The B2B case for retention marketing: 7 key tactics
Martech
MARCH 1, 2024
Any dissatisfaction in product, service or overall experience creates an unbridgeable gap in retention efforts. So, the first step in crafting a retention plan is to ensure that the product is robust and competitive and all facets of product marketing are in place. In short, a maniacal focus on the core business is essential.
Let's personalize your content