5 Black Friday trends marketers can act on this holiday season
Martech
NOVEMBER 15, 2023
Perks like limited-time offers and free shipping also are attractive to certain segments of social commerce shoppers. consumers by The Influencer Marketing Factory found that: Shoppers ages 18-34 purchase via social commerce for limited-time offers , whereas users 35+ are incentivised by free shipping. A survey of U.S.
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