Adobe Experience Cloud Blog

NOVEMBER 8, 2013

To give you some context, Johnny owns and operates a food themed clothing line known as Johnny Cupcakes. Now you’re probably thinking that a food themed clothing brand is a tad odd, but that’s the humble secret to Johnny’s success. “I Discuss what we’re promoting. Share your thoughts in the comments below.

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Food Entertainment Thought Leadership Marketers 134

Adobe Experience Cloud Blog

NOVEMBER 2, 2015

Price promotions may work in the consumer world, but they usually don’t work well for most B2B businesses. Price promotions certainly do not work with existing customers and early prospects who are not ready to purchase immediately. Send gourmet food and wine.

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Customer Marketing Customer Thought Leadership Food 134

Adobe Experience Cloud Blog

MARCH 9, 2015

To host a truly great event, you need to consider how each of your marketing channels can be used to promote or support your event. It is sure to be a great time, filled with thought provoking content sessions, delicious food and impressive networking! Get your team involved. Event Marketing b2b B2C'

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PR Thought Leadership B2C Food 132

Hootsuite

APRIL 12, 2021

When the food services and facilities management company Sodexo launched their employee engagement program, they started with the executive team and senior leaders. They designed the content around thought leadership and stakeholder outreach. This extended employee engagement focuses less on thought leadership.

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Thought Leadership Food Promotion Analytics 145

Adobe Experience Cloud Blog

APRIL 28, 2016

As you’re planning your push notification strategy, consider what notifications your users would appreciate receiving (most likely, it’s not sales messages—unless you have a promotion going on). For example, after a user enters store or enters your conference hall, send them a coupon or a voucher for free food.

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Thought Leadership Marketers Marketing Food 134

Adobe Experience Cloud Blog

NOVEMBER 25, 2013

At Marketo, we try to bring promotional gifts that are surprising, useful, make a bold statement, or all three: Surprising. What’s your favorite promotional item you’ve ever been given, at a conference or elsewhere? The Art of Swag (or “Schwag”) was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link].

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Hootsuite

OCTOBER 30, 2024

Core elements of social media management include audience research, platform choice, SMART goals, and a balanced content calendar of educational, entertaining, and promotional posts. LinkedIn, X, and Facebook are ideal for sharing articles, blog posts, and thought leadership content. Got a content creator on your team?

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Management Entertainment User-Generated Analytics 123

Adobe Experience Cloud Blog

MAY 28, 2015

It might be practical, like your company’s expense system, or it might be political, like an unspoken rule that you’re not supposed to eat any of the food provided during the first 15 minutes of a business presentation. How can the big boss promote you if he or she doesn’t know who you are or that you both share a passion for jazz flute?

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Branding Thought Leadership Fashion Food 134

Adobe Experience Cloud Blog

FEBRUARY 13, 2014

Of course, the video doubles as an ad for the cafe’s food. This useful list was in no way promoting WASH-FM’s channel, but it did establish their value. 10 New Examples of Marketing So Useful, You’d Pay For It was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link].

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Thought Leadership Food Marketers Marketing 134

Adobe Experience Cloud Blog

DECEMBER 3, 2018

You top off your glass of wine, and prepare to eat like you haven’t tasted food in a week. We have some of the brightest minds around promoting best practices in our industry, scouting our competition, and even planning real-life experiences (human-to-human!) It happens every year. that our customers will never forget.”.

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Food Transform Thought Leadership Customer Journey 125

Adobe Experience Cloud Blog

NOVEMBER 26, 2014

It can also refer to free promotional items dispensed at trade shows, conventions, and similar large events” Event tchotchkes are some of the most hotly contested items amongst marketers as part of the event planning process. I’d put regular food and drink into this category, (e.g., Event Marketing b2b Consumer'

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Thought Leadership Fashion CMO Food 134

Marketing Insider Group

NOVEMBER 18, 2020

And yet there are some amazing examples of businesses that are achieving massive growth in new website visitors through consistent editorial content and strategic thought leadership. While there is an element of paid content promotion, organic search traffic on the site has grown exponentially. How could we ever break through?

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Transform Thought Leadership PR CMO 107

Adobe Experience Cloud Blog

MAY 5, 2017

Author: Ellen Gomes Email marketing remains a force to be reckoned with and there is no shortage of statistics to reinforce the point: 72% people prefer to receive promotional content through email. They do this by offering free food giveaways in partnership with big brands (Panera, Starbucks, etc.),

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Email Marketing Thought Leadership Direct Mail Marketers 134

Adobe Experience Cloud Blog

SEPTEMBER 19, 2013

Target used ads in Vogue, television spots, and social media to promote the collection. Fans were all over Facebook and Twitter – not to promote the line, but to complain. Target Creates a Community: #PhillipLimForTarget was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link].

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Fashion Shoppers Thought Leadership Retail 134

Adobe Experience Cloud Blog

JUNE 26, 2015

Here are a few things you can do: Get to know him: Take him out to lunch (food brings everyone together.) was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link] The post Summer Is Here—Bring on the Interns! appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

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Telemarketing Thought Leadership Event Marketing Food 131

Neil Patel

MARCH 31, 2021

As a general tip, you should adhere to the rule of thirds : one-third of tweets promote your business, one-third share personal stories, and one-third are informative insights from experts or influencers. It performed well because it engaged with a follower’s comment while still stoking that inherent rivalry among fast-food giants.

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Thought Leadership Fashion User-Generated Whitepaper 145

Adobe Experience Cloud Blog

DECEMBER 17, 2013

I love the snow (I’m originally from the Chicago area ), the music, the family, the food…and the creatively heartfelt marketing campaigns! Once you’re able to tear your eyes away from adorable cats doing adorable cat things, you’ll notice the actual purpose of the site: promoting animal adoption! Christmas + Cats = AWESOME SAUCE.

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Thought Leadership PR Food Entertainment 131

Hubspot Marketing

JANUARY 30, 2020

As a self-proclaimed foodie, food blogs are my favorite types of blog. Above is an example of one of my favorite food blogs, Minimalist Baker. Social media (Thought Leadership). Blogs are a powerful content resource, especially for product promotion. Image Source.

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Fashion Food Thought Leadership eBook 145

Hubspot Marketing

NOVEMBER 25, 2019

Having industry leaders promote a brand through their social platforms or other networks increases the reach of the business, because they've built trust with their own audiences. Claire Saffitz, host of series "Gourmet Makes," has become a food influencer because of how much she connects with fans of the channel.

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Fashion Affiliate Marketing Thought Leadership Food 144

Sprout Social

JULY 1, 2021

The brand has several geo-specific accounts, for which all video content is tailored to those regions in the topics they touch on, influencers they partner with and the products they promote. LinkedIn is another natural place to share thought leadership, articles and engage with customers, SMEs, potential investors and more.

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Transform Food User-Generated Branding 145

Orbit Media Studios

FEBRUARY 28, 2023

Use that hashtag to promote the topic Look at influencers’ social streams to see what people are engaging with. If the content is evergreen and you use a social media scheduling tool, go ahead and schedule promotional social posts for future years so you won’t forget to promote the article. And you may see surprises.

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Thought Leadership SEO Promotion User-Generated 139

Hootsuite

AUGUST 27, 2019

Good Instagram post ideas promote your brand. Great Instagram post ideas promote your brand and engages your followers—all while giving them something they can’t help but share with others. You also see this concept in practically any food Instagram account, like @foodminimalist. Speaking of thought leadership ….

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Thought Leadership Finance Food User-Generated 111

SocialPilot

APRIL 23, 2025

Leverage interactive polls, thought-leadership content, and behind-the-scenes videos to maximize brand recall. In contrast, social media PR is a cost-effective way to build brand awareness through organic reach, targeted promotions, and influencer partnerships. Use social media to promote events.

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PR Branding Whitepaper Thought Leadership 40

Sprout Social

NOVEMBER 17, 2022

Promote hot in-store items. MeUndies collaborated with creators like Lauren-Ashley Beck to promote their social media contest, #GetSpookywithMe. Promote an upcoming event. The Reel below features their chief creative officer, Chris Breen, talking about the agency’s clients and sharing his thoughts on the industry.

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Branding Health Thought Leadership Fashion 131

Adobe Experience Cloud Blog

MAY 31, 2016

When you figure that all 18-24 year old females should like X product and send them promotional emails based on that assumption, you’ll likely be marked as spam when your communications don’t resonate. Everyone is one in a million, so consider each and every buyer you interact with as an individual. But wait, there’s more.

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Thought Leadership Food Retail Customer Journey 91

Martech

JANUARY 20, 2022

Virtual events excel at identifying prospects and their intent to purchase, and bestowing thought leadership. Virtual events excel at identifying prospects and their intent to purchase, and bestowing thought leadership. Compelling and successfully promoted sessions are the typical drivers of attendance.

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Thought Leadership Marketers Marketing Whitepaper 141

Hubspot Marketing

APRIL 22, 2025

B2B (business-to-business) email marketing is the practice of using email campaigns to promote products, services, or messaging to other businesses instead of individual consumers. It should be concise, clear, and focused on providing value rather than just promoting products, says B2B email marketing specialist and copywriter Joe Cunningham.

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Email Marketing Copywriting Marketers Marketing 64

Hubspot Marketing

FEBRUARY 27, 2019

For example, if I was doing a test to determine the best type of demographic targeting, I might use the title, "Unicorn Food Ad Test — North America, 18 to 24, Female." Compare this to something like "Unicorn Food Test 1," which doesn't indicate anything about who the ad is targeting.

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CRM Advertisers Advertising User-Generated 145

Marketing Insider Group

SEPTEMBER 3, 2014

Adobe’s CMO.com is a great example of a brand content hub that seeks to deliver content their audience is looking for , without all the hype and promotion common on most brand experiences. Lesson for brands: create promotion-free content hubs and use the platform as a launching point for a deeper customer relationship.

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Content Marketing Branding Fashion Marketers 112

Adobe Experience Cloud Blog

DECEMBER 17, 2015

The problem may be in your promotion strategy or your lack thereof. Unless you have an audience that seeks out your content en masse, promoting your content is the only way that your audience is going to see it. Using the PAS technique, your social snippet could be: “ Love food but not the weight gain? Create social banners.

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eBook Thought Leadership Promotion Copywriting 91

Adobe Experience Cloud Blog

APRIL 10, 2014

And then to celebrate we hosted a killer party at San Francisco’s super cool Exploratorium, a never-ending maze of tactile exhibits, finger foods, and cocktails. Schema, markup, and meta data –Google actively promotes sites that use certain types of structure data like authorship and reviews. Keywords themselves don’t rank.

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CMO Thought Leadership SEO B2C 132

Adobe Experience Cloud Blog

AUGUST 5, 2016

new job, promotion, new house, new car). Every time you talk to her, she seems to be booking a vacation to a remote tropical island, getting promoted, or learning Mandarin–for the sheer love of learning. When I put food in her bowl, she doesn’t dive into it like 99.9% The light is golden–perfect for your Snapchat story.

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Thought Leadership Price Retail Food 92

Adobe Experience Cloud Blog

MARCH 5, 2021

The Ambassador: recognizing the individual who has gone above and beyond to share their expertise, thought leadership, and has demonstrated a willingness to help their peers and colleagues succeed in their digital transformation and customer experience initiatives. The Orchestrator.

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Transform Thought Leadership Customer Journey B2C 115

Neil Patel

APRIL 22, 2021

In contrast, retail, food, and travel industries tend to have a lower-than-average CTOR. Here’s an example from Target, with their special offer shown right at the top, simple, clear copy showing items they want to promote, and sections that break up the content. The average across industries lands at 18 percent. Include a CTA.

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Real Estate Email Marketing User-Generated Thought Leadership 141

Hubspot Marketing

OCTOBER 10, 2019

She adds that "offering your take on industry trends is an opportunity to build a thought leadership presence and show your target audience that you're a knowledgeable, active player in your space.". Aside from SEO, quotes, thought leadership, and original research will also improve the reader's experience.

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Law Thought Leadership SEO User-Generated 22

Sprout Social

JANUARY 30, 2020

Food for thought: it can take anywhere between six to eighteen months to close an enterprise deal in SaaS. For starters, SaaS marketing requires a company to create and promote content at varying levels of awareness. Promote top-of-funnel content (blog posts, videos). Create and promote content for the top of your funnel.

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Marketing Strategy Price Marketers Marketing 130

Adobe Experience Cloud Blog

APRIL 12, 2016

Soon, those promotional emails on new items and sales will start flooding in. To promote their Powerpuff Girls reboot, Cartoon Network recently launched “Powerpuff Yourself,” an avatar generator that allows you to become a Powerpuff Girl or Boy. Even the stray kitten I decided to adopt last year wasn’t free.

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Thought Leadership User-Generated Marketers Marketing 91