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7 Copywriting Formulas and their Powerful Benefits

Sachs Marketing Group

There are many benefits of using copywriting formulas. These formulas save time, boost consistency, and are tried-and-true methods for improving engagement and conversion rates in marketing campaigns. This is where copywriting formulas come into play as a game-changer for digital marketing. What are Copywriting Formulas?

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20 Technical Skills Every Marketer Needs

Hubspot Marketing

These skills are earned from experiences or education (think, data analysis, project management, and computer programming). LinkedIn data from the past year shows a 20% increase in managers who don't have a traditional four-year degree. Similar to technical skills, soft skills are learned through experience or education.

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36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

Content Marketing + Jay Baer Ann Handley Joe Pulizzi Kristina Halvorson Darren Rowse Michael Brenner Robert Rose George Stenitzer Jeff Bullas 3. Video Marketing + David Murdico Tim Washer Bruce McKenzie Tyler Lessard George B. Email Marketing + Dela Quist Jeanne Jennings Jordie Van Rijn Elliot Ross Skip Fidura Chad S.

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How to Get and Give LinkedIn Endorsements

Hubspot Marketing

Industry-specific skills in a particular field, like marketing, education, or healthcare. Pro tip: Recruiters and hiring managers increasingly focus on skills data when hiring on LinkedIn. Soft skills like adaptability, critical thinking, teamwork, or leadership. Are you a job seeker?

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What’s the Best Content Marketing Course for Beginners?

Marketing Insider Group

The course covers content creation and promotion, copywriting techniques, search engine optimization, email marketing, social media marketing, and other topics to get you up to speed on content marketing basics. Copywriting for Beginners by Skillshare. Copywriting basics. Screenshot via Skillshare.

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A marketer’s guide to AI: Working with text generators

Martech

SEO copywriting — Any copy that is meant to be read by a machine, like Google’s web crawler, can be produced by a machine. In fact, ChatGPT along with the prompt management tool called AIPRM, can provide your team with access to specific style guidelines and guardrails that can help with the consistency of your messaging. Get MarTech!

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How to Write a LinkedIn Recommendation in 2020 [Quick Tip]

Hubspot Marketing

For Example: In those two years, I've seen her not only excel at the core elements of her job -- like copywriting and copyediting — but also learn other tasks that extend well beyond the scope of her role. These include email marketing, event planning, and even championing our company's internal communications.