Customers.ai

NOVEMBER 18, 2024

From email marketing to customer reviews to SEO, the possibilities are almost endless. Whether it’s increasing conversions, automating workflows, or building customer loyalty, choosing the right apps can make a big impact. In this post, we’re spotlighting 25 Shopify marketing apps that every ecommerce brand should know about.

eCommerce 75

eCommerce User-Generated Transform Customer loyalty 75

CXL

OCTOBER 7, 2022

Customer acquisition cost (CAC) is an important metric for any ecommerce business. It tells you how much you need to earn per customer to run a profitable company. Put simply, you need a healthy customer acquisition cost for your business to succeed. What is the average customer acquisition cost?

Customer Acquisition 18

Customer Acquisition eCommerce Customer Real Estate 18

Martech

OCTOBER 2, 2024

In the era of big data, businesses have recognized the value of collecting vast amounts of information about their customers, operations and market trends. Anticipate customer needs. Anticipating customer behavior to drive personalization. Enhancing lead scoring and customer acquisition. Improved customer loyalty.

Analytics 94

Analytics Transform Customer Acquisition Customer loyalty 94

Customers.ai

AUGUST 12, 2024

So while you’re busy building your brand and driving customer acquisition and retention initiatives, Customers.ai’s Shopify app for email and ad remarketing boosts your store’s sales by increasing the reach and efficiency of your highest performing marketing channels. That’s where the Customers.ai Shopify App shines.

eCommerce 99

eCommerce Outbound Marketing Customer Journey Customer Acquisition 99

Martech

DECEMBER 18, 2024

For example, an ecommerce company might get data from its website analytics, CRM, ecommerce platform and social and PPC campaigns, among others. Predictive models can estimate customer lifetime value, forecast campaign ROI and lead conversion potential. Whats driving customer churn?

Transform 105

Transform CRM Analytics eCommerce 105

Search Engine Journal

AUGUST 26, 2022

With increased competition, ecommerce stores are improving their customer acquisition strategies. The post How To Do Technical SEO For Ecommerce Websites appeared first on Search Engine Journal. A crucial part of this is technical SEO.

eCommerce 27

eCommerce SEO Customer Acquisition Customer 27

illumin

AUGUST 27, 2024

Customers are tired of empty pledges and are looking for companies to take meaningful action. Companies looking to leverage their environmental sustainability for marketing purposes need to back up their claims if they wish to have any concrete impact on their customers’ purchase decisions.

Retail 98

Retail Gen Z Shoppers Customer Acquisition 98

Search Engine Land

FEBRUARY 14, 2024

Online shopping is a dynamic experience for customers, sparked by the awareness of a specific need or desire. As explored in “Mapping the customer journey for SEO and marketing success,” understanding your customers’ purchase path is vital. What is a customer journey map for ecommerce?

Customer Journey 91

Customer Journey eCommerce SEO Customer 91

Hubspot Marketing

OCTOBER 28, 2024

Understand customers better — and faster. If you’ve ever had to sift through hundreds of CRM records to identify common customer behaviors, then you know how much time (and brainpower!) Luckily, anyone working on CRO can now use AI to analyze customer data rapidly and at scale. Collect data and segment your customers.

Customer Acquisition 101

Customer Acquisition Price Customer Journey User-Generated 101

Scoop.it!

DECEMBER 28, 2023

Many elements influence ecommerce conversion rates. From seasonal upticks and downturns in sales to market trends to consumer behavior tendencies, ecommerce brands must manage a variety of factors when attempting to surpass the average CR of (approximately) 2%. Let’s dive in.

eCommerce 116

eCommerce Content Marketing Customer loyalty Marketing 116

Neil Patel

JUNE 27, 2025

If you’re in ecommerce, fitness, coaching, or beauty, expect to pay premium CPMs and fight through crowded feeds. I’ve seen ecommerce brands spend $30 to land a $50 purchase. Performance also shifts by industry: eCommerce : Higher CTRs, moderate CPAs. Dynamic product ads and custom audiences work well. Want real data?

Price 78

Price eCommerce Advertising Advertisers 78

illumin

MAY 15, 2025

According to Custom Market Insights , the global Home Gardening market is projected to grow to USD 15.78 These are typically the ones who would be in the process of remodelling/furnishing (the goal is to attain higher AOV/average order value per customer) Its important to take these behaviors into consideration when planning your campaigns.

Advertising 97

Advertising Advertisers Customer Acquisition Transform 97

Customers.ai

DECEMBER 20, 2024

Thats what separates brands with loyal customers from the ones stuck chasing their next quick sale. According to studies, a 5% increase in customer retention can boost profits by up to 95%. Its all about responding to customers. Because loyal customers spend more, stick around longer, and recommend you to others.

eCommerce 87

eCommerce Shipping Customer loyalty Marketing 87

Businesses Grow

JANUARY 17, 2024

And when I say out of nowhere, Temu was founded 18 months ago and is now the most downloaded retail app in the world with 250 million customers. They continue to build loyalty by introducing 1,000 new products a day and offering incentives for customers to earn loyalty points. It’s the second-most downloaded retail app.

eCommerce 118

eCommerce Fashion Shoppers Retail 118

CXL

OCTOBER 4, 2022

Not for lack of competition, but as the result of a carefully designed ecommerce marketing strategy. In this article, you’ll learn how to build a powerful ecommerce marketing strategy using customer research and messaging development, and how to use it to determine which marketing tactics will best reach your target audience.

eCommerce 107

eCommerce Marketing Strategy Retail Marketing 107

Litmus

SEPTEMBER 25, 2024

By aligning your marketing efforts to each stage, you can build stronger relationships, keep customers coming back, and make the most of every interaction.In By aligning your marketing efforts to each stage, you can build stronger relationships, keep customers coming back, and make the most of every interaction.In

Management 99

Management Marketing Marketers CRM 99

Digital Marketer

JUNE 21, 2022

Learn more about your Customer Avatar Canvas in our new and improved eCommerce Marketing Mastery course: [link]. There’s only really 3 KPI’s that matter: Customer Acquisition Cost, Average Order Value, and Customer Lifetime Value. Interested in Ecommerce? Click here. Sign up for early access here: [link].

eCommerce 78

eCommerce Customer Acquisition Customer Journey Product 78

Litmus

OCTOBER 16, 2024

Customer retention suffers when brands focus only on the first sale, ignoring differences in customer journeys. Personalized messages keep customers engaged and loyal. When done well, this approach builds loyalty and keeps customers coming back. When done well, this approach builds loyalty and keeps customers coming back.

Health 96

Health Customer Journey User-Generated Marketing 96

Practical eCommerce - Marketing

OCTOBER 4, 2024

Per Nik Sharma, positive name identity leads to affordable customer acquisition and retention. The post Branding Comes First, Says Sharma Brands Owner appeared first on Practical Ecommerce.

Branding 112

Branding Customer Acquisition eCommerce Customer 112

Search Engine Land

SEPTEMBER 22, 2023

Have an audience strategy for your business and goals Segmentation of at least new and returning customers – as long as there is sufficient volume – helps increase overall performance in my experience. For example, stronger ROAS from returning customers and a lower one from new. Get the daily newsletter search marketers rely on.

eCommerce 101

eCommerce Non-Profit Customer Acquisition Shoppers 101

Sprout Social

JANUARY 11, 2024

Customer service software is integral to any company’s tech stack today. Especially since the quality of your customer care ties directly to your bottom line. Strong service leads to longer-term customers, positive word-of-mouth and a more productive team. What is customer service software?

Customer 122

Customer CRM User-Generated Manufacturing 122

Search Engine Land

AUGUST 22, 2024

Relatively low effort to tier segments via Custom labels. Data such as brand and product category are mandatory feed attributes, making them readily available without the need for custom labels. a custom-made landing page for each location). Dedicated budgets, assets and messaging targeting new and returning customers.

Non-Profit 85

Non-Profit Price User-Generated Advertising 85

Martech

OCTOBER 4, 2024

One main aim of this solution is to improve engagement and revenue within brands’ existing customer base against a background of rising customer acquisition costs. Such outcomes might include increased average order value, increases in orders and revenue per customer and higher conversion rates. Automated results.

Customer Acquisition 73

Customer Acquisition Retail Shoppers Marketing Strategy 73

Search Engine Land

AUGUST 24, 2023

It used to be a “nice-to-have,” particularly in Google Ads for ecommerce advertisers with limited value in using interest audiences or audiences generated from these lists. All the top ecommerce platforms provide direct integrations into the main advertising channels. No custom intent. Just your own data.

eCommerce 87

eCommerce Advertising Advertisers User-Generated 87

CXL

OCTOBER 11, 2022

The average ecommerce store devotes more than 80% of its marketing budget to customer acquisition. But getting customers in at the expense of keeping them is the equivalent of filling a leaky bucket : You can keep filling it, but you’re much better off stopping the leak. Use content for customer success 5.

eCommerce 92

eCommerce Customer loyalty User-Generated Price 92

Econsultancy

JANUARY 28, 2022

During 2020 the ecommerce market went into overdrive. For the first time, many customers turned to digital channels to track down products they had previously bought offline. For the first time, many customers turned to digital channels to track down products they had previously bought offline.

eCommerce 75

eCommerce Shoppers Customer Acquisition Retail 75

Practical eCommerce - Marketing

MARCH 7, 2023

Improvements address automatically created assets, customer acquisition, and interface design. The post Google Ads Improves Automated Assets, Acquisition, More appeared first on Practical Ecommerce. Recent changes to Google Ads enhance flexibility and streamline navigation.

Customer Acquisition 110

Customer Acquisition eCommerce Customer 110

Vertical Response

JANUARY 31, 2025

Email Marketing Effectiveness Email marketing is 40x more effective at acquiring customers than Facebook or Twitter Email marketing has proven to be a powerhouse in customer acquisition, boasting a success rate 40 times higher than that of social media platforms like Facebook and Twitter.

Email Marketing 52

Email Marketing Non-Profit Customer Acquisition Direct Mail 52

Search Engine Land

AUGUST 7, 2024

Any other trademarked phrases or slogans your customers associate tightly with your brand and use to identify and find your products on Amazon and different channels. Only do it to give customers a consistent brand experience or to show authority and build brand affinity on the detail page. This includes: Your brand name.

Branding 95

Branding Customer Acquisition Advertising Advertisers 95

Use Insider

DECEMBER 16, 2023

What is customer targeting? Customer targeting is the process of focusing on a specific group of customers to engage them with relevant content, messaging, and product recommendations. Customer targeting started back in the direct mail era of marketing and advertising.

Customer 103

Customer eCommerce Customer Journey Food 103

Litmus

OCTOBER 31, 2024

You want to personalize your emails more and try the latest trends, but something stands in your way: customer data management. For many marketers, coming up with creative email ideas is much more fun (and less confusing) than cleaning up data, tracking new metrics, and finding customer insights. But it’s absolutely essential.”

CRM 90

CRM Management Email Marketing Transform 90

Econsultancy

DECEMBER 2, 2021

Altogether, it now seems an even more daunting task to unify datasets, create a single customer view and, in turn, deliver the personalised experiences that consumers have come to expect. Customer data platforms (CDPs) and engagements platforms are two increasingly essential parts of the tech stack.

Management 98

Management Customer Retail eCommerce 98

Martech

NOVEMBER 18, 2022

Ecommerce-owned partners will also be used (64%). The top goal for advertisers with their media investment is customer acquisition (61%). Advertisers and agencies will primarily use retailer-owned (75%) and aggregated (82%) marketplaces to place these ads. Dig deeper: Why we care about retail media networks. Goals for ads.

Transform 122

Transform Retail Customer Acquisition eCommerce 122

Hootsuite

OCTOBER 20, 2022

Delight your customers and improve conversion rates. A takeaway from that is that if your business doesn’t have a mobile-friendly ecommerce store , and you’re not selling on social , then you’re already a step behind the rest of the industry. Anticipate customer needs. Customer expectations are shifting. Social selling.

Retail 130

Retail Shipping eCommerce Law 130

Martech

OCTOBER 17, 2023

Putting together and analyzing a customer acquisition funnel is a big part of a marketer’s work. After all, funnels are supposed to map the sequential steps a customer takes from awareness through conversion and advocacy. In reality, it is often a dynamic cycle, with customers seamlessly moving between stages before conversion.

Manufacturing 131

Manufacturing Customer Acquisition Retail User-Generated 131

Hubspot Marketing

APRIL 12, 2019

It's also one of the most popular in terms of customer sentiment, occupying the upper right portion of the G2 Crowd quadrant : Of course, HubSpot has a full growth suite that includes sales software, marketing software, and support software, which all integrate automatically with HubSpot's free CRM. Ecommerce tools. Landing pages.

CRM 145

CRM Transform Marketing Automation Platform eCommerce 145

Search Engine Land

FEBRUARY 16, 2024

Amazon’s reign as the king of ecommerce won’t end any time soon. They want customers to continue buying. Continuously analyze your keywords and focus on relevancy Amazon’s algorithm may be focused on customers buying products, which is similar to saying Google’s algorithm is focused on providing the best answers. See terms.

Marketing Strategy 124

Marketing Strategy Shoppers eCommerce Advertising 124