industries technology 
Set Up
OCTOBER 24, 2023
At Set up , we regularly interview marketing leaders from different industries ranging from Healthcare to Entertainment. Having periodic conversations with marketing leaders not only helps us keep a pulse on every industry, but reveals common trends and challenges that all marketers are facing. You can read about it here.
Hubspot Marketing
FEBRUARY 12, 2024
Welcome to HubSpot's Expert Edge Series , where we interview top execs at major brands to explore their perspectives on the latest trends, challenges, and opportunities shaping the industry. We're at this inflection point, and we are working across the industry to rebuild advertising as we know it,” Yap says. “We Why can’t we do this?'
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The CMO Survey
APRIL 24, 2024
In addition, managing marketing technology, generative AI, growth, and sustainability are special topics covered in this edition. Managing Marketing Technology Over three-fourths (75.3%) of companies surveyed are using marketing technologies (Martech), with high-revenue organizations leading. Companies spend 19.9% in five years.
Jeff Bullas
MARCH 1, 2023
There is a lot of attention on AI startup investments because AI tools have the potential to revolutionize many industries, including digital marketing. Investors are particularly interested in AI tools because they have the ability to create innovative solutions to complex problems and disrupt traditional industries.
Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)
Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved.
Adobe Experience Cloud Blog
MAY 24, 2013
Why is marketing often somnolent in a giant industry that accounts for nearly 20% of our GDP? Our goal is to take an industry in which marketing used to mean faxes and visits from pharma reps and bring it to the forefront of its marketing peers. But it’s far from a global power, never mind a hotbed of innovation.
Jeff Bullas
FEBRUARY 21, 2023
Why it matters Technology is a disrupter. Artificial Intelligence (AI) is transforming the world we live in, and its impact can be felt across various industries. By using machine learning algorithms and other AI technologies, businesses can streamline their operations and reduce the need for human labor.
Speaker: Ryan Bryers, SVP of Global Engineering
In a rapidly evolving industry, the shift from traditional on-premise systems to cloud-based solutions has become crucial for retail success. With technology giants like Google, AWS, and Azure leading the charge, the true value of the cloud extends far beyond cost savings.
Speaker: Patrick Dempsey and Andrew Erpelding of ZoomInfo
Basic search: Easily search using keywords, job title, location, industry, and more. Advanced search: Narrow the search to find candidates using specialized filters like education, and current company technologies. We have added 10's of millions of personal emails and mobile records.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
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