Buffer Marketing

APRIL 22, 2025

Modash Modash is an influencer marketing tool that has recently doubled down on its YouTube strategy. YNAB You Need A Budget (YNAB) is a personal finance and budgeting app (that I’ve been personally using and loving for years!). Created video content to promote your brand story? Created customer testimonial videos?

Video Marketing 77

Video Marketing Social Media Marketing Marketers Marketing 77

Sprout Social

MAY 12, 2025

According to The 2025 Sprout Social Index , 39% of Australian social users turn to TikTok to keep up with trends in many areas, from finance to fashion, technology to travel. For businesses, this level of engagement represents a major marketing opportunitybut only if they know exactly how and why Australians are using the app.

Gen Z 65

Gen Z Transform Fashion Food 65

Sprout Social

FEBRUARY 13, 2025

For example, on Bluesky, they share static images promoting their latest releases. Creator Spotlight: Feed Me satiates audiences on Substack While very few brands have tried publishing their own Substack content yet, the long-form content platform has become an oasis for influencers and creators and their loyal followings.

Gen Z 70

Gen Z Branding Fashion Retail 70

Hootsuite

OCTOBER 17, 2024

Ah, YouTube — the social media pioneer of long-form video content , and (still) a powerhouse for influencer marketing in 2024. But what is it that makes YouTube influencer marketing successful? And how can you and your brand leverage YouTube influencers to enrich your marketing strategy and expand your reach online?

Influencer Marketing 119

Influencer Marketing Fashion Food Marketers 119

Neil Patel

JUNE 10, 2025

That’s where influencer marketing comes in. Influencer marketing is user-generated content (UGC) taken to the next level. An influencer is someone who has built a loyal audience and can shape how that audience thinks, feels, or acts, especially when it comes to buying decisions. A post shared by Haruki Anoku (@hr.8ruki)

Branding 97

Branding Finance Influencer Marketing Fashion 97

Sprout Social

FEBRUARY 24, 2025

Compliance concerns, reputation risks and the general challenge of creating interesting finance content make many brands cautious. Instagram Instagram is quickly becoming a go-to social media marketing channel for financial services. Social media for financial services is often met with some hesitation.

Marketing Strategy 82

Marketing Strategy Gen Z Finance Social Media Marketing 82

Hubspot Marketing

APRIL 4, 2024

In the last five years, influencer marketing has come a long way from an experimental content-for-product swap to a full-fledged marketing tactic. Influence Marketing Hub estimates that the industry will total $24 billion by 2025, up from $1.7 What is Instagram influencer marketing? billion in 2016.

Influencer Marketing 135

Influencer Marketing Branding Gen Z Marketers 135

Hubspot Marketing

APRIL 25, 2022

Through our own surveys, we found that 65% of social media marketers who leverage TikTok plan on increasing their investment in 2022. Leveraging TikTok Influencer Marketing. If you’re a marketer looking to start leveraging the app , or increase your investment, a great way to do so is via influencer marketing.

Gen Z 134

Gen Z Influencer Marketing Social Media Marketing Finance 134

SmartBrief - Marketing

OCTOBER 30, 2023

Whether it’s Facebook, Instagram, YouTube, TikTok or one of countless other social media platforms, there are always influencers sharing their opinions and expertise with their enthusiastic followers. Influencer marketing offers a variety of unique benefits but also presents its fair share of challenges.

Influencer Marketing 52

Influencer Marketing Transform Marketers Finance 52

SmartBrief - Marketing

OCTOBER 30, 2023

Whether it’s Facebook, Instagram, YouTube, TikTok or one of countless other social media platforms, there are always influencers sharing their opinions and expertise with their enthusiastic followers. Influencer marketing offers a variety of unique benefits but also presents its fair share of challenges.

Influencer Marketing 52

Influencer Marketing Transform Marketers Marketing 52

Neil Patel

APRIL 21, 2021

If you can get an influencer to endorse your product or brand, you can tap into the audience at the influencer’s disposal, which may be far more vast than your own following. Influencer marketing, then, is the field of marketing in which influencers are paid (via cash or other incentives) to promote a brand or product.

Fashion 139

Fashion Outbound Marketing PR Influencer Marketing 139

Hootsuite

AUGUST 5, 2021

You might know your favorite Instagram influencers’s preferred brand of dog food, the messy details of their last breakup or what’s in their medicine cabinet. But there’s one piece of information that rarely makes it into an Instagram story: how much that influencer is being paid. The global influencer market is a $13.8

Price 145

Price Affiliate Marketing Food Influencer Marketing 145

Hootsuite

NOVEMBER 2, 2022

Pro: You get fresh, engaging content promoting your business. Read on to find marketing advice for creating successful (and con-free) sponsored content for your brand. Bonus: Get the influencer marketing strategy template to easily plan your next campaign and choose the best social media influencer to work with.

Branding 119

Branding Influencer Marketing Affiliate Marketing Finance 119

Hubspot Marketing

DECEMBER 11, 2019

While they both care about their finances and invest in things that can improve their careers -- like higher education. built up their own finances shortly after the Recession , which ended in late 2007. Additionally, a recent survey shows that 87% of Gen Z prefers ads or marketing content that shows actual people discussing products.

Gen Z 145

Gen Z Millennials Finance Education 145

Hootsuite

APRIL 7, 2022

In 2021, only 9% of marketers were using TikTok to promote their business. This allows marketers to hone in on their target audiences with a high degree of precision. Brands can advertise on Reddit, through promoted posts, banners, and homepage takeovers. Source: Statista. In recent years, interest in crypto has surged.

Gen Z 145

Gen Z Finance User-Generated Transform 145

Buffer Marketing

APRIL 10, 2024

Sponsored content — also known as influencer marketing — is a cornerstone of Instagram monetization — influencers and creators get the financial benefits of working with brands, and brands get access to highly engaged followers.

Affiliate Marketing 122

Affiliate Marketing Non-Profit Finance Promotion 122

Hubspot Marketing

FEBRUARY 5, 2024

But solving them gave Wise a huge competitive advantage and a more defensible position in the market. Understanding Customer Sentiment They regularly use Net Promoter Score (NPS) to assess customer sentiment. Then, constantly emphasize this message in your marketing assets until it sticks in your customers’ minds.

Marketers 136

Marketers Marketing User-Generated Social Media Marketing 136

Hootsuite

AUGUST 27, 2019

Good Instagram post ideas promote your brand. Great Instagram post ideas promote your brand and engages your followers—all while giving them something they can’t help but share with others. It’s called How To Win the Game of Advanced Personal Finance. But it’s not enough to just post any picture or video.

Thought Leadership 111

Thought Leadership Finance Food User-Generated 111

Hootsuite

DECEMBER 4, 2019

As a bonus, these posts are also a great way to promote new products and services. Clothing brand Ninety-Eight promoted their upcoming appearance at Toronto’s One Of A Kind Show by giving away free tickets via Instagram. Influencer content. For more, read our guide to influencer marketing. CONTEST ALERT!

Branding 145

Branding Finance User-Generated Food 145

Hootsuite

MARCH 31, 2020

This is often required for regulatory compliance in industries like health care and finance. A brand advocate is a customer who loves your brand so much that they promote your products or services without being asked. Social media compliance is particularly relevant to organizations in regulated industries like healthcare and finance.

User-Generated 145

User-Generated Social Media Marketing Promotion Analytics 145

Marketing Insider Group

AUGUST 28, 2023

Put simply, nonprofit omnichannel marketing is a strategy that involves promoting your ideals or case for support within and between multiple marketing channels. When using print media to promote your organization, consider using recycled materials or opting for things like small postcards that won’t require envelopes to send.

Direct Mail 98

Direct Mail Marketers Marketing Communications 98

Search Engine Land

JULY 24, 2023

What ethical considerations should marketers take into account when leveraging personal data for targeted advertising? Will influencer marketing continue to be an effective strategy or will it evolve into something else? You’ve spent 10 years learning from experts in finance. Generate an AIDA for a new productivity app.

Content Marketing 91

Content Marketing Finance Marketers Marketing 91

Hootsuite

SEPTEMBER 30, 2019

More than 100 million people have purchased WeChat personal finance products. Pay services are now available to users in 49 markets outside of Mainland China. Brands can use Mini Programs to offer special promotions, share games, and even recreate apps they offer outside of the platform. WeChat influencer marketing.

Transform 111

Transform Marketers Marketing Finance 111

Rock Content

MARCH 21, 2023

Involve Industry Influencers in Your Content Creation Influencer marketing can be helpful in boosting your content creation and getting your content more views. Promote All Your Content on Social Media Social media can be a huge distribution tool for your content. Have a new blog post? Post about it on social media!

Content Marketing 96

Content Marketing Finance Real Estate Marketers 96

Neil Patel

APRIL 12, 2021

Plus, since your customers pay the same price each month, a subscription box offers some degree of stability in your revenue stream, which helps you predict your finances more accurately. After you’ve completed the previous steps, it’s time to start marketing your subscription box. Improved Demand Forecasting.

Shipping 139

Shipping Price Logistics Customer Acquisition 139

Vertical Response

MARCH 22, 2024

Online businesses open doors to a global audience, streamlining operations and reducing costs, all while promoting sustainability by reducing paper waste. This is a world where your office can be anywhere with an internet connection, and your market is not restricted by geographical boundaries.

Affiliate Marketing 97

Affiliate Marketing Transform Shipping Education 97

Hubspot Marketing

DECEMBER 5, 2023

Online Course or Workshop Subscription from Their Favorite Influencer Many content creators, influencers, and thought leaders host online courses or workshops in which creators can learn how to leverage content and influencer marketing and generate income from content creation.

Price 109

Price Finance Influencer Marketing Management 109

Unbounce

JUNE 12, 2024

Implement sticky bars for important announcements or promotions : Sticky bars remain visible as customers browse, ensuring they see important messages like ongoing sales or free shipping offers. This keeps promotional information front and center. This can help potential buyers feel more confident in their purchase decisions.

eCommerce 52

eCommerce Customer loyalty User-Generated Shipping 52

Econsultancy

DECEMBER 6, 2021

  Additional analysiss from WARC  suggests that up to 45% of marketers now use the short-form video app for campaigns, marking TikTok the second most preferred platform for influencer marketing behind Facebook. Snap DAUs rise 23% year-on-year in Q3 2021, marking fourth consecutive quarter of >20% growth.

Social Media Marketing 54

Social Media Marketing Millennials Gen Z Advertising 54

Unbounce

MARCH 12, 2024

You need to figure out which channels and platforms to promote your product , and how best to use each one. Social media: Promoting your digital products via social media lets you tap into the bustling online market squares that are visited by people across the world. Luckily for you, we’ve got some tips to get you started.

Product 59

Product eCommerce eBook Shipping 59

Hootsuite

OCTOBER 25, 2021

There are many reasons to use social media to promote your business. Research shows that interaction — even briefly — with your brand on social media leads to increased brand awareness and loyalty , and influences purchasing behavior. Here are 7 social media promotion ideas to explore instead, and how to execute them.

Promotion 145

Promotion Gen Z Social Media Marketing Fashion 145

Hubspot Marketing

FEBRUARY 22, 2023

If someone enjoys your offer and shares it, you just created a great word-of-mouth promotion. For instance, let's say you are an influencer marketing agency. You may have two personas, each facing these issues: Influencer #1 doesn't fully understand the inner workings of an influencer-brand relationship.

eBook 145

eBook Finance User-Generated Transform 145

Marketing Insider Group

DECEMBER 8, 2020

Case in point: Finance and trade website Trading Strategy Guides added almost 11,000 targeted subscribers to their email list in just one month by using a content locking script. Social media is no longer just an extra channel of publishing or promoting your content. Harness the Power of Micro-Influencers.

User-Generated 111

User-Generated CRM Marketers Marketing 111

Power Digital Marketing

JANUARY 19, 2023

Often, partnering with a digital marketing agency equipped to test out marketing strategies on both platforms is the best way to figure out which one resonates most with users. Consideration #7: Influencer marketing strategy Influencer marketing has exploded as a marketing strategy to the tune of 800% since 2016.

Gen Z 40

Gen Z User-Generated Marketers Affiliate Marketing 40

Hootsuite

AUGUST 6, 2021

Get your senior social marketers involved with planning high-priority marketing campaigns, right from the start. Suppose your product marketing team is promoting a new feature. The key takeaway: bring senior-level social media managers to the table, and you’ll get every part of marketing moving in lockstep.

Management 141

Management Marketers Marketing Key Performance Indicator 141