illumin

NOVEMBER 19, 2024

The Eaton Center in Toronto, Canada during the holiday season The holiday season 2024 and how it’s shaping up While many shoppers are ready to open up their wallets for the holiday season – savings are top of mind in 2024 and the most important retail season of the year is no exception. from 2023’s numbers.

Shoppers 105

Shoppers Gen Z Retail Finance 105

Martech

NOVEMBER 27, 2024

Understanding where your customers fall within these pricing and buying trends will help your brand make the most of this prosperous season. On average thus far, sporting goods have been discounted at 10.9%, and furniture only 8.2%, so these are dramatic discounts for online shoppers. Toys have seen an average discount of 14.6%

eCommerce 128

eCommerce Shoppers Retail Analytics 128

Martech

JUNE 11, 2025

The result is a year-round selection of purchasing opportunities, all vying for customers’ attention. Yet, despite the opportunities to save money, shoppers are signaling fatigue. Holidays, which have traditionally driven much of the marketing campaign activity by brands and their customers, show these at 10%.

eCommerce 108

eCommerce Shoppers Retail Entertainment 108

Martech

OCTOBER 1, 2024

online holiday shoppers are expected to spend $240.8 Understanding where their customers fit in these trends will help a business make the most out of the holiday push. Adobe divided goods into four price tiers.) This is because of price discounts, not because shoppers are feeling wealthier. This represents a 8.4%

Gen Z 122

Gen Z Shoppers Retail Price 122

Buffer Marketing

DECEMBER 16, 2024

Bitly The 12 best URL shorteners for different use cases at a glance URL shortener Best for Free plan Price Buffer Shortening links for social media Free plan available for buff.ly If you have a Bitly account, you can connect it to Buffer to use your custom domain and get your link analytics in Bitly. Price: The buff.ly

Price 112

Price User-Generated Analytics Shoppers 112

Neil Patel

JUNE 17, 2025

Why do some customers keep buying from the same brands despite having plenty of alternative options? It’s not about offering the lowest price or running the flashiest marketing campaigns. I’ve seen countless businesses transform their growth by attracting loyal buyers instead of constantly chasing new shoppers.

Branding 90

Branding Shoppers Shipping Customer loyalty 90

illumin

JANUARY 14, 2025

Tools powered by AI will let agencies automate time-consuming tasks like optimizing bids in real-time, tracking customer behavior, and refining targeting to increase relevance. Retail advertising trends in 2025: Shifting strategies for a more personalized shopper experience a.

Gen Z 101

Gen Z Advertisers Advertising Retail 101

SmartBrief - Marketing

AUGUST 14, 2024

Deloitte Consulting’s “ 2024 Back-to-School Retail Survey ” breaks down consumers’ spending intent amid financial pressures, the effect of social media on spending plans and how leveraging generative AI can help attract tech-savvy shoppers. This is even more important as loyal back-to-school shoppers spend 35% more on average.

Retail 105

Retail Shoppers Marketing Marketers 105

Backlinko

JANUARY 24, 2025

Thats the blend of buyer psychology, user experience, and strategic design working together to turn visitors into customers. The company grew its business on expert product knowledge and top-tier customer service. They have designed it with the customer experience in mind. Instead, you should focus on conversion-centered design.

eCommerce 101

eCommerce Shoppers Transform User-Generated 101

Martech

AUGUST 29, 2024

Based on global statistics, around 66% of shoppers plan to buy based on price this year, an increase of 20% since 2020. Also, 43% of shoppers are carrying more debt this year than they did in 2023. Look out for TikTok which has seen a 24% growth in shoppers making purchases since April this year.

Shoppers 73

Shoppers Retail Price Promotion 73

Hootsuite

NOVEMBER 28, 2024

The opportunity is two-fold: Easy purchasing for customers, and fast, low-cost results for your company. Reach new shoppers Play your cards right and your Pinterest strategy could have you seeing (several) dollar signs. If you identify something relevant that your ideal customer might search for, you can still engage them,” she says.

Gen Z 120

Gen Z Affiliate Marketing Fashion Social Media Marketing 120

Martech

JANUARY 7, 2025

The record-setting holidays were a result of strong consumer spending, not higher prices. Adobes Digital Price Index showed consumer prices have fallen for 27 consecutive months and were down in November 2.6% off the listed price. Dig deeper: 2024 holiday sales live up to record-breaking projections Inflation.

eCommerce 114

eCommerce Shoppers Price Retail 114

Customers.ai

NOVEMBER 26, 2024

Brands throw down, customers swipe up, and everyone’s cart is a battlefield of BOGO deals and last-minute splurges. Our data shows jumps in customer activity even the week before Black Friday, thanks to brands kicking off their promos earlier each year. Because your Black Friday customers are still primed to shop!

Shipping 88

Shipping Shoppers eCommerce Customer loyalty 88

Vertical Response

AUGUST 25, 2024

Key Takeaways Early planning for holiday marketing is essential to capture customer attention and refine strategies based on past campaigns. Personalization and community support are key to creating meaningful connections with customers, enhancing brand loyalty during the holiday season.

Marketing Strategy 105

Marketing Strategy Non-Profit Shoppers Shipping 105

SocialPilot

JANUARY 27, 2025

Its rare to shop for customers without reading online reviews, especially when its the first encounter with a brand. A report found that 99% of shoppers read at least one online review before visiting a business. They validate the authenticity of your offerings, helping new customers feel secure.

Customer 64

Customer Transform Shoppers Customer loyalty 64

Sprout Social

NOVEMBER 4, 2024

Social has evolved into consumers’ favorite holiday marketing resource: a one-stop destination for discovering gifts, finding the latest deals and seeking customer service. A significant 42% of shoppers are turning to social to find the perfect gift more this year compared to 2023.

Gen Z 120

Gen Z Millennials User-Generated Shoppers 120

Customers.ai

DECEMBER 4, 2024

They help you identify who your customers are, what they care about, and how they prefer to engage. Audience segmentation tools work by slicing and dicing your customer data into meaningful groups so you can target the right people with the right message at the right time. Let’s look at an example. Bottom line? Average rating: 4.9/5

eCommerce 76

eCommerce Shoppers Price Customer Journey 76

Customers.ai

DECEMBER 9, 2024

Its about knowing your customers. Different shoppers, different behaviortailor those offers! Dynamic Pricing : Not all customers are created equal. Offer deeper discounts to the deal-hunters while maintaining full price for those ready to splurge. Use these flows to create loyalty and long-term customers.

eCommerce 83

eCommerce Marketing Strategy Shoppers Outbound Marketing 83

Hootsuite

MARCH 21, 2025

TL;DR Shoppers on Instagram spend more than on other platforms (40.1% This is a network thats particularly effective for building long-term relationships that lead to high customer value over time. of Instagram shoppers reach this threshold. Add a product image, name, description, website link, and price. based shops.

eCommerce 97

eCommerce User-Generated Shoppers Entertainment 97

Hubspot Marketing

NOVEMBER 1, 2024

In turn, they can pass those savings on to buyers in the form of a lower price tag, and lower prices can lead to more sales. More Control D2C brands handle every stage of the buyer’s journey , which means they have total control over how things are done and the customer experience. It’s a beautiful cycle. Image Source 5.

Manufacturing 131

Manufacturing B2C Non-Profit eCommerce 131

Martech

SEPTEMBER 13, 2024

Agentforce is “the third wave of AI — advancing beyond copilots to a new era of highly accurate, low-hallucination intelligent agents that actively drive customer success ,” Salesforce CEO Marc Benioff said during the press conference. Service Agent replaces chatbots in handling customer service and replaces chatbots. Processing.

Shoppers 118

Shoppers User-Generated New Technology Price 118

Hubspot Marketing

MARCH 11, 2025

Its how brands get their products in front of eager customers like me while not wasting too many ad dollars chasing cat owners instead. These networks allow other brands to advertise online to customers on sites like Amazon, Target and CVS. Basically, anything a customer touches, a retailer tracks. Target customers.

Retail 78

Retail Customer Shoppers Advertisers 78

Customers.ai

DECEMBER 11, 2024

website visitor identification, customer journey insights and remarketing platform to skyrocket conversions and sales. Are they returning customers looking for their next purchase? High-intent shoppers or just window browsers? And thats the thing – todays customers expect more than generic messaging. Lets dive in.

Shipping 79

Shipping Shoppers Law eCommerce 79

Litmus

OCTOBER 17, 2024

But what if your email strategy could guide subscribers from their initial interest in signing up for your newsletter, all the way to becoming loyal, repeat customers? An email marketing funnel guides subscribers through the email customer journey —from prospective leads to loyal customers. Engagement. Consideration. Onboarding.

Email Marketing 110

Email Marketing Customer Journey Customer loyalty eCommerce 110

Customers.ai

NOVEMBER 25, 2024

website visitor identification, customer journey insights and remarketing platform to skyrocket conversions and sales. CRM Systems: Build Customer Profiles That Mean Business A CRM is only as effective as the data it’s built on. Pro tip: Check if the tool offers API support for custom integrations. Let’s get into it.

eCommerce 89

eCommerce Price Customer Journey CRM 89

Customers.ai

DECEMBER 23, 2024

Its potential customers. What They Want : High-value actions, like checking out your pricing page, signing up for a demo, or downloading a resource, scream intent. By leveraging behavioral data strategically, youre building a roadmap to convert them visitors into customers much faster. Your website traffic isnt just numbers.

Price 84

Price eCommerce Shipping Transform 84

Hubspot Marketing

DECEMBER 23, 2024

Heres a startling reality: while 88% of marketers believe AI and automation are essential for meeting customer expectations, theyre only using about 56% of the tools they buy. Customer Experience and Support AI brought better customer interactions and support, too. Pro tip: Try out A/B testing for your social media posts.

Transform 120

Transform User-Generated Marketing Marketers 120

Martech

FEBRUARY 11, 2025

Testing can show you which cognitive biases work best for different buyer segments and at different points on the customer lifecycle or journey. Caveat: Use cognitive bias ethically I’ll say it again: We use cognitive biases not to mislead subscribers or customers or to manipulate them to do something they wouldn’t do otherwise.

Transform 121

Transform Copywriting Email Marketing Shoppers 121

Customers.ai

DECEMBER 24, 2024

Were covering their features, pricing, and showcasing why they deserve a spot in your marketing stack. Ad remarketing software is a tool that helps businesses re-engage potential customers who have previously interacted with their website or digital content. AI Automation : Customers love the AI-driven features. Rating : (4.9/5)

eCommerce 72

eCommerce Price User-Generated CRM 72

Martech

JULY 18, 2024

AI shoppers kill the ad industry : “Almost 3 in 4 consumers interviewed are convinced that AI has the potential to render the entire advertising industry obsolete.” Now, here are this week’s AI-powered martech releases: SugarCRM added generative AI features to enhance customer intelligence and boost productivity for sales and service teams.

Shoppers 117

Shoppers Advertisers Advertising Health 117

Martech

OCTOBER 22, 2024

and globally seemed to work well with customers, especially when prices were cut. shoppers will be in a buying mood after Election Day. Thus far, the discounts are bigger, according to Salesforce — good news for shoppers and a signal to retailers to consider slashing prices. During Prime Big Deal Days, U.S.

Shoppers 70

Shoppers Retail Health Food 70

Backlinko

APRIL 29, 2025

Dorothy Edgar , SEO Manager at Cosmetify, shares more about her strategy: We also created new money pages to fit customer needs and gaps in our current website hierarchy. Why Ecommerce Brands Need Keyword Research Keyword research reveals how your customers search, think, and make buying decisions online.

eCommerce 89

eCommerce Food Shoppers Retail 89

Buffer Marketing

OCTOBER 28, 2024

😉 I've been a Buffer customer and fan for nine years, long before I started contributing to the blog. Here's my current setup: I log all my half-baked ideas here and move them along in my custom Kanban board as they progress. Pricing: Free plan available. Pricing: Starts at $69/month.

Digital Marketing 106

Digital Marketing Price User-Generated Affiliate Marketing 106

Buffer Marketing

APRIL 29, 2025

What started out as a simple photo-sharing app has evolved into a powerful social commerce platform where you can show off your products, find new customers, and even make direct sales. Share accurate product information and avoid anything misleading, such as incorrect pricing and availability.

Gen Z 115

Gen Z Influencer Marketing Manufacturing User-Generated 115

Customers.ai

NOVEMBER 18, 2024

From email marketing to customer reviews to SEO, the possibilities are almost endless. Whether it’s increasing conversions, automating workflows, or building customer loyalty, choosing the right apps can make a big impact. Scalability and Pricing Your business is growing and your apps need to grow with you.

eCommerce 75

eCommerce User-Generated Transform Customer loyalty 75

Search Engine Land

AUGUST 13, 2024

More than 45% of global shoppers say accurate product descriptions influence them the most when shopping online, according to a 2023 VML study. In addition to important customer-facing details, listings should have optimized back-end information, like accurate and granular product categorization.

eCommerce 86

eCommerce Branding Retail Shoppers 86

Set Up

NOVEMBER 26, 2024

This is further supported by a recent Forbes report that reveals that many shoppers feel Black Friday "no longer means anything," signaling a growing fatigue with the over-saturation of deals. Instead, they are expecting customized, personal, and speedy virtual shopping experiences. But, if everyone is special, then no one is.

Transform 59

Transform Retail Shoppers Price 59