.ai

Price 137

Price User-Generated SEO Copywriting 137

Unbounce

APRIL 23, 2019

Lead generation is the number one challenge for marketers today. E.g. ebooks on "the complete guide to X" or blog posts on "5 reasons why." Now's a good time to invent the new ebook. Or, just keep them handy for the next time you want to try something more interesting than creating another ebook or webinar.

Direct Mail 145

Direct Mail eBook User-Generated Marketers 145

Rock Content

OCTOBER 16, 2020

Nowadays, you can generate visits to a website without spending any money on ads or buying email lists — that’s what we call organic traffic. What other types of traffic can you generate? 5 basic hacks to boost your organic traffic generation. What other types of traffic can you generate? Keep reading!

User-Generated 130

User-Generated Copywriting SEO eBook 130

Martech

APRIL 28, 2023

With the rapid adoption of generative AI, that evolution is happening in real time. This article will cover three ways to use generative AI: keyword research, content creation and data analysis. of marketers use generative AI for keyword research. The biggest challenge with generative AI is that it lacks cultural context.

Whitepaper 135

Whitepaper User-Generated Transform Marketers 135

CXL

JULY 25, 2022

Careful attention to CTA (call to action) copywriting is the difference between brands that drive conversions and those that only drive traffic. Your call to action is the prompt you give readers or users to take a desired action. Combining the two is what motivates users to take action. What is a call to action in writing?

Copywriting 121

Copywriting eBook User-Generated Communications 121

Hubspot Marketing

MAY 14, 2019

Acquisition marketing is attracting new visitors and leads to your website through search engine optimization, freemium products, education hubs, paid advertising, copywriting, conversion rate optimization, lead generation campaigns, and lead optimization. User-generated Marketing. Affiliate Marketing. Brand Marketing.

Stealth Marketing 145

Stealth Marketing Neuromarketing Outbound Marketing Inbound Marketing 145

Exposure Ninja

JUNE 23, 2022

56% of marketers who leverage blogging say it’s effective and 10% say it generates the biggest return on investment. The number of global social media users is expected to reach almost 3.43 Free Copywriting Courses. According to recent statistics : 70% of marketers invested in SEO in 2021. b i llion in 2023.

Digital Marketing 98

Digital Marketing Copywriting eBook Marketers 98

Martech

MARCH 22, 2024

Below, I delve into the content marketing lifecycle to show how content teams are incorporating generative AI at different stages. However, only 33% of marketers using AI task it with generating ideas or content inspiration, according to a recent survey from HubSpot.

Transform 123

Transform Content Marketing Marketers Marketing 123

Hubspot Marketing

OCTOBER 25, 2023

In this blog post, we’ll discuss some vital copywriting lessons you should apply to your CTAs to drive traffic, generate more leads, and convert users into customers. Download an ebook. You should optimize everything from your website to the CTAs on your landing pages and emails for desktop and mobile users.

Whitepaper 133

Whitepaper Copywriting PR User-Generated 133

Search Engine Land

APRIL 12, 2023

LinkedIn is a powerful search engine capable of generating targeted, substantial traffic to your profile. From profile optimization and SEO to content posting and engagement, this guide covers everything you need to turn your LinkedIn profile into a brand-building, lead-generating machine. It really is a no-brainer.

SEO 117

SEO Copywriting User-Generated Real Estate 117

Sprout Social

JANUARY 5, 2017

All that traffic you’re generating with News Feed ads? It’s created solely for the purpose of getting Facebook users to take action—to buy, signup or download. That’s why professional copywriters get paid the big bucks to do it. All those “Likes” your business has on Facebook? What is a Facebook Landing Page?

Copywriting 110

Copywriting User-Generated eBook Food 110

Marketing Insider Group

AUGUST 12, 2020

As if to say, “If you build an SEO-optimized, user-friendly, intuitive website with killer content, audiences will simply float in. As your B2B customer segments move along the road toward trust and loyalty, offer white papers or ebooks that help them save money, solve problems, and increase efficiency. But they won’t just float in.

Marketing Strategy 145

Marketing Strategy Content Marketing Gen Z Whitepaper 145

Neil Patel

DECEMBER 3, 2020

Email beats all other marketing channels and can generate $37 for every $1 you invest. Even though email marketing can generate a ton of revenue, it’s still not easy. They can also distill your brand and offer into great campaigns that generate revenue. User onboarding emails are a very unique skill set.

Email Marketing 142

Email Marketing eCommerce Marketers Marketing 142

Rock Content

APRIL 8, 2024

Users who like readable content may prefer blog posts and ebooks, while others may prefer videos, infographics, and other visuals. Expand long-form content into ebooks “It’s only quality content that will succeed in drawing users in and keeping them listening or on the page.

Transform 97

Transform eBook Key Performance Indicator User-Generated 97

AWeber

MAY 22, 2024

Include very little copywriting or an overload of information (usually somewhere in between). In the example below, its lead generation landing page features a singular call-to-action, “Tell Us About Your Project,” which is repeated three times throughout the page. Landing pages can be any length. But the benefits don’t stop there.

Whitepaper 105

Whitepaper Copywriting User-Generated Promotion 105

Scoop.it!

SEPTEMBER 7, 2022

The process of lead generation is basically collecting contact details from prospective customers and building meaningful relationships with them. Restructure your lead generation with the power of content: 13 ideas to help you generate more leads. One good tip from us is to use a nice cover for your ebook or case study.

Content Marketing 104

Content Marketing Affiliate Marketing Whitepaper User-Generated 104

Martech

MARCH 13, 2023

Proponents of generative AI envision a future where these highly sophisticated tools will replace human writers. Some are confident in AI’s capability to deliver high-performing copy for ads, landing pages and even white papers and ebooks. We can leverage generative AI tools to level up the content creation process.

Whitepaper 98

Whitepaper Copywriting Transform User-Generated 98

Unbounce

AUGUST 9, 2023

And with all the marketing content out there—some markedly better than others—we need to make sure anyone who arrives on one of our landing pages finds the exact info they need to accept our call to action, whether that’s downloading an ebook or signing up for a webinar. It’s all about the flow and experience for Google.

Copywriting 98

Copywriting User-Generated eBook Place 98

Rock Content

OCTOBER 27, 2020

Why is it important to monitor these users? Besides, users behave unexpectedly and distinctly, making it hard even to trace a journey in some cases. To generate this impression, companies need to speak the same language that customers use. It is treating the user as a human being, not just a buyer. Keep on reading!

User-Generated 99

User-Generated Copywriting Energy eBook 99

Marketing Insider Group

NOVEMBER 9, 2020

The data from this includes: Volume: How often users input that keyword when searching. Most seed words are very general, and if you can get more specific, you’ll be more relevant to your buyers and possibly face less competition. Landing page copywriting. You can clearly identify that users completed your goal.

CMO 140

CMO Marketers Marketing SEO 140

Rock Content

SEPTEMBER 16, 2023

Nowadays, you can generate visits to a website without spending any money on ads or buying email lists — that’s what we call organic traffic. What Other Types of Traffic Can You Generate? How To Scale Your Content Production In 10 Steps Relevance Google clearly labels paid advertising, so users know when a result is an ad.

User-Generated 97

User-Generated Transform SEO Digital Marketing 97

CXL

MAY 27, 2022

Done right, demand generation can supercharge growth. Demand generation tactics address two of the biggest marketing challenges: raising brand awareness and generating leads. That’s why you need a demand generation strategy. The state of demand generation in 2022. Demand generation works best with a plan.

Thought Leadership 96

Thought Leadership eBook User-Generated CRM 96

Neil Patel

MARCH 28, 2023

It’s a huge, ready-made market, with nearly 3 billion active monthly users, according to DataReportal. You can target your ads based on factors such as user location, age, gender, interest, relationship status, and education. Overall, it’s likely that you’ll convert more users into customers. Here’s how to do it. Placement #2.

User-Generated 145

User-Generated Advertisers Advertising eBook 145

AWeber

AUGUST 22, 2023

eBooks, webinars, blog posts, videos, social media threads. And only 7% more content marketers reported that their content marketing generated more leads than last year. The issue isn’t how relevant your content writing can be in a world full of blogs, landing pages, emails, and eBooks. You can use it for idea generation.

Price 98

Price eBook User-Generated SEO 98

Marketing Insider Group

JANUARY 13, 2011

One of my favorite questions when I speak to marketers about social media, content marketing , demand generation or sales alignment is also one of the most frequently asked: I am a small business and cannot afford to pay tons of money to create content. I proposed a customer advisory council, a user’s group, an annual customer meeting.

Customer 76

Customer Whitepaper Copywriting User-Generated 76

Marketing Insider Group

FEBRUARY 5, 2024

Zippia) 76% of marketers using generative AI apply it for basic content creation and copywriting tasks. Semrush) 75% of users don’t look beyond the first page of search results. Engati) 76% of social media users have bought items they saw on social platforms. Hosting Tribunal) Food blogs lead in popularity, with 42.8%

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

Adobe Experience Cloud Blog

NOVEMBER 20, 2012

AJ combines a deep understanding of search marketing with a passion for product strategy and iterative product development, fusing design and user experience with quantitative analysis. Qloud is a social music service that allows users to share their musical identity and discover music from friends. Toby also co-founded Qloud.

Content Marketing 134

Content Marketing SEO Whitepaper User-Generated 134