Search Engine Land

SEPTEMBER 19, 2023

Pinterest just rolled out a bunch of fresh and upgraded ad products. Here’s a roundup of the platform’s key ad product announcements you need to know about. Product Spotlight Premiere Spotlight allows brands to exclusively own premium ad placements on Pinterest, ensuring their campaigns get maximum exposure.

Advertising 131

Advertising Advertisers Product User-Generated 131

Use Insider

MAY 10, 2024

What is a conversational commerce platform? A conversational commerce platform is a software solution businesses can use to engage with customers through messaging across various channels. But to get a deeper understanding of what conversational commerce solutions are, let’s zoom out and look at conversational commerce as a whole.

eCommerce 52

eCommerce Customer Journey Shipping CRM 52

Martech

DECEMBER 14, 2023

Today, Salesforce announced significant updates to its Einstein 1 Platform that will unify business data to help inform AI prompts for those who use the Einstein Copilot AI assistant. Einstein 1 Platform provides conversational AI to every cloud, including sales, service, marketing and commerce. Why we care. Get MarTech! In your inbox.

CRM 107

CRM User-Generated Analytics Customer 107

Search Engine Land

JANUARY 24, 2024

They include: Brand Rights Protection (updated). Rights Manager (updated). Meta is updating this tool to make it easier for brands to protect their intellectual property across its platforms using machine learning. Updates include: Improved matching : Find matches based on your past use of Brand Rights Protection.

Branding 104

Branding Brand Management Management Search Marketers 104

Martech

APRIL 9, 2024

Here’s the scoop on our latest releases and updates — and what they can do for your business. What our new Data Cloud updates mean for your business As you explore how first-party data advertising can help your company, we want to make sure we tell you both the what and the why behind these new innovations.

Law 101

Law Customer loyalty Advertising Advertisers 101

Martech

SEPTEMBER 16, 2022

At the beginning of the pandemic, with restaurants and entertainment venues shut down, New Jersey liquor distributor Allied Beverage saw an opportunity to transform its customer experience, service and e-commerce. They have a portfolio of approximately 16,000 products. Transformation at scale. Get MarTech! In your inbox.

Transform 129

Transform Customer CRM Finance 129

Neil Patel

JUNE 11, 2021

Whether you’re just looking to save some money or you’re into retail arbitrage, the ability to easily check product inventory from the comfort of your home is something many people only dreamed about. What is BrickSeek, and how can it help you get the best deals on some of the most popular products? Browsing for Products.

Retail 143

Retail Price Shoppers Manufacturing 143

Martech

MARCH 13, 2024

Meta unveiled updates to its Advantage+ and Shopping Ads, designed to help brands improve engagement, drive conversions and deliver more personalized ads. The platform claims the updates will help give consumers “the confidence to make a purchase after seeing an ad.” Advantage+ catalog ad s update. Collaborative ads update.

Shoppers 71

Shoppers Advertising Advertisers eCommerce 71

Search Engine Land

DECEMBER 1, 2023

Things like gift guides are always popular, but if you are working on a website that isn’t product-based, there are still plenty of opportunities. Refresh and update existing content Revisit your top-performing content from prior years and refresh or rewrite it with current information, new keywords and relevant links. See terms.

SEO 129

SEO PR eCommerce Analytics 129

Martech

SEPTEMBER 18, 2023

HubSpot’s August releases include additions to its AI tools, numerous reporting and forecasting improvements, commerce updates and more. Many updates were beta-released in preparation for HubSpot’s annual conference. Save time and prevent errors with AI HubSpot released many AI capabilities in 2023.

User-Generated 123

User-Generated Shipping Education CRM 123

Calvyn Lee Blog

SEPTEMBER 26, 2023

For instance, under “Managed WordPress Hosting,” you might include topics like automatic updates, security, and performance optimization. For a web hosting site, you can mark up your content with schema types like Product, Review, and FAQ to enhance search engine results.

Price 130

Price SEO Management Analytics 130

Martech

APRIL 7, 2022

billion funding round in January 2021, digital experience platform Sitecore went on an acquisition spree, picking up CDP Boxever , headless e-commerce solution Four51, marketing automation platform Moosend and predictive digital search solution Reflektion. Specific updates. E-commerce is on fire and has been for two years now.

Product 97

Product Manufacturing Marketing Automation Platform Retail 97

Bannerflow

AUGUST 3, 2021

The impact of Covid-19 has certainly highlighted the importance for retailers to have a strong e-commerce display advertising offering. This is where e-commerce display campaigns for your retail brand can step in to maximise your ROI. 6 ways to create your best ever e-commerce display advertising campaign: Automated production.

Advertising 98

Advertising Advertisers Retail Management 98

Welcome Software

DECEMBER 21, 2023

We are making strides for Commerce at Optimizely! This quarter involved releases that enhanced our Configured Commerce users’ ability to manage list creation for customers, a feature becoming highly popular for B2B businesses. Configured commerce Auto-generate list: Previous purchase Make re-purchasing easier for your customers.

Shipping 40

Shipping Price User-Generated Succession Management 40

Hubspot Marketing

NOVEMBER 4, 2022

Incorporate social media commerce. Audit product pages. It's also when many companies (including your competitors) begin rolling out numerous deals and discounts on products. Incorporate social media commerce. Social media is now becoming where consumers make purchases and learn more about products and brands.

Marketing Strategy 142

Marketing Strategy Shoppers Marketing Marketers 142

OnPassive Marketing

NOVEMBER 24, 2023

In a world where artificial intelligence (AI) is reshaping the marketing landscape, staying updated with AI advancements is no longer optional but a necessity for marketers. To remain competitive, marketers need to continuously update their knowledge about AI advancements.

User-Generated 97

User-Generated CRM Analytics Marketing 97

Search Engine Land

APRIL 9, 2024

Here’s the scoop on our latest releases and updates — and what they can do for your business. What our new Data Cloud updates mean for your business As you explore how first-party data advertising can help your company, we want to make sure we tell you both the what and the why behind these new innovations.

Law 80

Law Customer loyalty Advertising Advertisers 80

Neil Patel

JULY 8, 2021

Far from just a customer-facing app, it has a lot to offer e-commerce companies. Why Should E-Commerce Companies Use BrickSeek? Wouldn’t you love to know: How much of a certain product your biggest rivals have in stock? Which products are being marked down, and in which locations? What Is BrickSeek? Think about it.

Retail 144

Retail Transform Price Manufacturing 144

Calvyn Lee Blog

JANUARY 28, 2023

Well, with the onset of new technologies, Instagram’s Reels-first strategy, the Metaverse, a cookie-less world, and many more changes and updates, one of the keywords for this year is “adapt”. Late 2022 updates like Showtimes on TikTok, its movie theater ad experience, point to even more outreach to art and entertainment advertisers.

Market Trends 130

Market Trends Gen Z Marketing Marketers 130

Martech

NOVEMBER 30, 2022

Few customers take advantage of the thrice-yearly release updates rolled out to every Salesforce user. Few business executives have the time and bandwidth to keep up with the ins and outs of these updates. Robust support for subscription selling added to Commerce. More than 150,000 companies are Salesforce customers.

Manufacturing 98

Manufacturing Finance Shipping Food 98

OnPassive Marketing

JULY 12, 2022

With the growth of E-commerce importance in society, content is a critical ingredient that can help businesses to grow. In this article, we’ll explain why creating content for E-commerce is essential and what to consider when planning your strategy. What Is An E-Commerce Content Strategy?

Shoppers 78

Shoppers Marketing Mix User-Generated Content Marketing 78

Neil Patel

OCTOBER 4, 2021

This means preparing your e-commerce site for this busy period is essential to success. The level of competition for Black Friday e-commerce sales is off the charts, which means it pays to start preparing now. Here’s your 15-step checklist to get your e-commerce site ready for Black Friday and holiday shopping.

Shoppers 120

Shoppers Retail Digital Marketing Email Marketing 120

Welcome Software

DECEMBER 26, 2023

Looking back, the commerce market has evolved from the monolithic architecture where you had the “all-in-one” code base. Moving past a history lesson on architectures, Optimizely’s commerce strategy is focused on delivering innovation to both of our commerce solutions using composable modules.

B2C 52

B2C Fashion Place Promotion 52

Lynton Web

SEPTEMBER 27, 2023

The three-day event in Boston was a treasure trove of information and inspiration for attendees, with new product announcements, insightful sessions, and countless networking opportunities. INBOUND 2023 New Products & Features CRM Customization: HubSpot's CRM customization goes beyond mere aesthetic adjustments.

Product 64

Product CRM Shoppers User-Generated 64

Marketing Insider Group

JANUARY 11, 2023

Every e-commerce business owner wants to see their business grow and profits increase, but no one likes experiencing the growing pains that so often go hand-in-hand with scaling operations. It helps sellers understand how to create product detail pages. Tip #3: Update messaging and branding together. Messaging & Branding.

Shipping 88

Shipping Manufacturing Marketing Marketers 88

Neil Patel

DECEMBER 29, 2022

Is your e-commerce store failing to set the online world alight? You can build your store on one of the best e-commerce platforms around, make it look like a million dollars, and create enticing descriptions. Although an e-commerce SEO audit is sometimes a huge undertaking, it’s worth it in the long term. Product Pages.

SEO 97

SEO Shoppers User-Generated Shipping 97

Sachs Marketing Group

JANUARY 10, 2024

As new design standards emerge and user expectations shift, regularly updating your website ensures it remains functional and reflects your brand’s current values and objectives. A fresh, updated website is more likely to attract and retain visitors, convert leads, and maintain a solid online presence.

Transform 96

Transform SEO Digital Marketing New Technology 96

Martech

JUNE 2, 2023

Highlights covered in this edition include admin and CRM enhancements, Account Engagement (formerly Pardot), and feature upgrades for Commerce. Before the latest layout updates, that’s how Salesforce used to feel for many users — especially first-timers. Updated calendar. Completed actions + external actions.

CRM 102

CRM Communications Customer Place 102

Scoop.it!

AUGUST 30, 2022

Promoting your e-commerce business needs lots of energy, effort, and determination. The e-commerce market entails testing, modifying ad campaigns, and optimizing your pages for conversation. That is not all – there is more to marketing your e-commerce business. What is E-commerce Marketing? Optimize for mobile.

Digital Marketing 87

Digital Marketing Marketing Strategy User-Generated Marketing 87

Search Engine Land

OCTOBER 12, 2022

Google has added three new examples to the top of the “how to write product reviews” help document, clarifying more types of sites that may be impacted by the product reviews algorithm updates. A blogger that provides independent opinions of products. A blogger that provides independent opinions of products.

Product 95

Product Shoppers SEO 95

Martech

MARCH 22, 2022

Today, Shopify introduces Linkpop, a link-in-bio tool that allows creators and followers to quickly get to promoted products and buy them. Once users click on the link, they are taken to a curated selection of products and can purchase directly on Linkpop, without having to leave the social media app they are on. Updates for marketers.

Marketing 89

Marketing Marketers Digital Marketing Promotion 89

Martech

MARCH 8, 2023

This two-part guide summarizes the 630 pages and the most notable updates. Part 1 covers commerce and content management features, specifically the new Lighting Web Runtime template and enhancements to Salesforce Payments and CMS. Now, Salesforce Commerce offers a fully configurable checkout for B2B businesses driven by LWR components.

eCommerce 94

eCommerce Management Customer Product 94

Use Insider

APRIL 19, 2024

The emergence of Insider’s customer experience solution The journey of Insider’s conversational marketing platform began with its strategic 2023 acquisition of MindBehind, a Conversational Commerce and Messaging platform. Insider’s WhatsApp Commerce has fundamentally changed how we interact with our customers.

Customer Journey 52

Customer Journey Customer User-Generated CRM 52

Search Engine Land

FEBRUARY 12, 2024

This article will guide you through using generative AI effectively to update old content, helping you maintain relevance in an ever-changing online environment. How to update old content: A step-by-step process Stagnant content is a recipe for declining engagement and lost relevance.

User-Generated 124

User-Generated Whitepaper SEO Energy 124

Hubspot Marketing

JUNE 19, 2023

Conversion AI Alternatives Smart Copy Source Smart Copy, formerly known as Snazzy AI, can create landing pages, Google Ads, taglines, product descriptions, meta descriptions, and more. Writers can best use Smart Copy for landing pages and websites, digital ads, emails, e-commerce, and branding. E-commerce tools. Source Copy.ai

Price 106

Price User-Generated SEO Copywriting 106

Backlinko

FEBRUARY 20, 2024

These companies offer competitive commission rates across major niches, including software, e-commerce, and more. If you’ve ever spent any amount of time on Amazon, you know there are millions of products on the site. Their most popular product, the Expert Plan for the Page Builder Plugin, is $199/year.

Affiliate Marketing 91

Affiliate Marketing CRM Price User-Generated 91

Welcome Software

OCTOBER 4, 2023

We are making strides for Commerce at Optimizely! This quarter involved releases that enhanced our Configured Commerce users’ ability to manage list creation for customers, a feature becoming highly popular for B2B businesses. Configured commerce Auto-generate list: Previous purchase Make re-purchasing easier for your customers.

Shipping 40

Shipping Price User-Generated Succession Management 40