Hootsuite

NOVEMBER 17, 2022

In 2021, NFT users doubled to about 550,000 , and the market value of NFTs grew by 37,000%. Executives at most popular social media platforms seem to think so. Here’s everything you need to know about NFTs to take advantage of all the new features the social platforms are launching. What is an NFT? What is an NFT?

Non-Profit

Buffer Marketing

APRIL 23, 2024

Landing paid partnerships as a creator doesn’t necessarily require a huge following — but it does require a professional influencer media kit.  Enter: a media kit. ”  “It saves a lot of back-and-forth emailing if you're able to share a media kit early on in the conversation.

Influencer Marketing

Hubspot Marketing

JULY 4, 2022

Just as you would spend a considerable amount of time choosing your business name, Having a good handle is always a plus for marketing on Twitter. If you already have a following on Facebook, Instagram, or some other social media, it’s a great idea to use the same username for your Twitter handle. Twitter Name Do’s. Brand name.

Food

Adobe Experience Cloud Blog

JUNE 4, 2009

Modern B2B Marketing is a new, technical, and constantly evolving way of marketing that allows for measurable campaigns results and has created the need for marketing ROI measurement. But while the way we are doing marketing is now quantifiable, it is also highly dependent on the creativity of those in the field.

Marketing

Content Marketing Institute

DECEMBER 21, 2017

B2B and B2C brands surprise and delight their audiences with relevant, entertaining, or unique content opportunities, from Instagram to YouTube to new digital media partnerships. Some of the best inspirational and engaging content comes from unexpected places. These inspiring stories and more are part of the Upstanders series from Starbucks.

B2C

Hubspot Marketing

DECEMBER 29, 2023

Psst: If you want to learn more about programmatic marketing, check out Programmatic Ads 101: The Plain-English Guide to Programmatic Advertising.) To discuss the complete process, I’ll share insights from Juan Bello , founder of PorterMetrics , and Filippo Irdi , a growth marketing manager at Unmuted. But here’s a caveat.

SEO

Hubspot Marketing

APRIL 13, 2023

They may even choose a competitor simply because that business communicates its value proposition clearly in its marketing campaigns and sales process. Value Proposition vs Slogan A slogan is a short, catchy statement that brands use in marketing campaigns to sell a specific product. We'll cover: What is a value proposition?

Food

Duct Tape Marketing

FEBRUARY 10, 2022

What a CFO Can Do For Your Agency written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Jason Blumer. In this episode of the Duct Tape Marketing Podcast , I interview Jason Blumer. More About The Duct Tape Marketing Consultant Network: Check it out here. Blumer CPAs. The Businessology Show.

Education

Content Marketing Institute

FEBRUARY 5, 2019

But, more importantly from a content marketing perspective, each episode spoke volumes about the excitement and luxury of the BMW driving experience – without overtly mentioning anything about the brand or the vehicles themselves. Branded content is the best vehicle for marketers to bridge the gap b/n awareness and affinity, says @joderama.

Branding

Search Engine Land

NOVEMBER 17, 2022

Social media’s ability to both mobilize and catalyze individual experiences in real time played a central role in empowering the masses to fight for their perceived injustice. Just like that – in the blink of an eye – social media goes from hero to villain. What does social media marketing mean?

Social Media Marketing

Exposure Ninja

OCTOBER 2, 2023

Throughout your marketing career, you’ll come across many successful marketing campaigns in all areas of marketing — some will inspire you, and others will give you second-hand embarrassment. When it comes to marketing, you should look for inspiration inside and outside your niche. Let’s start with traditional marketing.

PR

SocialPilot

MAY 8, 2025

We’ll break down each trend, songs they carry, why it’s catching fire, and how social media marketers can use them to drive engagement, build community, and grow their brand. Instagram is buzzing with new sounds, clever edits, and fresh ways to tell stories, but only a few can move the needle for your brand.

Energy