Rock Content

MARCH 14, 2024

TL:DR The Problem: A Content Crisis in a Crowded Marketplace Attention spans are short and generic content blends into the noise. Search engines prioritize “helpful content” that addresses user intent. Many marketers struggle to brainstorm new content ideas and generate engagement.

Whitepaper 101

Whitepaper User-Generated eBook Health 101

Martech

APRIL 18, 2024

Target users. For a more in-depth approach to building an AI strategy, check out my article, “ Decoding generative AI: How to build a basic genAI strategy for your marketing organization.” This is a great example of how formerly text-based GPT’s are beginning to generate complex visuals. Available resources.

Price 131

Price User-Generated Education eBook 131

Hubspot Marketing

DECEMBER 1, 2023

Optimizing your website to generate leads is a no-brainer. In this post, we'll go over some quick ways that actually work to optimize your website for lead generation. The lead generation process typically starts when a website visitor clicks on a call-to-action (CTA) located on one of your site pages or blog posts.

User-Generated 106

User-Generated Whitepaper eBook Analytics 106

Hubspot Marketing

AUGUST 11, 2023

At HubSpot, we're constantly A/B testing conversion path elements — landing pages, calls-to-action (CTAs), and emails — to see how we can generate more leads, MQLs, and customers. Having CTAs throughout your website and blog will certainly help your website visitors find your conversion pages. 5) Test different copy. Don't believe me?

eBook 94

eBook User-Generated Place Customer 94

Hubspot Marketing

JANUARY 13, 2023

Inbound lead generation offers a solution. Then, we'll cover why you need lead generation and how to qualify someone as a lead. Soon, you’ll know exactly why inbound lead generation is much more effective than simply buying leads. Why do you need lead generation? Lead Generation Process. What is a lead?

User-Generated 145

User-Generated eBook Inbound Marketing Promotion 145

Hubspot Marketing

SEPTEMBER 27, 2023

Thanks to the advancements in artificial intelligence technology, content generation doesn't have to be a headache-inducing task. As AI increasingly takes over manual content production tasks, it's wise for marketers to understand the different types of AI-generated content that exist — and which benefit the most from it.

Whitepaper 72

Whitepaper eBook User-Generated Marketing 72

Adobe Experience Cloud Blog

DECEMBER 9, 2015

Identifying revenue/conversion-generating keywords and focusing the SEO strategy on them will help ensure your SEO efforts are not spread thin and will deliver results. A successful mobile marketing campaign engages users through these channels without being disruptive. Paid Advertising.

eBook 92

eBook Thought Leadership Customer Acquisition SEO 92

Martech

SEPTEMBER 28, 2023

( This is the second in a series about how generative AI is impacting marketing. The first part is The rise of generative AI.) Over the years we have gained access to many tools to help us edit, optimize, refine and improve our written content, but none have offered anything close to the capabilities of generative AI.

User-Generated 127

User-Generated Copywriting Marketing Automation Platform eBook 127

Martech

MARCH 22, 2024

Below, I delve into the content marketing lifecycle to show how content teams are incorporating generative AI at different stages. However, only 33% of marketers using AI task it with generating ideas or content inspiration, according to a recent survey from HubSpot. Generating backgrounds or landscapes for visual projects.

Transform 94

Transform Content Marketing Marketing Marketers 94

Hubspot Marketing

DECEMBER 26, 2023

Experimenting with your lead generation content is crucial to build a strong content strategy. The best way to shake up your lead generation content strategy is to take a deeper look into the top types of content that will help you collect new leads. Here are the types of content you should consider using.

Gen Z 103

Gen Z Direct Mail User-Generated Millennials 103

Hubspot Marketing

APRIL 2, 2024

Without it, you can't cater to the majority of internet users, and are likely missing out on traffic and leads for your business as a result. Buttons and hyperlinks should be at least 48 pixels wide and 48 pixels tall to ensure all users can click them. So how do you create an effective mobile experience?

Energy 98

Energy User-Generated B2C eBook 98

AWeber

AUGUST 8, 2023

Typically, a digital product may be a piece of media like an eBook. Users can download the product and put it to use on their device of choice. If you think it sounds niche, consider this: Amazon sells approximately half a billion eBooks per year. Users may especially appreciate the landing page builder. Subscription?

Product 89

Product eBook Price User-Generated 89

Hubspot Marketing

JANUARY 6, 2021

Landing pages typically offer visitors something that they may be interested in, like an Ebook or a free trial, in exchange for contact information. While optimization is always an essential factor for generating traffic, using optimization tools to perfect your landing page strategy is valuable for increasing conversions.

Customer Acquisition 139

Customer Acquisition eBook User-Generated Marketing Strategy 139

Buffer Marketing

MAY 2, 2024

  Regular people are becoming creators, and today, one of the most lucrative ways to generate income from the creator economy is with video. This could be to generate a specific level of income, work with certain brands, or create a new business that allows you to quit your day job.   What do you want to achieve? to $13.52.

Affiliate Marketing 70

Affiliate Marketing Manufacturing User-Generated Promotion 70

Neil Patel

JULY 29, 2021

There’s one tactic I use above all others to generate new leads: A lead magnet. With lead magnets, you give people something for free in exchange for an email address and permission to send them more offers—for example, a free ebook or an SEO checklist. Take this post on how an Instagram user-generated more than $300,000.

Customer 145

Customer eBook Whitepaper User-Generated 145

Customers.ai

JANUARY 8, 2024

The life of a B2B marketer is never dull, especially when it comes to outbound lead generation. Let’s dig into five practical strategies to help future-proof your B2B outbound lead generation and thrive in this crazy environment. And once a user clicks on an ad and comes to your site, you now have first-party data.

User-Generated 103

User-Generated CRM Outbound Marketing Law 103

Hubspot Marketing

OCTOBER 31, 2023

And many of your email users likely have image-blocking enabled on their email clients. Fortunately, some marketers are finding workaround by creating opportunities for users to voluntarily give information via gates content such as webinar signups and virtual events. Because this is how you generate new contacts.

Email Marketing 126

Email Marketing Analytics User-Generated Marketing 126

Marketing Insider Group

MARCH 2, 2023

Google has said themselves that they’re looking for meaningful and intuitive user experiences while crawling pages to rank. One significant way to improve user experience is to prioritize interactivity. If you’re a company looking to boost your rankings and increase lead generation, “just-for-fun” animations aren’t your best bet.

Whitepaper 89

Whitepaper eBook Fashion User-Generated 89

Customers.ai

JANUARY 18, 2024

Turn Top-of-the-Funnel Content into a Lead Generation Tool Semrush is all about helping you drive traffic. From there, you can take that list of emails and create a remarketing campaign that sends them to a webinar or ebook about…you guessed it, LinkedIn Ads. To 10x your ROI! integration to the next level. The result?

CRM 107

CRM Outbound Marketing User-Generated eBook 107

Martech

APRIL 28, 2023

With the rapid adoption of generative AI, that evolution is happening in real time. This article will cover three ways to use generative AI: keyword research, content creation and data analysis. of marketers use generative AI for keyword research. The biggest challenge with generative AI is that it lacks cultural context.

Whitepaper 123

Whitepaper User-Generated Transform Marketing 123

Exposure Ninja

MARCH 18, 2022

Here are our top 20 B2B lead generation ideas that you’ve (probably) not used yet. We can guarantee there’s at least one lead generation strategy in here that you haven’t tried before. Of course, these CTAs will only generate leads if you have enough traffic coming to your page. Are you struggling to get leads?

Whitepaper 98

Whitepaper eBook User-Generated eCommerce 98

Rock Content

OCTOBER 30, 2020

The major challenge of any Digital Marketing strategy is to establish an approach capable of generating, nurturing, and converting leads. Using an interactive quiz , Bolt iOt generated more than 47,500 lead conversions, earning about 1 million dollars. Generation of first-party data. Want an example?

User-Generated 131

User-Generated eBook Education Whitepaper 131

CXL

MAY 27, 2022

With a tactical understanding of two different marketing strategies: demand generation and lead generation. While your competitors pump out gated ebooks and “state of the industry” lead magnets that generate low-to-no intent MQLs, tap into existing demand to build a pipeline of high intent leads.

Thought Leadership 89

Thought Leadership Whitepaper eBook User-Generated 89

Sprout Social

JANUARY 24, 2024

Whether aiming to enhance brand awareness, generate leads or boost sales, ensure clarity in your objectives. Generate 500 leads within the next month through influencer marketing campaigns. The #PartyNeverStops campaign generated £3.68M in sales, an 18x return on ad spend, 91M video views and reached 11.9M jxrdanhames m.A.A.d

Influencer Marketing 100

Influencer Marketing User-Generated Key Performance Indicator Analytics 100

Use Insider

DECEMBER 6, 2023

Download our Black Friday ebook The Big Book of Black Friday Ideas to gain access to 24 tried-and-tested strategies for increasing marketing performance during peak season. Luckily, we have an entire ebook dedicated to helping brands rethink their approach to WhatsApp. Because if you’re not, you should be.

Retail 52

Retail eCommerce Shoppers eBook 52

Hubspot Marketing

MARCH 28, 2019

These are things like ebooks, free email courses, webinars, etc. The context and user experience is just completely different, so it makes sense to test different thing on different devices. This could be many things, but it usually looks like a long-form piece of content - an ebook, a webinar, a gated email course, a free tool, etc.

eBook 142

eBook Copywriting User-Generated Entertainment 142

Hubspot Marketing

JUNE 19, 2023

At this point in time, it's becoming quite obvious that generative AI isn't going anywhere. But, there are a variety of factors to consider, including the types of content they specialize in, versatility in generating different pieces of content, UX, and price. Key features: Generate topic ideas and outlines. Source Copy.ai

Price 103

Price User-Generated SEO Copywriting 103

Hubspot Marketing

SEPTEMBER 30, 2022

Not only will maintaining an active business blog reward you with a more credible industry presence, but when done right, it will also afford you additional business benefits such as improved lead generation and a boost in search engine optimization. Also, consider using Twitter Search to find users' questions on Twitter.

Thought Leadership 90

Thought Leadership eBook Whitepaper User-Generated 90

Exposure Ninja

DECEMBER 4, 2023

Earn 10x More Legal Clients Get your free 77-page eBook, including templates and checklists. This could be based on an eBook they downloaded or simply a selection they made in a drop-down menu when signing up for your email list. Earn 10x More Legal Clients Get your free 77-page eBook, including templates and checklists.

Email Marketing 52

Email Marketing Law eBook Marketing 52

Scoop.it!

FEBRUARY 22, 2024

Once again, user-generated content from employees carries weight here too. We’re talking blogs, eBooks, guides, whitepapers, case studies, webinars – the works. Ebooks help condense and package your thoughts nicely. Show what it’s like to work at your company in a fun, authentic way.

Content Marketing 78

Content Marketing Whitepaper Thought Leadership eBook 78

Exposure Ninja

DECEMBER 3, 2023

The Search Generative Experience , also known as SGE (neither of which are great names, if we’re being honest), will be an update to the way Google responds to people’s questions. Technically , this response is still made up of information taken from websites, but it doesn’t direct users to websites in the same way.

Whitepaper 52

Whitepaper User-Generated eBook Digital Marketing 52

Many Chat

MAY 9, 2022

Generally speaking, a chatbot is specific software that effectively functions as a digital assistant and facilitates online conversations itself and between users. . She proved her point by sharing how she used a combination of chatbots and ads to generate 20,000+ leads for an infopreneur in less than one month.

User-Generated 97

User-Generated Customer Journey eBook Branding 97

Rock Content

JUNE 30, 2020

After all, with interactivity, you can not only increase your conversion rates but also generate revenue. How to generate revenue with interactive content? In today’s climate, it’s clear that relevant content is generating traffic, engaging audiences , and driving conversions. Then let’s go!

Whitepaper 80

Whitepaper eBook Transform User-Generated 80

Hubspot Marketing

OCTOBER 25, 2023

In this blog post, we’ll discuss some vital copywriting lessons you should apply to your CTAs to drive traffic, generate more leads, and convert users into customers. Download an ebook. You should optimize everything from your website to the CTAs on your landing pages and emails for desktop and mobile users.

Whitepaper 110

Whitepaper Copywriting User-Generated PR 110

Use Insider

AUGUST 21, 2023

Starting at Halloween and finishing on New Year’s Eve, the peak sales season can generate a significant percentage of yearly revenue, so it’s important to create engaging campaigns that will help your brand maximize its potential. Our new peak season ebook is packed with insights and advice on boosting sales during peak season.

Marketing Strategy 52

Marketing Strategy Customer loyalty eBook Retail 52

Exposure Ninja

JULY 4, 2023

AI is with marketers, not against us Read our free eBook to learn more about how to harness the power of AI Download this eBook What Is AI Marketing? Generative AI Generative AI is a type of AI that generates new content or data, such as text, images or even video. Then let’s get started.

User-Generated 52

User-Generated eBook Marketing Marketers 52

SocialPilot

JANUARY 21, 2024

Social media has too many things to offer to brands and users. You can even use social media CTA to distribute your gated content like downloading an ebook, templates, checklist, or more. They could be for lead generation, form submission, lead nurturing, or social sharing. It resulted in a lot of user-generated content.

User-Generated 117

User-Generated Social Media Marketing Analytics Customer loyalty 117