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4 initiatives to combat AI-driven SEO traffic losses

Search Engine Land

We’re leading our clients toward four main initiatives: Digital PR and content distribution. Digital PR and content distribution For many brands, Google is the primary platform for their content distribution. . If you have a PR team or vendor, that would be great. OK, that’s done. Now, let’s talk about how to cope.

SEO 98
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Who Uses Reddit Anyway? A Deep Dive Into Reddit Users and What They Think of Marketing

Hubspot Marketing

Though a relatively small sample size, the top three industries were Technology, Real Estate, and Healthcare & Life Sciences. More importantly, the best reviews are organic and not overly promotional. That means that in that space, you cant self-promote. Obvious or over-the-top self-promotion. Other no-nos?

Gen Z 102
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Who Uses Reddit Anyway? A Deep Dive Into Reddit Users and What They Think of Marketing

Hubspot Marketing

Though a relatively small sample size, the top three industries were Technology, Real Estate, and Healthcare & Life Sciences. More importantly, the best reviews are organic and not overly promotional. That means that in that space, you cant self-promote. Obvious or over-the-top self-promotion. Other no-nos?

Gen Z 103
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Google showing TikTok videos in featured snippets, SGE

Search Engine Land

Especially now, where it seems Google is giving TikTok videos some prominent SERP real estate. Louise Parker, head of PR at Propellernet, shared a screenshot on LinkedIn for a search for [stroking baby’s eyebrows], where the snippet is taken directly from a TikTok video’s caption: TikTok videos in SGE.

Gen Z 107
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The Ultimate Guide to Content Distribution

Hubspot Marketing

You should know where and how you’re going to publish and promote your content before you put the proverbial pen to paper — otherwise, your time and resources could go to waste. Content distribution channels are the channels through which you share and promote the content you create. Where should I publish my content , you ask?

PR 145
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What Is Demand Generation? [FAQs]

Hubspot Marketing

Demand generation programs can help your organization reach new markets, promote new product features, build consumer buzz, generate PR, and re-engage existing customers. Verticalized Demand Capture — CRM for Real Estate , SEO for Startups , QA Metrics for Software Testing , VoIP for Enterprise , etc.

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21 Ways To Market Your Business Online On A Shoestring Budget

Marketing Insider Group

real estate. Use images to offer discounts on Facebook or Twitter: Using images to offer discounts or coupon codes is a great, non-threatening way to promote your products without being too “salesy.”. Local business reviews tend to receive high rankings in the search results, giving you some great (free!)