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Top 5 Digital Marketing Trends That Will Dominate in 2024

Calvyn Lee Blog

Are you wondering how digital marketing, advertising and sales will evolve in 2024? In this comprehensive guide, we will explore the top 5 key digital marketing trends that are poised to dominate the industry next year. Knowing and anticipating future marketing trends is crucial for developing an effective strategy.

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How Generative AI Tools Like ChatGPT Are Transforming Digital Marketing

Calvyn Lee Blog

Review Your Overall Digital Marketing Maturity To determine readiness to adopt new innovations like AI, start by assessing overall digital marketing maturity. Most rate themselves at just Level 1 or Level 2 when evaluating their digital marketing sophistication.

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How Natural Language Generation Can Help Your Digital Marketing

Neil Patel

You might not know that there is a subset of it that plays a vital part in digital marketing. Natural language generation has some incredible implications for your digital marketing campaigns. You can see why natural language generation is attractive to marketers. Generate Product Descriptions.

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Ultimate Affiliate Marketing Guide For India

Calvyn Lee Blog

So, the demand for all Finance categories in India is really high. Say, for iGaming, the best-converting ones are RummyCircle services and products. As for the Finance vertical, and namely – crypto, you can choose Bitcoin, Ethereum, Tether, Binance Coin, XRP, and other ones from the list created by Forbes. Conclusion.

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Why understanding the product is a must in martech, MOps

Martech

Hopefully, I’m not the only martech or marketing operations (MOps) practitioner who sometimes feels disconnected from our companies’ products. We’re not product marketers; when we’re involved in campaign planning and execution, we’re focused on technical configurations and performance.

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How to Allocate a Digital Marketing Budget for Your Business?

Rock Content

Creating a digital marketing budget often requires a lot of guesswork and best assumptions on how the money will be best spent in your organization, without really knowing if you will receive any ROI. A common rule of thumb that most brands use is to spend around 7-10% of the overall revenue on marketing activities.

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Finding the Balance Between Offline & Digital Marketing – 3 Tips to Ensure a Healthy Marketing Mix

Marketing Insider Group

Offline marketing is not dead. The surge in digital marketing has brought enormous competition into the digital media market, which in turn drives up advertising cost. When allocating marketing budget to digital and offline channels, many marketing organizations are throwing in the towel with offline marketing.