Trade Press Services Newsletter

JANUARY 4, 2023

Mistake #2: Forgetting the Importance of Distribution You’ve spent so much time and energy creating relevant content for your target audiences. Without a thorough content distribution plan in place, that amazing white paper or blog post will disappear. Now you need to make sure it reaches them!

Whitepaper 130

Whitepaper Thought Leadership Energy Marketers 130

Martech

JUNE 15, 2022

In a fast-paced martech world that affords too-little time for reflection, it’s useful indeed to think about continuity, among other reasons, because it can help focus your energies and keep you from wasting time chasing ephemeral fads. So herewith are my top five predictions for enduring trends. Primacy of customer data.

Transform 135

Transform Energy Management New Technology 135

Adobe Experience Cloud Blog

OCTOBER 1, 2013

Mobile optimization can be thought of as an energy bar: a high density package of useful content, designed from the ground up for convenience, digestibility, and one-handed usability. Each has its place, but sometimes mobile optimization is the more effective approach. This is especially true in the marketing world.

Millennials 134

Millennials User-Generated Thought Leadership Marketers 134

Marketing Insider Group

JULY 21, 2020

Traditional market research often falls short when new technology and new ideas have the potential to become game-changers. Their collective revenue has caught the attention of investors, driving CPG stocks to outperform the S&P — and even high-tech industries, such as IT, telecom, and energy.

Millennials 277

Millennials Whitepaper Gen Z Transform 277

Martech

MAY 17, 2022

After all, we have finite time, resources, and energy. Taken off course time and again from internal requests, the promise of a new channel, or adopting new technologies. The team — as a group — decides where to place the item on the map. When will we get all of this work done?

Marketers 121

Marketers Marketing Law Energy 121

Hubspot Marketing

APRIL 24, 2023

As Samyutha puts it, "We often burn all our energy on creating one beautiful, optimized piece of content. As AI continues to speed up the creation process, it's important to have guardrails in place to maintain quality. It's about effectively incorporating another piece of technology into your existing workflow."

Marketing Strategy 125

Marketing Strategy Content Marketing Marketers Marketing 125

Duct Tape Marketing

OCTOBER 25, 2023

Discover how focusing on a select set of tools, rather than constantly chasing new technologies, can lead to enhanced efficiency, productivity, and marketing excellence. Avoid tool leapfrog and the distraction it brings; instead, invest your time and energy into establishing your primary set of tools.

Energy 92

Energy Communications New Technology Management 92

Buffer Marketing

JUNE 29, 2023

Maximize the benefits of AI by using it with a clear vision and intention Stew acknowledges the hesitation towards AI , explaining that, like any new technology, AI integration is still in its nascent stage. AI tools can lower the 'activation energy' required to kick off the creative process.

User-Generated 131

User-Generated Copywriting Energy Communications 131

Neil Patel

JANUARY 18, 2023

While some of the following trends had a greater impact than others, marketers who could adjust quickly and pivot to include new technologies had a leg up on their competitors who did not. Google places an increasingly large emphasis on passing CWV tests as part of its search ranking guidelines, and not just as a “tiebreaker.”

SEO 136

SEO Gen Z User-Generated Advertisers 136

Buffer Marketing

JUNE 27, 2024

So, when there is a new technology that I think can help entrepreneurs get more done in less time, reduce their expenses, and increase their profitability, I am 100 percent for it.   This is especially true if you start with tasks that drain the most time and energy from your team.

Energy 105

Energy New Technology Branding Customer 105

Set Up

MAY 14, 2024

Is there a QA process in place? Be sure to train new hires on the procedure and Agency standards. Adapting to New Technology New technology is always on the rise. Invest the time and resources in new technologies so that you don’t get left behind.

New Technology 59

New Technology Marketers Marketing Energy 59

Hubspot Marketing

JANUARY 17, 2024

Trends decks might include data on market research, competitive analysis, new technologies, or consumer behavior. Accelerating Innovation in Energy,” Accenture Balancing visual backgrounds with text isn't easy. Industry Trends Template To stay ahead of the competition, you need the latest industry insights. Not for Accenture.

Non-Profit 111

Non-Profit Marketing Plan Transform Communications 111

Digital Marketer

MAY 19, 2023

Not only could your services (and therefore your business) become irrelevant if you fail to consider how new technologies, marketing practices, and methods are changing, you’re going to do something even worse… YOU WILL MISS A MASSIVE OPPORTUNITY. A consistent newsletter is a good place to start. But fret not!

User-Generated 75

User-Generated Marketers Marketing Transform 75

Unbounce

JUNE 6, 2023

Um, speaking on behalf of someone who runs a, a bit of an in-house creative agency here at Unbounce, always looking for opportunities to adopt some of these new technologies and tools to augment our processes, get better results at the end of it as well. And I think AI-based tools are no different to that.

Marketers 126

Marketers Marketing Entertainment Transform 126

Duct Tape Marketing

JUNE 20, 2023

Key Takeaway: Digital transformation requires organizations to rewire their processes and operations, leveraging new technologies to achieve value. You'll be able to discover all the latest must know trends and tactics that you can actually put into place to scale your business in a sustainable way.

Transform 85

Transform Finance Energy Customer 85

Doug Garnett

NOVEMBER 24, 2020

Except, car owners must change their “fill up” behavior because of the loss of the quick addition of petrochemical energy (gas stations). Because it takes waaaaaay too much work getting the whole thing setup in the first place. For the most part, it looks like a car, drives just like a car, and feels like a car.

Energy 40

Energy Product New Technology Customer 40

Duct Tape Marketing

SEPTEMBER 27, 2017

Three of the books, not all the books, but UnMarketing, UnSelling, and UnBranding we kind of see as a progression, not only through time, because obviously when you write about marketing and branding today, everything changes with new technologies and the growth of social media. I love this place, and so I tolerate it.

Shipping 70

Shipping Marketers Marketing Place 70

Unbounce

APRIL 19, 2024

Instead, you could divert more of your marketing energies into email campaigns that get the results you’re after. With the tools in place, they shifted their focus to conversion rate optimization and ran a few A/B tests to see what they’d learn. If you worked in the SaaS space, you’d know that paid ads may not be the strongest driver.

User-Generated 52

User-Generated Transform eBook Non-Profit 52

Hubspot Marketing

SEPTEMBER 20, 2018

Two years later, Ethereum launched their new platform, allowing users to expand blockchain’s functionality beyond cryptocurrencies. Currently, companies and individuals are exploring how to use blockchain technology in healthcare, energy, supply chain management, and many other industries. But more on that later.

Energy 145

Energy User-Generated Price Logistics 145

Animalz blog

MAY 2, 2023

SEO is the growth engine that powers many companies, so it’s worth paying particular attention to any new technology that might change the rules of search. Massive Increase in Competition for All Search Results Generative AI will dramatically increase the amount of SEO content published each day.

SEO 145

SEO User-Generated Energy Health 145

Jeff Bullas

DECEMBER 7, 2022

This growth is being driven by Africa’s young population who have a vociferous appetite for adopting new technology, new payment infrastructure being built at an astonishing pace as well as disruptive innovations such as bitcoin making inroads. This has placed significant stress on Africa’s already strained health systems.

Health 264

Health Non-Profit Food Energy 264

Econsultancy

DECEMBER 13, 2021

IAB UK’s CEO, John Maw, said of the findings, “We saw three years of change take place in just three months. Consequently, many consumers believe brands should step up sponsorship deals to ensure such events take place as planned, particularly when it comes to sports fixtures. in June 2021, up from $0.93

Advertisers 52

Advertisers Advertising Retail Shoppers 52

Duct Tape Marketing

JANUARY 16, 2025

We tried an accelerator program which created some level of access enabling us to partner with some young tech startups and bring some new technology to market. So a lot more laughter, a lot more energy. So how do I move you from there metaphorically and place you back in the shower where it is when you have your best ideas?

Gen Z 66

Gen Z Education Food Transform 66