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Mastering LinkedIn content marketing: Strategies and examples

Sprout Social

Because there’s no better place on social media to position yourself as a leader in your industry. Lead generation Food for thought: nearly one-fourth of all B2B digital advertising happens on Linkedin. Define your goals and objectives So, why are you planning to post on LinkedIn in the first place?

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A masterclass in nonprofit social media marketing: Expert ideas from GivingTuesday

Sprout Social

Just ask Adam Jorgensen, Social Media Manager at GivingTuesday, whose role blends content creation, video editing, graphic design, copywriting and morea reflection of the wide-ranging skills todays nonprofit marketers bring to the table. Dont give up. Keep experimenting! says Jorgensen. Social media played a key role in that success.

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My Favorite B2B Email Marketing Examples and What Teams Can Learn

Hubspot Marketing

It should be concise, clear, and focused on providing value rather than just promoting products, says B2B email marketing specialist and copywriter Joe Cunningham. Each example from a B2B brand below showcases stellar copywriting, design, and relevance to their audience. I also love the simplicity of having just one CTA.

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Instagram Marketing in 2025: The Complete Guide to Form Your Strategy (+ Best Practices)

Buffer Marketing

I would recommend not cluttering your precious bio space with five links and instead using a link-in-bio tool like Buffer’s Start Page to have all your important links in one place. Use copywriting formulas and power words to stop the scroll and tempt people to click to the next slide.

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Video Marketing 101: How to Build a Successful Strategy in 2025 (+ Examples & Pro Tips)

Buffer Marketing

Try to shoot in places that get good sunlight, like directly in front of a window. And while you can just place your camera on a stack of books, a tripod can be handy to get the right angle. Tweak it to fit your niche so it doesn’t feel out of place. But even a relatively inexpensive plug-in lapel mic is more than enough.

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Stewart Hillhouse on the AI Playbook for Tomorrow’s Content Teams

Animalz blog

And so an example is like if you’re on a website and there’s like a paragraph that you, that you read and you’re like, wow, that was really sharp copywriting. Eating our own dog, dog food. You’ll just get like cool results and try to be multimodal. Tim Metz: Yeah, that, that’s really nice.

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Why AI Isn’t Replacing You—It’s Freeing You

Duct Tape Marketing

He secured clients like Trader Joe's, Whole Foods, and inspires others as a speaker and mentor. talk, I just went and rambled all over the place there, but talk a little bit about, you know, the, the, where we are now with agents, what agents are, guess, where we are now and really what is going to be a hurdle to this large scale adoption.