CXL
OCTOBER 16, 2022
There’s more to ecommerce customer acquisition than increasing checkout conversion rates. For long-term, sustainable success, you must attract the right customers. The key is ongoing measurement and testing to understand which acquisition strategies work for your ecommerce business. Image source ).
Scoop.it!
DECEMBER 28, 2023
Many elements influence ecommerce conversion rates. From seasonal upticks and downturns in sales to market trends to consumer behavior tendencies, ecommerce brands must manage a variety of factors when attempting to surpass the average CR of (approximately) 2%. Let’s dive in.
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Businesses Grow
JANUARY 17, 2024
Shein and the eCommerce revolution Shein is offering basement-level prices — think $3 for a bikini — and yet seems to be pulling off fast deliveries, respectable quality, and responsive customer service. But the advertising and promotions offer even deeper discounts on already low prices. Again … what?
CXL
OCTOBER 4, 2022
Not for lack of competition, but as the result of a carefully designed ecommerce marketing strategy. In this article, you’ll learn how to build a powerful ecommerce marketing strategy using customer research and messaging development, and how to use it to determine which marketing tactics will best reach your target audience.
Econsultancy
JANUARY 28, 2022
During 2020 the ecommerce market went into overdrive. For the first time, many customers turned to digital channels to track down products they had previously bought offline. For the first time, many customers turned to digital channels to track down products they had previously bought offline.
Search Engine Land
FEBRUARY 16, 2024
Amazon’s reign as the king of ecommerce won’t end any time soon. They want customers to continue buying. Dig deeper: 5 reasons Amazon Ads is better than Google Ads for ecommerce Get the daily newsletter search marketers rely on. Dig deeper: 3 tips for using promotions and discounts in paid search 5. See terms.
CXL
OCTOBER 11, 2022
The average ecommerce store devotes more than 80% of its marketing budget to customer acquisition. But getting customers in at the expense of keeping them is the equivalent of filling a leaky bucket : You can keep filling it, but you’re much better off stopping the leak. Build a community that unites customers Conclusion.
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