Spiralytics

FEBRUARY 7, 2024

However, there are several avenues where social media automation can be a game changer. This comprehensive guide will help you understand the power of social media automation for your business. What is Social Media Automation? How Does Social Media Automation Work?

Transform 105

Transform Analytics User-Generated Management 105

SocialPilot

APRIL 15, 2024

The fundamental aim of any activity performed by a social media marketer on social networks is to gain followers. In fact, it is the first step of any social media marketing campaign. What follows is a powerful strategy involving gentle coaxing and convincing to monetize your social connections.

Customer 96

Customer Social Media Marketing Analytics User-Generated 96

Search Engine Land

APRIL 23, 2024

Understanding its functionality is vital to social SEO success. However, one significant difference is that previous brand success doesn’t heavily influence rankings on social platforms like Instagram and TikTok, unlike Google, where brand authority plays a significant role. You can also filter by industry and time period.

SEO 114

SEO Gen Z User-Generated Entertainment 114

Hootsuite

MARCH 26, 2024

If there’s one thing social media marketers need more of, it’s time. More time to execute their social strategy, to create content, and to engage with customers. But since you can’t get more time in your day, the next best thing is to use social media collaboration tools to get everything done.

Price 86

Price Communications Social Media Marketing Analytics 86

Customers.ai

JANUARY 26, 2024

We’ve broken our 15 favorite tools into the following categories: Lead Generation Tools Sales Enablement Tools Account-Based Marketing (ABM) Software Event & Webinar Software Conversion Rate Optimization (CRO) Software Social Media Automation Software B2B Content Marketing Software See Who Is On Your Site Right Now!

CRM 111

CRM User-Generated Analytics Marketing 111

Martech

APRIL 19, 2024

Brands need to connect their messaging directly with the specific communities they serve and media to their target demo. This marketing segmentation supports the development of targeted messaging and media plans for local markets. Here’s a playbook to help your company succeed when marketing on a local scale.

Advertising 117

Advertising Advertisers Retail Price 117

SocialPilot

APRIL 26, 2024

These famous words by Stephen R Covey are especially true when it comes to social media. Knowing how to schedule social media posts on different platforms can really help you gain more traction, even when you are not online and when your audience is most active. Why Should You Schedule Social Media Posts?

User-Generated 64

User-Generated B2C Promotion Analytics 64

Sprout Social

NOVEMBER 29, 2023

Automation is a close friend of any social media marketing strategy—Instagram included. Instagram automation can alleviate some of the repetitive tasks while allowing your social mean more time to develop creative campaigns. Automating likes and comments is a recipe for a potential social media crisis.

User-Generated 115

User-Generated Analytics Management Social Media Marketing 115

AWeber

JANUARY 30, 2024

To cut onboarding time, look for tools that have intuitive interfaces and offer user-friendly features. Its feature-rich platform provides a user-friendly drag-and-drop interface that you and your team will love. Put all your email campaigns on autopilot with comprehensive automation features that are super quick and easy to use.

eCommerce 95

eCommerce Shipping Price User-Generated 95

Sprout Social

MARCH 19, 2024

Artificial intelligence-driven analytics tools sift through massive datasets to identify patterns, trends and insights humans might overlook—allowing brands a distinct competitive edge by making strategic decision-making easier and improving customer experiences. As an example, let’s look at a bank that wants to improve its customer service.

Transform 112

Transform Manufacturing Pharmaceutical Analytics 112

Sprout Social

JANUARY 9, 2024

Enter AI analytics. According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. What is AI analytics? What is the difference between AI analytics and traditional analytics?

Analytics 114

Analytics Transform Key Performance Indicator CRM 114

Customers.ai

DECEMBER 12, 2023

Shopify also has a robust suite of marketing tools, analytics, and third-party app integrations, which helps merchants expand their reach, enhance customer engagement, and ultimately foster sustainable growth in the competitive ecommerce landscape. Identify who is visiting your site with name, email and more.

eCommerce 120

eCommerce PR User-Generated Marketing 120

Buffer Marketing

APRIL 11, 2024

Which emails, social posts, or web pages are people viewing and interacting with? Google Analytics (free): Your most popular web pages and how people are landing on your site. Social media platform analytics (varies): How many new followers you have, and which posts they like most.   Sound complicated?

Energy 107

Energy Marketing Marketers Direct Mail 107

Hootsuite

FEBRUARY 7, 2024

While social SEO is the content discovery darling of the moment, the truth is that hashtags are not going away anytime soon. From branded hashtag campaigns to X (formerly Twitter) chats to the latest memes and trends, hashtags remain an effective way to extend your social media reach. What are hashtag analytics?

Analytics 91

Analytics User-Generated Place Social Media Marketing 91

SocialPilot

MARCH 12, 2024

But as social media evolved, so did this platform, and scheduling content became a thing. The scheduling feature has been a life, time and even career saver, especially for social media managers who maintain and publish content on multiple accounts. It has many features that fill up the void left behind by others.

Transform 87

Transform User-Generated Analytics Management 87

Search Engine Land

APRIL 24, 2024

Unlike other social platforms, LinkedIn’s user base is predominantly professionals who engage with business content, making it perfect for B2B marketing. Each slide highlights a product’s features, benefits and success stories, targeting business professionals and IT decision-makers seeking innovative solutions.

Advertising 88

Advertising Advertisers Thought Leadership User-Generated 88

Martech

MARCH 7, 2024

Once the campaigns are set up and approved, it can publish the restaurant’s campaign across email and social media channels. Birdeye’s Birdeye Social platform leverages AI to transform social media management for businesses with multiple locations. Get MarTech! In your inbox.

Transform 108

Transform Customer Acquisition User-Generated Advertising 108

AWeber

APRIL 11, 2024

Social media brand awareness can deliver huge advantages to businesses. But in a world where nearly 5 billion people upload 2 billion photographs and videos to social media daily, finding a way to stand out can be challenging. What is social media brand awareness?

Non-Profit 82

Non-Profit Branding Entertainment PR 82

Buffer Marketing

OCTOBER 31, 2023

It’s an easy and visual way to lay things out, and in the world of content and social media, staying organized is one of the best ways to keep on top of planning. Read more about our latest feature: Tags There are plenty of ways to use this new feature within Buffer to keep scheduled posts and ideas all grouped together.

Analytics 106

Analytics Management Product Social Media Marketing 106

Hootsuite

SEPTEMBER 14, 2023

Social media intelligence could be the answer. If you’ve been daydreaming of the possibilities that social media intelligence can bring, here’s your guide to what it is and why you need it. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

Analytics 102

Analytics Social Media Marketing Law Product 102

Hootsuite

MARCH 15, 2023

Facebook analytics are like a magic truth serum: an instant shortcut to insight on the world’s most popular social media platform. social media managers all over the world can count on the soothing clarity of Facebook analytics. — social media managers all over the world can count on the soothing clarity of Facebook analytics.

Analytics 102

Analytics Price Place Management 102

Search Engine Land

MARCH 13, 2024

TikTok rolled out a new feature called Creator Search Insights, allowing creators to track trending search terms on the platform. To further emphasize the importance of TikTok’s search features, the platform is going to start accounting search value into its Creator Rewards Program. Why we care. ” Update.

Analytics 116

Analytics Management Search Marketers Marketing 116

Hootsuite

APRIL 17, 2024

Other social media platforms like Instagram and Facebook have their own algorithms, too.) Understand your audience If you’ve read any other guides to social media engagement , you know this is always Rule #1. With a slick reporting feature, to boot.) What is the Threads algorithm? A scheduling tool (see above!)

User-Generated 82

User-Generated Law Analytics Entertainment 82

Marketing Insider Group

OCTOBER 16, 2023

Buffer Image Source: Buffer Buffer is a social media management tool that allows users to schedule, publish, and analyze their posts across multiple social media platforms. It’s designed to help individuals, businesses, and teams manage and streamline their social media activities. Traffic analytics.

Market Research 103

Market Research Content Marketing Analytics SEO 103

Buffer Marketing

MARCH 20, 2024

Question: I'd like for you to tell me what the value of using a social media tool like Buffer is compared to Meta Business Suite specifically. So, even though you asked about Meta Business Suite, we wanted to examine why you might pick a tool like Buffer over just using the features in the apps themselves. Great question!

Management 88

Management Analytics Place Product 88

Hootsuite

APRIL 17, 2023

All social media marketers share an important goal — to get our content seen by as many people as possible. Both of these important social media metrics track how much your content has been viewed, so you can understand your social media growth — but they don’t do it in exactly the same way. Clear data.

Analytics 145

Analytics Social Media Marketing Place Branding 145

Hootsuite

OCTOBER 30, 2023

Social media calendar software is a must for any social team. With multiple platforms to manage and audiences in multiple time zones, it’s simply not realistic to post your social content on the fly to each account. Keep reading to find the best tool for your needs and learn how use a social media calendar to save time.

Analytics 98

Analytics Social Media Marketing Thought Leadership Price 98

Martech

MARCH 22, 2024

These days, they’re adding more AI features to help retrieve detailed insights more easily. Brandwatch for consumer research on social media and influencer insights. Trendup AI for finding trending topics on social media. Popular AI tools for reporting and analytics: Funnel.io Keywordinsights.ai

Transform 110

Transform Content Marketing Marketing Marketers 110

Buffer Marketing

FEBRUARY 26, 2024

  The social media platform now known as X is evolving, but the factors you should consider if you’re looking to grow your following have largely stayed the same.    Unlike other social media platforms, Twitter has more users who are both night owls and early birds. Monday at 4 a.m. and 11 a.m.

Analytics 110

Analytics User-Generated Social Media Marketing Place 110

Martech

DECEMBER 15, 2023

Social media publishing supports more tags and mentions Boost social media engagement while reducing your team’s reliance on third-party tools or cumbersome multi-tool social posting work by using the new features to tag Instagram profiles in photos and reels and mention LinkedIn personal profiles, when scheduling posts in HubSpot.

CRM 113

CRM Analytics Place Communications 113

Sprout Social

DECEMBER 15, 2023

It’s common knowledge amongst social media marketers that Facebook’s organic reach is tough to get. Consistency Consistency is key when it comes to social media algorithms. Boost productivity Finally, scheduling content is the perfect social media tip for boosting productivity.

Thought Leadership 121

Thought Leadership Analytics Management Social Media Marketing 121

Sprout Social

SEPTEMBER 13, 2022

But that also means you have to step up your social video strategy. Our #1 Most Requested Feature is Here. Luckily, Sprout can help you manage your posts, analytics and more, all in one place. Sprout Social. Analyze data and metrics from all your social accounts and your posts’ impact on traffic to your website.

Analytics 123

Analytics Promotion User-Generated Influencer Marketing 123

Hootsuite

AUGUST 17, 2023

If you’re here reading this story about Sprout Social alternatives, you’re obviously the type of person who does their homework before they commit to a social media management tool — and we love that. Sure, maybe you’re curious about Sprout Social. 1 Social Media Tool Create. See full pricing here.

Price 76

Price Analytics CRM Key Performance Indicator 76

Social Media Examiner

DECEMBER 19, 2023

. #1: LinkedIn AI-Powered Content Moderation System LinkedIn has implemented a new artificial intelligence (AI) powered content moderation system to detect policy-violating posts more […] The post LinkedIn Updates: Newsletter Analytics, Ads Features, and More appeared first on Social Media Examiner.

Analytics 105

Analytics Social Media Marketing Marketing Marketers 105

Social Media Examiner

OCTOBER 31, 2023

1: YouTube eCommerce Features YouTube recently announced three new features to help marketers and business owners sell more products on the platform. Timestamp Product […] The post YouTube Updates: Product Tagging, Ads, Analytics, and More appeared first on Social Media Examiner.

Analytics 105

Analytics Product eCommerce Marketing 105

Hootsuite

MAY 15, 2023

As a business-oriented social network, LinkedIn can bring marketers up to 2x conversions. Bonus: Download a free guide that shows the 11 tactics Hootsuite’s social media team used to grow their LinkedIn audience from 0 to 278,000 followers. And LinkedIn creator mode can be a huge help. What is LinkedIn creator mode?

Analytics 119

Analytics User-Generated Social Media Marketing Education 119

SocialPilot

APRIL 22, 2024

Audience Demographics & Routine Understanding your audience and when they are most active on social media can help you determine the best time to post for engagement. Luckily, Instagram’s native analytics provide all that information. Try to post at similar times to when you got the most engagement in the past.

Analytics 105

Analytics Branding Promotion Marketing 105