Copywriting eCommerce Price 
Hootsuite
MARCH 23, 2023
It seems like AI copywriting tools are everywhere, from content generators to ecommerce chatbots. But like most tools, AI copywriters are only as powerful as the person using them. Besides knowing how to use it, you need to know when to use AI copywriting and when it’s best to use your team’s real human brains.
Martech
FEBRUARY 11, 2025
If you follow my columns here on MarTech, you’ve learned how to make your email content more persuasive and engaging by using devices called cognitive biases, both in your copywriting and in your message design. In email copywriting , shorter sentences and bullet points help the brain grasp important points.
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Search Engine Land
JULY 22, 2024
Let’s say that you’re working for an ecommerce store that uses GA4 to track purchases. Worse, they could think that such sleek-looking creatives mean that your price tag will be above their budget. You cannot use a one-size-fits-all approach to copywriting, creative production and tone of voice. Depends on your target audience.
Unbounce
JANUARY 6, 2025
Use this Unbounce template Pricing pages Pricing pages clearly display pricing options and encourage visitors to make a purchase decision or reach out for more context or a custom quote. Image courtesy of Notion Theres plenty of different approaches you can take with a pricing page too.
Unbounce
NOVEMBER 7, 2019
Effective ecommerce landing pages aren’t just about big logos and shiny product photos—they’re about giving shoppers the information, direction, and experience they need to smash that “Buy Now” button. Take a look at these hand-picked ecommerce landing page examples to make 2020 your best-selling year yet.
Backlinko
JULY 22, 2024
For example, a hair salon customer might look for pricing information in their area. Understanding the art of SEO copywriting can help you write content that resonates with your audience and search engines. Learn everything you need to know in our free SEO copywriting guide.
Martech
SEPTEMBER 12, 2023
Discussions on persuasion in an email message usually begin and end with copywriting. But your email design can amplify your copywriting to encourage conversion. For example, the initial asking price for a retail item sets the value to make the sale price more appealing. Dig deeper: Does your email copy persuade or sell?
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