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Salesforce launches Agentforce for Retail

Martech

Salesforce announces the launch of Agentforce for Retail as well as Salesforce Retail Cloud with Modern POS. The news comes just prior to the National Retail Federation’s conference in New York. Saks Fifth Avenue and SharkNinja are among the brands testing Agentforce in a retail context. Loyalty promotion creation.

Retail 129
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How to master social media for retail in the UK

Sprout Social

In today’s ever-changing retail landscape, brands are divided into two groups. The importance of social media in UK retail has only grown. And the potential it holds for those retailers who might be hesitant. Social media is a go-to platform for retail customers. Promote your products on social media. Don’t be shy.

Retail 119
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SAP to launch loyalty management solution for retailers

Martech

A new loyalty management solution aimed at retailers and CPG brands will be released by SAP in the second half of 2025. It also entered the agentic space on behalf of retail, with a shopping assistant AI agent, made to integrate with any ecommerce storefront, that will be generally available in the first half of 2025. Why we care.

Retail 110
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Q&A: What back-to-school season means for retailers, marketers

SmartBrief - Marketing

So, how can retailers and marketers put themselves in the best position to succeed? Deloitte Consulting’s “ 2024 Back-to-School Retail Survey ” breaks down consumers’ spending intent amid financial pressures, the effect of social media on spending plans and how leveraging generative AI can help attract tech-savvy shoppers.

Retail 105
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How to Attract Foot Traffic for Your Retail Store

Marketing Insider Group

As you know, foot traffic is the lifeblood of a physical retail store. And while theres no secret manual, per se, there are several proven things you can do to boost foot traffic and turn casual passers-by into enthusiastic shoppers. Create Inviting Window Displays Your retail store windows are essentially your billboard.

Retail 102
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How AI is winning digital shoppers through personalization

Martech

The digital retail landscape is undergoing a fundamental shift. AI is driving this evolution, enabling retailers to deepen personalization and scale it across millions of real-time interactions. Push notifications arrive precisely, promoting relevant products at just the right moment. Anticipate their needs.

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How to master social media for retail in the UK

Sprout Social

In todays ever-changing retail landscape, brands are divided into two groups. The significance of social media in the retail sphere has only amplified. And the potential it holds for those retailers who might still be hesitant. Social media is a go-to platform for retail customers. Promote your products on social media.

Retail 88