Hubspot Marketing

JANUARY 23, 2025

I've worked in a lot of different industries as a freelancer, as a manager of freelancers, as a marketer, as a writer and you know what never changes? If you manage freelance writers, a content brief will be a lifesaver for both you and your writers and thats only a slight exaggeration. Post-assignment expectations.

Logistics

Hubspot Marketing

DECEMBER 23, 2024

Heres a startling reality: while 88% of marketers believe AI and automation are essential for meeting customer expectations, theyre only using about 56% of the tools they buy. This disconnect raises important questions: Are marketers investing in the wrong tools, or are they simply not harnessing their full potential?

Transform

Martech

JANUARY 7, 2025

See more about how marketers are using MarTechBot here. I am the first generative AI chatbot for marketing technology professionals. Prompt: List out in top five bullets what a martech manager would contribute for a large event. Technology integration: Oversee the integration of various marketing technologies (e.g.,

Key Performance Indicator

Backlinko

JANUARY 6, 2025

Here are some examples: BrandAnnual Revenue *All figures in USD Hush Blankets $48M Product Validation Mid Day Squares $20M Content Marketing TBH Skincare $6.5M Content Marketing MX Store $65M Search Marketing Who Is Elijah $13M Operational Efficiency Whether your goal is to do $1M or $100M, it comes from executing the fundamentals.

eCommerce

Hubspot Marketing

SEPTEMBER 12, 2024

Chad Johnson (Cherokee), founder and president of farm logistics company The Akana Group, pointed to a shortage of such programs at nationwide financial institutions. Getting the Word Out and Building Awareness Then there’s the marketing. Marketing is a necessary evil,” Quis Quis said.

Logistics

Hubspot Marketing

APRIL 25, 2025

If youve ever tried to put together an email marketing plan, you might have wanted to pull your hair out at least once or twice. Email marketing requires a lot of attention to detail, which is why we put together an email planning template that removes the guesswork and helps set your email campaign up for success.

Marketing Plan

Martech

JANUARY 27, 2025

In MarTechs MarTechBot explains it all feature, we pose a question about marketing to our very own MarTechBot , which is trained on the MarTech website archives and has access to the broader internet. Q: Whats the difference between agentic AI and generative AI? Want to ask your own question of MarTechBot?

Logistics

Marketing Insider Group

JANUARY 27, 2025

Marketing your event effectively requires careful planning, coordination, and a clear strategy. A well-organized calendar is a cornerstone of a successful event marketing plan. Lets break down the key elements to include in an event marketing calendar to set your campaign up for success. Deadlines for marketing collateral.

Event Marketing

Martech

JULY 7, 2025

In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot , which is trained on the MarTech website archives and has access to the broader internet. Q: What potential does quantum computing hold for marketers? This could lead to more timely and informed marketing strategies.

Logistics

Animalz blog

AUGUST 12, 2024

It’s a compendium of productivity and calendar management terms, meant to be a mostly unopinionated glossary you would find in the world of productivity or time management. How do you balance between what you write and what they do, both in terms of logistics and approval processes? How do you view that?

Shipping

SocialPilot

APRIL 29, 2025

Managing reviews for a business across different review management platforms is complicated enough. Add to this several more storefronts, franchises, or branches, and suddenly, multi-location review management gets even more overwhelming. What is Multi-location Review Management? Enter GBP Insights.

Management

AWeber

JUNE 18, 2025

From building a storefront to handling payments, logistics, and marketing—Sellvia gives users everything they need to succeed. Most email platforms they tried required too much time to set up and lacked the automation needed to manage campaigns at scale. They no longer had to manually manage follow-ups.

Logistics

Welcome Software

JULY 11, 2024

We talk about optimizing logistics, streamlining fulfillment, and getting products to customers quickly. And at the heart of it all is the content supply chain – the often-overlooked system for creating, managing, and delivering the content that fuels purchases. In the world of B2B e-commerce, supply chains are everything.

Transform

Neil Patel

JUNE 10, 2025

Experiential marketing, on the other hand, is built to stay in people’s minds for a while. Key Takeaways Experiential marketing thrives on active participation and multi-sensory engagement. The direct impact of experiential marketing on sales can be hard to measure. What is Experiential Marketing?

Gen Z

Martech

JULY 24, 2025

Why content ops is your scaling superpower Content marketing gets harder as you grow. Centralize everything in a project management platform — tools like Asana, ClickUp or Relato make it easy to manage timelines, ownership and progress in one place. Team structure will influence how you manage and scale content operations.

Transform

Sprout Social

MAY 7, 2025

Digital marketing is about more than creating content and managing campaigns. To connect with these potential customers directly, you need to learn how WhatsApp can be used as a marketing and communication tool. These tools make it easier to manage overflowing WhatsApp inboxes and track campaigns.

Gen Z

Hubspot Marketing

FEBRUARY 4, 2025

And thats on top of all the budget , strategy , and setup logistics. Meta Ads Manager claims it can be up to 255 characters long, but with the limited visual real estate, Id warn against that. Media Now, in my experience (and that of many other marketers, Im sure), your media is the most important part of your Facebook Ad.

Real Estate

Buffer Marketing

APRIL 22, 2025

As a creator or brand trying to get going with video marketing it can feel like everyone else has a ring light, a script, and a multi-camera setup — and you’re still figuring out where to start. It’s not a trend; video marketing is here to stay. But don’t hop on video marketing just because everyone else is.

Video Marketing

Rock Content

JULY 11, 2024

Successfully managing every aspect of a growing ecommerce store can be challenging. 19 Essential Ecommerce Tools for Managing Your Online Store Don’t assume that all ecommerce tools are the same. 19 Essential Ecommerce Tools for Managing Your Online Store Don’t assume that all ecommerce tools are the same.

eCommerce

Duct Tape Marketing

AUGUST 7, 2024

His background in community building and family-man personality offer a comprehensive guide to building and managing successful business retreats. Kevin Rains shares strategies for effective retreat planning and execution, emphasizing the need for clear goals and robust logistical support. Are there unique challenges or advantages? [16:29]

Transform

Lynton Web

FEBRUARY 4, 2025

Managing inventory shouldn't feel like herding cats. What Are The Challenges of More Traditional Inventory Management? Traditional inventory management is like trying to conduct an orchestra with musicians in different rooms it's complicated, prone to mistakes, and incredibly frustrating. Let us show you how.

Management

Customers.ai

DECEMBER 30, 2024

The kind of information we used to get that takes your marketing from generic to laser-focused. Here are the three main reasons website demographic tools are necessary for marketers: 1. Smarter Marketing Strategies When you know your audience, you stop wasting time and money guessing what they want. Rating: (4.6/5)

Price

Hubspot Marketing

OCTOBER 29, 2024

I wanted to find out how exactly B2B ecommerce strategies differ from B2C ones, the different types of B2B ecommerce channels, and how to successfully market a B2B business, so I talked to the people who know it best. Distributors use ecommerce marketing channels to promote the manufacturer’s goods in an effort to increase sales.

eCommerce

Lynton Web

MAY 8, 2025

It's your most powerful marketing tool, membership generator, and community hub. While we explored comprehensive marketing strategies in our previous article , this second installment focuses on transforming your website into a conversion powerhouse that attracts visitors and converts them into active members and program participants.

Transform

Welcome Software

JUNE 30, 2025

Not long ago, artificial intelligence in marketing was largely a vision of the future—an exciting, but experimental, promise of what might be possible. Marketers dabbled in AI tools—realistically, mostly in silos—kinda unsure of what AI could really do. Adoption was cautious. Impact was inconsistent.

Transform

Buffer Marketing

APRIL 17, 2025

I also kept a few recurring themes I return to often, like: Career advice for remote workers and content marketers My LinkedIncome journey (how I’m monetizing LinkedIn) Behind-the-scenes thoughts on content creation and consistency Mapping these out made everything less overwhelming.

Energy

Buffer Marketing

MAY 13, 2025

In this guide, I’ll walk you through 12 social media metrics that are especially worth a look at in 2025, when they’re most helpful, and how you can use what you learn to support your social media marketing goals. “As a social media marketer, my main focus is top-of-mind relevance. What are social media metrics?

Analytics

Brian Solis

FEBRUARY 27, 2025

This can be triggered by a disruptive event, such as a technological breakthrough, a market shift, a global event, or a personal epiphany. The waves of shifts that span across tech, capabilities, markets, and behaviors are where companies do need to spend time and attention as an everyday practice. Now’s the time.

Transform

Brian Solis

JANUARY 30, 2025

One where businesses can reimagine what’s possible, rethink value creation for an evolving market, and reshape their future together with customers and employees. By automating the mundane — data entry, inventory management, logistics — it allows people to focus on what truly matters: creativity, strategy, and problem-solving.

Transform

Welcome Software

JULY 3, 2025

AI can't read your mind, and to make it worth your while as a marketer, you've got to feed it with all the right information. Use: "We helped a global logistics firm cut costs by 18%." - Avoid: "We help companies save money." ## 4. Today, we're talking about how to write AI instructions. Look no further.

User-Generated

Lusha

NOVEMBER 4, 2024

To help you finish strong, this month’s blog spotlights the upgraded Intent filter for sharper targeting, new API fields, and streamlined team management tools. Manage Your Team Like a Pro: Simplified Tools for Admins Even for the most organized admins to succeed, there’s a lot to juggle beyond team logistics. Coming Soon!

Product

Unbounce

JANUARY 31, 2025

/ Marketing agencies How to grow your agency and get more conversions for clients, without burning billable hours By Andrew Dod. 7 min read Marketing agencies are up against a daunting reality: Keep up with client conversion goals or lose to the competition. Updated on January 31, 2025.

Logistics

Neil Patel

JUNE 2, 2025

In fact, 78% of event organizers state that in-person events are their most lucrative marketing channel. Look for the company’s sponsorships manager, brand manager, or marketing manager. Holding events can be a great way to promote your business and reach a wider audience.

Food

Vertical Response

JULY 14, 2025

This article explores their roles, types, tax-exempt status, annual reporting requirements, funding sources, and marketing strategies. Effective marketing strategies, including content, social media , and event marketing , are essential for nonprofits to engage supporters and secure ongoing funding.

Non-Profit

Exposure Ninja

JUNE 23, 2025

The SEO landscape has shifted dramatically , and with it, our role as digital marketers. AI Search tracking technology that’s revealing customer sentiment and market positioning in ways we’ve never seen before. The catalyst? The Power of Aggregated Customer Voice Here’s where it gets interesting.

SEO

Hubspot Marketing

SEPTEMBER 6, 2024

By analyzing your customer's data, such as interactions and behavior, AI can help you tailor product recommendations and content and create more targeted marketing campaigns. The more personalized the recommendations or marketing campaigns are, the more likely you’ll gain a conversion or a sale. This can help!)

eCommerce

Hubspot Marketing

JULY 28, 2025

Running a successful cleaning business in 2025 goes far beyond spotless floors and sparkling windows — it requires seamless communication, efficient scheduling, and reliable customer management. This is where Customer Relationship Management (CRM) software becomes essential.

CRM