Spiralytics

NOVEMBER 14, 2023

Shaping technology due to being early adopters Gen Alpha’s early exposure to and immersion in technology make them poised to be influential early adopters who shape the development and direction of digital products. Their growing awareness suggests they will actively engage in the advocacy and destigmatization of mental health.

Gen Z 52

Gen Z Millennials Health Transform 52

Hubspot Marketing

MARCH 21, 2024

Construction companies swooped in and launched targeted marketing campaigns. One example is Brett Landscaping , which sold almost its stock of higher-priced porcelain paving products. Turner Construction also has superb site health. Takeaway Referral marketing is a powerful tool for growing your customers.

Marketing 110

Marketing Marketers User-Generated Promotion 110

Vertical Response

MARCH 22, 2024

A business website serves as your digital storefront and should clearly showcase your services or products. This is the technical backbone for selling online, providing features from product catalogs to payment processing. Digital Marketing Mastery In this digital era, marketing has gone beyond traditional billboards and TV ads.

Transform 68

Transform Affiliate Marketing Shipping Education 68

Search Engine Land

FEBRUARY 20, 2023

Video content helps your SEO strategy in a few key ways. Publishing video content can help prove your brand in essentially the same way as consistently publishing high-quality written content. Video content can also help you convert more customers. As you can see, there are many ways to leverage video content to boost your SEO.

SEO 94

SEO Entertainment Education Food 94

Exposure Ninja

JULY 6, 2023

Understand Your Audience The foundation of any B2C marketing campaign is a good understanding of your audience. In today’s world, there’s more competition, more noise, more products…the list goes on. You need to consider what drives them, what they value and why they need your product or service.

B2C 52

B2C Marketing Strategy PR Influencer Marketing 52

Marketing Insider Group

DECEMBER 18, 2019

2 And data from this year’s B2B Marketing Mix shows it’s likely because users in the B2B world trust LinkedIn more than any other social media channel 3 —they trust it with their professional posts but also with their business posts. Influencer Marketing: Influencers don’t just live on Instagram—they’re everywhere.

Marketing Mix 121

Marketing Mix Thought Leadership Manufacturing Finance 121

Customers.ai

MARCH 27, 2023

With BombBomb, you can record personalized video messages and send them via email to your customers. Sales representatives can use BombBomb to introduce themselves and their products, answer customer questions, or provide product demos, building a more personal and engaging connection with their audience.

CRM 96

CRM Marketing Automation Platform User-Generated Outbound Marketing 96

Customers.ai

MARCH 16, 2023

With BombBomb, you can record personalized video messages and send them via email to your customers. For example, a salesperson might use BombBomb to introduce themselves and their products, answer customer questions, or provide product demos, thereby building a more personal and engaging connection with their audience.

CRM 97

CRM User-Generated Management Communications 97

Search Engine Land

DECEMBER 26, 2022

Moment Blast, expanded product feeds for Discovery ads, and audio ads make their debut. With Zuck focusing so much time and resources on the Metaverse, they didn’t launch as many new products or features as Google or Microsoft. Twitter is piloting three new ad types – Interactive Text, Product Explorer, and Collection ads.

Advertising 102

Advertising Advertisers Shoppers Analytics 102

Digital Marketer

SEPTEMBER 6, 2022

TikTok is a short-form video app where users can share creative and entertaining videos. Most small business owners think that the only people making money on TikTok are influencers hawking the latest fad products. Organic posts are videos you create and post on TikTok without using any paid promotion. How to use TikTok.

User-Generated 76

User-Generated Entertainment Food Promotion 76

Hubspot Marketing

DECEMBER 11, 2019

Yes, in 2019, marketing to both generations as if they're the same demographic might persuade those born on the cusp of each age group to buy your products. Aside from what I’ve learned as a marketer, I can also speak on this topic from a personal standpoint. According to a recent study , millennials watch online videos for 2.4

Gen Z 145

Gen Z Millennials Finance Education 145

Sprout Social

NOVEMBER 17, 2021

Moreover, consumers watch live videos for 10-20x longer than pre-recorded videos. In this article, you’ll learn why YouTube Live should be a part of your video marketing strategy and how to livestream on YouTube successfully. In 2020, 70% of people used YouTube to watch online replacements of live events.

Logistics 127

Logistics Analytics Promotion Health 127

Sprout Social

AUGUST 22, 2022

With 37% of consumers saying live video is the most engaging content type, it’s a valuable asset to your video marketing strategy. Live video on YouTube even has a dedicated feed , which can help expand your reach. Premieres allow you to watch a new video together as you launch it. YouTube Live features.

Analytics 71

Analytics Health Promotion SEO 71

Sprout Social

MAY 2, 2018

For decades, dentists relied almost exclusively on reputation and word of mouth marketing to help them build their practice. Whether it’s blogging, video marketing, paid social ads or even podcasts, you have to learn the specifics of social media marketing for dentists. Again, it’s all about trust.

Social Media Marketing 111

Social Media Marketing Marketing Marketers Non-Profit 111

Content Marketing Institute

JULY 24, 2018

With an extra $1,000 I’d buy a better microphone and camera for my video productions. With an extra $50,000, I’d hire an editor to ensure my video content isn’t backlogged. With that sweet, sweet $100,000, I’d buy some ads to market my marketing content. Develop a new product or offering.

Whitepaper 102

Whitepaper Content Marketing Direct Mail User-Generated 102

Neil Patel

SEPTEMBER 17, 2021

Instagram is the go-to social media platform for fashion, beauty, and health brands. This is a goldmine if you sell products online. As simple as it sounds, delivering more videos could be the easiest way to increase shares and engagement. I usually like to stick to nerdy marketing ideas. Social Media Audit: Instagram.

Analytics 145

Analytics Energy Key Performance Indicator Social Media Marketing 145

Content Marketing Institute

NOVEMBER 28, 2018

Gone is boring product-focused content and self-promotional jargon. Though Mrs. Meyer’s wants to sell its products to as many people as possible, it deliberately narrowed the niche for its content to focus on the makers in the wider audience. MrsMeyersClean #content hub focuses on a niche audience – the makers, says @mjbecker_.

B2C 84

B2C Content Marketing Branding Fashion 84

Content Marketing Institute

JANUARY 17, 2019

Audrey Fairbrother, marketing manager, Worldwide 101. Employee #videos are a major driver in attracting new talent, says @audreywwide101. HANDPICKED RELATED CONTENT: Video Marketing Strategy: What Marketers Need to Know. Use your products. Jeff Moriarty, digital marketing manager, Best Price Nutrition.

Content Marketing 86

Content Marketing Thought Leadership Real Estate Marketing 86

Sprout Social

DECEMBER 20, 2023

Social listening Sprout’s social listening solution and AI-driven technology offers custom topics, or pre-built topic templates that enable you to perform competitor analysis, analyze brand health, uncover industry insights, analyze campaigns and monitor events in a snap. BuzzSumo also has a robust influencer marketing tool.

Branding 105

Branding Price Influencer Marketing Transform 105

Sprout Social

DECEMBER 28, 2016

Aside from social video marketing being extremely popular, Lowe’s saw success with Vine for a few reasons. Reynolds is the perfect example of using social media even if you’re not selling the most exciting products in the world. The loops gained millions of views and earned Lowe’s plenty of media coverage.

Social Media Marketing 111

Social Media Marketing Entertainment Food Marketing 111

Sprout Social

AUGUST 7, 2020

Who can name the products?? ? Rather than in-person collabs, now you’ll see many housemates contribute content from their respective homes, unified by hashtags, products and merch. He’s quick to hop on trending music and memes to relay health education in a surprisingly relatable way. Something New (feat.

Gen Z 143

Gen Z User-Generated Education Health 143