Hubspot Marketing

FEBRUARY 13, 2024

The key is knowing what to trial, where to bring AI to benefit your finance business and customers, and how to get started. We contacted finance professionals and asked how they use AI and automation and their tips for starting with AI. Done well with automation, finance businesses' marketing tasks can take half the time to complete.

Finance 90

Finance Transform CRM Price 90

Sprout Social

AUGUST 30, 2021

Brands today have more options available than ever when launching multichannel marketing campaigns—which may be both a blessing and a curse, considering over half of marketing leaders say they struggle to effectively execute them. The benefits of multichannel marketing are clear. Generate qualified leads.

User-Generated 141

User-Generated Customer loyalty Advertising Advertisers 141

Neil Patel

AUGUST 19, 2021

A study by Hinge Marketing found accounting and financial service firms were the slowest growing of all professions studied. The difference between low-growth and high-growth businesses in any sector is marketing. Marketing is what develops the all-important know, like, and trust factor. 6 Marketing Tips for CPAs.

SEO 145

SEO Marketing Marketers Whitepaper 145

Neil Patel

MAY 10, 2021

It has the potential to impact how we work, even if you’re not planning to accept cryptocurrency as a payment method. Here’s what you need to know about its effect on the digital marketing industry. How Does Blockchain Work for Data Security? The boom of Bitcoin has made blockchain technology a trending topic.

User-Generated 122

User-Generated New Technology Marketing Marketers 122

Customers.ai

AUGUST 26, 2022

Today I’m going to show you how to run outbound lead generation marketing campaigns to increase unicorn qualified leads and deliver high-intent prospects to your sales team. Since manual lead nurturing takes time, it could be a while before you can realize the full value of your marketing efforts.

Outbound Marketing 64

Outbound Marketing Real Estate B2C Whitepaper 64

CXL

MAY 27, 2022

With a tactical understanding of two different marketing strategies: demand generation and lead generation. While your competitors pump out gated ebooks and “state of the industry” lead magnets that generate low-to-no intent MQLs, tap into existing demand to build a pipeline of high intent leads.

Thought Leadership 89

Thought Leadership Whitepaper eBook User-Generated 89

Neil Patel

OCTOBER 13, 2020

Is your company tapping into its local customers through B2B local SEO? Although business-to-consumer (B2C) brands often leverage local marketing, business-to-business (B2B) ones tend to take a broader approach. B2B brands without storefronts are even more likely to have their local marketing strategies slip through the cracks.

SEO 141

SEO B2C Food Entertainment 141

Sachs Marketing Group

DECEMBER 4, 2023

SEO, or Search Engine Optimization, is a powerful tool for increasing your business’s visibility online. By optimizing your website and content for search engines, you can attract more targeted traffic, leading to increased customer engagement and higher conversion rates. Here’s how SEO can help your business attract customers.

SEO 52

SEO Customer Acquisition Advertising Advertisers 52

Neil Patel

FEBRUARY 20, 2021

Do you sit up at night wondering where those leads go and how you could win them back? This opens your business up to a broader market of interested buyers you previously couldn’t connect with. Let’s talk about how to get this done. How Do You Make RLSA Campaigns? Benefits of Using RLSAs.

SEO 117

SEO Customer Marketing Strategy Product 117

Martech

SEPTEMBER 26, 2022

Transactions that once required a drive to the bank can now be done with the tap of a virtual button. Tapping into that growth can be challenging. Let’s take a closer look at the global fintech market structure and the role fintech marketing plays today. What is fintech marketing? The 5 categories of fintech.

Transform 107

Transform B2C Finance Affiliate Marketing 107

Sachs Marketing Group

JANUARY 5, 2024

In this article, we share 14 benefits of PPC advertising and how PPC ads can help you grow your business fast. Pay-per-click (PPC) advertising is a digital marketing strategy where advertisers pay a fee each time their ad is clicked. The Benefits of PPC Advertising PPC advertising is a powerhouse in the digital marketing world.

Advertising 63

Advertising Advertisers Customer Acquisition User-Generated 63

Customers.ai

AUGUST 26, 2022

Today I’m going to show you how to run outbound lead generation marketing campaigns to increase unicorn qualified leads and deliver high-intent prospects to your sales team. Since manual lead nurturing takes time, it could be a while before you can realize the full value of your marketing efforts.

Outbound Marketing 52

Outbound Marketing Real Estate Whitepaper Customer Journey 52

Rock Content

JULY 19, 2023

At WriterAccess, we’re ready to take the next big leap and tap into the tremendous potential of AI to make your content even more relevant and impactful. Let’s dive into how it works and how it can help you create better content. That’s what we aim to deliver with the new AI Content Wizard.

Transform 67

Transform Price Place Product 67

Search Engine Land

APRIL 12, 2023

LinkedIn is a powerful search engine capable of generating targeted, substantial traffic to your profile. In this guide, you’ll learn how to optimize your profile to tap into that power and make LinkedIn work for you – driving more connections and better clients. Let’s get into it, shall we?

SEO 120

SEO Copywriting User-Generated Real Estate 120

Rock Content

JULY 11, 2023

A first-page Google result attracts better, more qualified leads, as well as consumers who know what they want and are close to being ready to buy. How much your SERP marketing expenses ultimately add up depends entirely on your methods of choice. It’s an absolute must.

SEO 83

SEO User-Generated Branding Advertising 83

Hubspot Marketing

DECEMBER 19, 2022

You can dramatically increase revenue with the right strategy behind your micro and nano-influencer marketing plan. What is influencer marketing? Influencer marketing is the practice of brands collaborating with influencers. This interaction leads to higher conversion rates and more returns on your marketing investment.

Whitepaper 104

Whitepaper Influencer Marketing User-Generated Fashion 104

Adobe Experience Cloud Blog

JULY 12, 2019

Sure, getting to “inbox zero” might be everyone’s focus today, but brands shouldn’t count out the power of a well-executed email campaign just yet. Marketers have argued about the viability of email campaigns ever since email became widely adopted as a marketing channel. Why Email Still Works. Therein lies the problem, however.

Thought Leadership 134

Thought Leadership Communications Marketing Strategy Branding 134

Neil Patel

APRIL 9, 2021

According to Merriam-Webster , it’s the “power or act of seeing into something.” LinkedIn Insights gives you the ability to see information about who follows you, engages with your content, or may be of interest to you as a lead or new hire. As marketers, we live and thrive with the data. What is an insight?

Industry Insights 125

Industry Insights Real Estate Advertising Advertisers 125

TechWyse

MARCH 8, 2023

Are you looking to increase your revenue and market reach or reduce drop-offs in your sales funnel? You need to change how you generate leads. Lead generation is a form of direct marketing that attracts prospective customers and nurtures them to conversion.

Inbound Marketing 52

Inbound Marketing Gen Z User-Generated Influencer Marketing 52

Marketing Insider Group

AUGUST 17, 2020

Enhance lead generation opportunities for exhibitors and sponsors. Here’s how. Activities leading up to your event can be used as an opportunity for brand awareness for exhibitors and sponsors. This gives sponsors maximum brand awareness and moves the attendees to take specific actions. Before the Event.

Non-Profit 141

Non-Profit User-Generated Thought Leadership Analytics 141

Customers.ai

SEPTEMBER 13, 2022

Today I’m going to show you how to capture email addresses from website visitors so you can do sales outreach and marketing re-engagement to capitalize on every opportunity for your business. How to capture email addresses from website visitors (step-by-step guide). Never Miss a Lead with MobileMonkey FunnelPro.

User-Generated 56

User-Generated CRM Transform Price 56

Customers.ai

SEPTEMBER 13, 2022

Today I’m going to show you how to capture email addresses from website visitors so you can do sales outreach and marketing re-engagement to capitalize on every opportunity for your business. How to capture email addresses from website visitors (step-by-step guide) Never Miss a Lead with Customers.ai Use Customers.ai

User-Generated 52

User-Generated CRM Transform Price 52

Neil Patel

FEBRUARY 5, 2019

Facebook marketing is like an iceberg. The real power is underneath. I want you to know exactly what those hidden Facebook marketing tools are and how you can increase your engagement by 154% as I did. Hidden Tool #1: Facebook Messenger Marketing. It’s hiding in plain sight: Facebook Messenger marketing.

Marketing 112

Marketing Marketers Advertising Advertisers 112

Neil Patel

JANUARY 15, 2021

Cold calling can also lead to burnout within your sales teams as they face repeated rejections or unanswered calls. Ringless voicemails help boost outbound marketing efforts by delivering pre-recorded messages directly to voicemail boxes—without you or your customer having to pick up the phone. What Are Ringless Voicemails?

Real Estate 127

Real Estate Law Price Outbound Marketing 127

Marketing Insider Group

NOVEMBER 14, 2022

How does a relatively small marketing organization scale its content strategy and deliver more valuable content to its customer base? The solution is to outsource content creation to a marketing firm experienced in writing compelling, high-powered articles. That’s precisely the situation faced by Contract Logix.

Marketing Strategy 57

Marketing Strategy Content Marketing Marketing Marketers 57

Neil Patel

AUGUST 25, 2020

In this article, I cover: What to look for in a PPC agency How to work with them for maximum results Steps to finding the right agency My top five recommendations. If you stacked that many $100 dollar bills on top of each other, you’d have a nearly seven-mile tall tower of money. So, that’s a TON of money. Source: Statistica. Let’s dive in!

B2C 133

B2C eCommerce Communications Digital Marketing 133

Sprout Social

JULY 31, 2018

Before brands plan their social media marketing budgets, it’s important for them to question their own performance and ask how they want influencers to meet their goals. Advanced Analytics, Powered by Simply Measured How many unique users are you reaching on Instagram and other marketing channels?

Key Performance Indicator 77

Key Performance Indicator Analytics Promotion Communications 77

Orbit Media Studios

JANUARY 31, 2023

Designing a homepage and writing the copy is one of the great digital marketing challenges and homepage best practices can be a big big help. Designing a homepage and writing the copy is one of the great digital marketing challenges and homepage best practices can be a big big help. It has a lot of jobs to do. No need to shout.

Copywriting 139

Copywriting Real Estate User-Generated Analytics 139

Neil Patel

APRIL 20, 2021

More than likely, marketers who struggle to win customers either haven’t been prospecting the right way or aren’t putting in enough effort. In this in-depth article, you’ll learn how to leverage the power of the human brain with neuroscience sales tips. Influence marketing is here to stay, so you should embrace it.

Millennials 137

Millennials User-Generated Education Advertising 137

Marketing Insider Group

OCTOBER 23, 2019

The biggest challenge marketers face right now is reaching their target audience, and I mean really reaching them. This is where account-based marketing (ABM) comes in—and, it’s no wonder that ABM was deemed the second most popular marketing strategy for 2020, according to Sagefrog’s 2020 B2B Marketing Mix Report.

Direct Mail 83

Direct Mail Marketing Mix Marketing Marketers 83

Neil Patel

JANUARY 20, 2021

Your content’s reach has a lot to do with engagment — that is how many people like, react, comment, or share your post. Knowing this, should marketers really worry about organic reach? Reason 1: Nurture More Leads and Organic Conversions. Lead generation is one of the missed opportunities. Not any more.

User-Generated 145

User-Generated Promotion Social Media Marketing Branding 145

Sachs Marketing Group

JULY 3, 2023

Are you tired of seeing your marketing budget diminish with little or no tangible returns from your pay-per-click (PPC) advertising campaigns? We’ve gathered several tips to help you understand how to improve PPC ROI so you can rest assured your advertising budget is generating a profitable return. Here’s how to improve PPC ROI 1.

User-Generated 52

User-Generated Advertising Advertisers SEO 52

Adobe Experience Cloud Blog

AUGUST 19, 2016

Author: Graham Gallivan As we move towards the end of the dog days of summer, your marketing strategy shouldn’t cool down with the weather. Here are a few of the top B2B marketing reads you may have missed from our blog this year. the consumer marketing space where SEO competition is at its height).

Thought Leadership 91

Thought Leadership SEO Marketing Marketers 91

Adobe Experience Cloud Blog

MARCH 22, 2013

by Dayna Rothman Here is a scenario that resonates with many marketers using inbound marketing as part of their marketing mix. You create your blog, social accounts, maybe a couple of ebooks, and invest in marketing automation software. However, while early results are strong, the leads can dwindle to a trickle.

Inbound Marketing 134

Inbound Marketing eBook Direct Mail Outbound Marketing 134

Content Marketing Institute

APRIL 23, 2018

No matter how creative, memorable, or popular your content pieces may become, every asset you create and share will ultimately be judged by the impact it makes on your business’ bottom line. Content Marketing Strategy Essentials. It’s never too late to implement #content measurement techniques to know what works, says @joderama.

Analytics 109

Analytics Key Performance Indicator Copywriting Content Marketing 109

Duct Tape Marketing

JANUARY 6, 2022

My Favorite Podcast Conversations From 2021 written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with John Jantsch. In this episode of the Duct Tape Marketing Podcast , I’m doing a solo show on the top podcast episodes from this past year. 8:45] How To Attract The Right Talent. [9:38]

Customer Journey 80

Customer Journey Transform Marketing Plan Education 80

Duct Tape Marketing

AUGUST 20, 2013

How to Use Social Media in Sales written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Smart salespeople have learned to tap the power of social media, but sadly, many companies still see social media tools and networks as a pointless and even scary place for their sales teams to focus.

Transform 72

Transform Finance Energy CRM 72