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The 2023 Guide to Social Media for Law Firms and Lawyers

Hootsuite

Social media for law firms brings in clients, boosts your credibility, and keeps you up to date on your competitors. That equals big opportunity for law firms willing to invest in social media. Read on for how to create a winning social media marketing strategy for law firms. #1

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PPC 2023 in review: UA sunsets, Google antitrust trial, X’s downfall and more

Search Engine Land

Google stirred things up by shaking cushions and discreetly adjusting ad prices, and the entire industry faced a major shift with the sunset of Universal Analytics, forcing everyone to transition to Google Analytics 4. antitrust and consumer protection laws in June. The PPC community had a rollercoaster year in 2023.

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AI Images in Marketing: What to Consider Before Leveraging Them

Hubspot Marketing

However, the sudden popularity of the software has raised concerns about its ethicality in the creative community — questioning if its use should even be encouraged in the first place. Some of the funniest image results from AI image generators I've seen have been about how bad they are at generating hands. Image Source 3.

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Top 5 XR and AI marketing trends in 2023

Martech

You will soon be confronted with the existential question of how to live when you can be in two places simultaneously. 3D content made simple Generative AI is the hottest thing to hit our industry since the internet. Currently, AI-generated content is not protected by U.S. Coming soon — an AI version of you! That’s right.

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How To Earn More Legal Leads

Exposure Ninja

Most law firms have been in one of these situations: You’ve been getting a steady flow of leads but you’re not seeing the growth you want. Download Your Free Copy Improve Your Law Firm’s Website and Landing Pages Your website helps you get clients 24 hours a day, 7 days a week. Consider the information on your website.

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The 12 Best SEO Services in 2024

Backlinko

Service providers offering this kind of pricing rely on automated software or implement outdated tactics, which might not work for you. These types of providers often work with a large volume of clients to generate more revenue and stay profitable. And it’s likely to end up doing more harm than good for your website. What’s the point?

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AI in 2024: A Digital Marketer’s Guide to Benefits and Pitfalls

Digital Marketer

Whether it is using ChatGPT for generating ideas or Jasper for your captions, AI is here to stay. Well, sophisticated AI algorithms can help businesses fine-tune their interactions with users. All these pointers allow you to deliver hyper-personalized content, product recommendations, and user experiences. So, how does it work?

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