Backlinko

MAY 13, 2024

Allowing you to save time while getting more profound insights. For example, Stratedia , a marketing agency, improved its clients’ results after investing in Semrush Local, a suite of local SEO tools. To help you choose the right tool, we reviewed the top five local rank trackers. What’s the Best Local Rank Tracker?

Price 81

Price SEO Management User-Generated 81

Hubspot Marketing

OCTOBER 31, 2023

If you want to get the best results, you’ll need to invest time in training the algorithm. Now, with a premium plan and hundreds of plugins to expand the tool’s capabilities, marketers have realized ChatGPT’s potential to become a high-functioning assistant to make life easy. Think of ChatGPT like an intern.

User-Generated 113

User-Generated Education Market Research Customer 113

Businesses Grow

MARCH 27, 2023

I mean, that is definitely a First World problem, but this is a First World blog post! One advantage to Bard: When you create content, there is a little arrow that says View Options. ChatGPT did a lovely job and it obviously drew from the thousands of blog posts I’ve written over the years. Pretty cool.

Gen Z 145

Gen Z Transform Marketing Marketers 145

Buffer Marketing

APRIL 22, 2024

As the founder of CoachRanks , I have the opportunity to work with life coach solopreneurs every week, helping them better understand marketing best practices. But after achieving initial success, they bump into the same problem: They must moonlight as marketers to scale up. The number one most common theme that I see?

Thought Leadership 102

Thought Leadership Real Estate User-Generated Food 102

Hubspot Marketing

JANUARY 5, 2024

Content writing can mean many things. Crafting social media copy for a small business, drafting press materials for an insurance brand, and posting an essay on AI Ethics to Medium are all forms of writing that fall under the content writing umbrella. So, what is the actual definition of content writing?

Health 106

Health Entertainment SEO eBook 106

Hootsuite

FEBRUARY 7, 2024

While social SEO is the content discovery darling of the moment, the truth is that hashtags are not going away anytime soon. Which means, you need to research, analyze, track, and compare your hashtags just like you would any other component of your social content. 1 Analytics Tool for Growth Beautiful reports. Clear data.

Analytics 91

Analytics User-Generated Place Social Media Marketing 91

Marketing Insider Group

MAY 30, 2023

Are you tired of spending countless hours manually creating content, following up with leads, and analyzing data for your small business marketing ? Have you thought about using AI for small business marketing to make your life a little easier? Here’s the scoop on AI for small business marketing.

Marketing 104

Marketing Marketers User-Generated Marketing Automation Platform 104

Search Engine Land

MARCH 1, 2024

This article explores how these factors collide by examining Google’s use of search engine results page (SERP) list-based features to further their monetary gains while going against their own content guidelines and advice. date ideas for couples in Dallas, date ideas for families in California) {industry} tools (e.g.,

Non-Profit 129

Non-Profit User-Generated SEO Analytics 129

Hubspot Marketing

SEPTEMBER 27, 2023

Thanks to the advancements in artificial intelligence technology, content generation doesn't have to be a headache-inducing task. As AI increasingly takes over manual content production tasks, it's wise for marketers to understand the different types of AI-generated content that exist — and which benefit the most from it.

Whitepaper 76

Whitepaper eBook User-Generated Marketing 76

Hubspot Marketing

JUNE 13, 2023

You've heard this a million times by now: artificial intelligence is changing the marketing world and how brands advertise to consumers — and the trend isn't stopping anytime soon. In fact, the global market revenue of AI in marketing will likely grow from $27.4 billion in 2023 to $107.4 billion in 2028.

Advertising 101

Advertising Advertisers Food User-Generated 101

SocialPilot

MARCH 11, 2024

As global spending on influencer marketing skyrockets to an impressive $34.08 However, amidst this growth, businesses and marketers continue to strangle with fundamental challenges, from combating influencer fraud to navigating compliance issues and finding the right influencers. What is AI influencer marketing?

Influencer Marketing 74

Influencer Marketing Transform Marketing Marketers 74

Sprout Social

AUGUST 28, 2023

Artificial intelligence (AI) emerged as one of the hottest technology trends in 2023. Not only is it fundamentally shifting how we work but AI marketing tools are also reshaping marketing now and in the future. Companies are investing in these tools to get more out of their efforts. Enter Sprout Social.

Transform 87

Transform Copywriting Marketing Marketers 87

Search Engine Land

APRIL 8, 2024

Best of the SearchBot showcases Search Engine Land’s SearchBot’s responses to prompts submitted by readers. The language model is based on content from Search Engine Land layered on top of ChatGPT. The editors of Search Engine Land selected this response for its usefulness and have supplemented it with additional relevant content.

Finance 96

Finance Manufacturing Health Education 96

Customers.ai

JANUARY 26, 2024

B2B marketing tools have made it possible to scale what only recently consisted of face-to-face meetings with business decision-makers. And it’s technology like marketing automation and machine learning that’s made this possible. So, what are the best B2B marketing tools to add to your arsenal right now?

CRM 111

CRM User-Generated Analytics Marketing 111

Hubspot Marketing

OCTOBER 24, 2023

Machine learning, a subset of AI, is a powerful tool that's rapidly transforming marketing. Around 35% of marketers are using AI to simplify their jobs and automate tedious tasks, according to HubSpot’s latest research. In today‘s post, you’ll learn how machine learning can supercharge your marketing team.

User-Generated 109

User-Generated Price Retail Marketing 109

Search Engine Land

DECEMBER 27, 2023

Google Search Generative Experience The all-new, AI-powered Google Search — officially: Google Search Generative Experience — was announced May 10 after months of speculation and rumors. SGE has received countless feature updates and expanded to 120 more countries , all while its content formats continue to evolve. Dig deeper.

SEO 122

SEO User-Generated Gen Z Analytics 122

Hubspot Marketing

DECEMBER 26, 2022

But data is essential to great content strategy. That's why content intelligence is coming into the conversation. 2022 HubSpot research says that over a third of marketers believe that data has a major impact on strategy by helping them: Reach their target audience. Create more powerful marketing content.

Transform 137

Transform User-Generated Analytics SEO 137

SocialPilot

FEBRUARY 26, 2024

“Artificial intelligence is not a substitute for human intelligence; it is a tool to amplify human creativity and ingenuity.” – Fei-Fei Li , Co-Director of the Stanford Institute for Human-Centered Artificial Intelligence. Instead, it highlights the collaborative potential of humans and AI. What is AI Marketing?

Transform 70

Transform User-Generated Marketing Marketers 70

Hubspot Marketing

MAY 16, 2023

This generative AI tool produces answers to almost any question it’s asked. And it’s already considered one of the best chatbots ever created. Generative AI is the newest form of artificial intelligence that’s making headlines. What is generative AI? Generative AI starts with a prompt.

Price 101

Price User-Generated CRM Copywriting 101

Orbit Media Studios

JANUARY 3, 2024

Here is a walkthrough of semantic SEO from my presentation at Content Jam 2023. It includes the step-by-step process for building search friendly content that goes beyond the primary target keyword. But the process for creating new pages is the same. Target the topic, not just the keyphrase Google is a semantic search engine.

SEO 130

SEO Copywriting CMO Analytics 130

Search Engine Land

SEPTEMBER 6, 2023

For those in brand marketing or SEO , the answer might be (or should be) Q4 and holiday planning. These are the trends shaping the 2023 season – with best practices for search-optimized content marketing, technical SEO and more. What comes to mind when you think of the fading days of summer?

SEO 131

SEO User-Generated Shoppers Retail 131

Backlinko

MAY 13, 2024

Allowing you to save time while getting more profound insights. For example, Stratedia , a marketing agency, improved its clients’ results after investing in Semrush Local, a suite of local SEO tools. To help you choose the right tool, we reviewed the top five local rank trackers. What’s the Best Local Rank Tracker?

Price 62

Price SEO Management User-Generated 62

Unbounce

SEPTEMBER 29, 2023

TABLE OF CONTENTS What is landing page analysis? With nearly a decade of experience working in rapidly scaling online businesses, she is passionate about transforming data into actionable marketing strategies. More blog posts by Melody Sinclair-Brooks That’s where measuring landing pages through analytics comes into play.

Analytics 111

Analytics Transform Digital Marketing Management 111

Orbit Media Studios

MARCH 10, 2024

There you are in the press or on someone’s blog. This will get the attention of the marketers at the brand, thanking them …and giving them the chance to reshare it. This will get the attention of the marketers at the brand, thanking them …and giving them the chance to reshare it. You’ve been mentioned.

PR 106

PR SEO CMO Energy 106

Hootsuite

JANUARY 18, 2024

It’s time to take your first steps into social media marketing. But whether you’re a budding entrepreneur or a seasoned pro stepping into the digital landscape for the first time, we know that starting a social media marketing strategy from scratch can feel intimidating. Your mind is ready. Your body is ready. More than 4.95

Social Media Marketing 122

Social Media Marketing Marketing Marketers Education 122

Customers.ai

APRIL 11, 2024

Over the last several years, marketers have struggled to overcome a rapid rollback in the tools that revealed key visitor insights. Insights into who was visiting your site and how they behaved once they got there are the data backbone of any effective digital marketing strategy.

Outbound Marketing 64

Outbound Marketing Shipping Education Marketing Strategy 64

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. What are social listening tools? First things first, though.

Branding 99

Branding Price Analytics Social Media Marketing 99

Hubspot Marketing

MAY 30, 2023

Some businesses have used AI for years; others were prompted by the recent AI gold rush to jump on the train. AI’s applications are far and wide as every business can leverage it differently to meet their goals. In this post, we’ll review AI application examples across 12 industries.

Real Estate 100

Real Estate Manufacturing Transform Finance 100

Customers.ai

FEBRUARY 7, 2024

Antonis Kocheilas CEO, Ogilvy Advertising Twitter / LinkedIn Expertise: Advertising, Brands, AI Antonis Kocheilas, the man steering the ship at Ogilvy Advertising, is a strategist at heart with a knack for big-picture thinking. You’ve gotta know who to listen to. Want to navigate the ad world like a pro?

Transform 103

Transform eCommerce Non-Profit Advertising 103

Hubspot Marketing

MAY 24, 2023

ChatGPT has entered the chat, bringing the resurgence of the conversation around artificial intelligence (AI) and marketing. It seemed like AI marketing as a concept had stalled, but in 2023 it’s more popular than ever, leaving everyone wondering, “How can marketers use AI?” How do marketers use AI?

User-Generated 86

User-Generated Non-Profit Marketing Marketers 86

Hootsuite

MAY 3, 2022

AI-powered content creation: You’ve definitely heard about it, but should you use it? Whether you’re a one-person shop or you have a full marketing team, keeping up with your brand’s content creation needs is always a challenge. We won’t tell you to phase us out and give all your content work to machines.

Management 97

Management Social Media Marketing User-Generated Copywriting 97

SocialPilot

JANUARY 31, 2024

It is an extremely competitive and ever-evolving industry where new features, tools, and software are born every day to take their place in the market. In this market, the insights derived from influencer marketing case studies become invaluable. As per the data from Stastica, the SaaS market will reach $374.50

Influencer Marketing 87

Influencer Marketing User-Generated Education CRM 87

Orbit Media Studios

APRIL 25, 2023

Everywhere companies are working AI into their services. To find out, we partnered with QuestionPro to ask 1075 consumers if they’d like their service providers to get help from AI. The data shows that consumer readiness to use AI-supported services depends on the service. The darker colors indicate more interest in AI.

Law 99

Law Price User-Generated Finance 99

Tiecas

APRIL 23, 2024

However, this sales-driven environment presents unique challenges for industrial and manufacturing marketers. Low search volumes: Relevant industry keywords may have less search traffic compared to broader consumer markets. For more on these challenges, see my earlier blog post, “Industrial Lead Generation for Sales – It’s Complicated!”

Manufacturing 64

Manufacturing Inbound Marketing User-Generated Transform 64

Animalz blog

NOVEMBER 28, 2023

Our in-house innovation lead, Tim Metz, explores new ideas and technologies for our customers and content. In this article, he shows how content teams can use AI tools in their research process. Those incorrect facts, figures, and fantasies have branded AI as untrustworthy. Much has changed since ChatGPT’s release.

Content Marketing 78

Content Marketing Marketing Strategy Communications SEO 78

Hootsuite

AUGUST 16, 2023

In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. Without the right tools, you’re bound to get lost at sea. This blog is like your treasure map to the shores of a well-run social media plan. What is a social media planning tool?

Price 89

Price Social Media Marketing CRM Analytics 89

Set Up

SEPTEMBER 26, 2023

The Setup Women in Marketing series highlights the thoughts and advice of prominent marketing brand and agency leaders in companies such as Aflac, Mizuno, Great Clips, Lionsgate, Blackbaud, and Regal Cinemas. The takeaways from these blogs are not only informative, but incredibly insightful for any marketer on their career path.

Market Trends 59

Market Trends Health Transform Marketing 59