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81 Social Commerce Stats Marketers Should Know in 2023

Hubspot Marketing

Everyone wants a personalized and custom experience online, so it’s no wonder that social commerce has taken over the online shopping world. HubSpot ) 41% of consumers have discovered a product on social media in the past three months, up 14% YoY. HubSpot ) 67% of consumers have already bought through social media platforms.

Gen Z 115
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Employee advocacy stats to secure C-level buy-in

Sprout Social

When taking an employee advocacy program up the chain, employee advocacy stats should be the backbone of your pitch. The employee advocacy statistics your boss needs to see According to The Sprout Social Index™ , more than two-thirds (68%) of marketers report their organization already has an advocacy program.

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74+ Pinterest Statistics to Boost Social Selling in 2024

SocialPilot

Unlike other social media sites , Pinterest users exclusively focus on brand offerings. With its fantastic selling capabilities, no wonder Pinterest is evolving to become home for the next generation of creators. Both shopping and selling on Pinterest have become more accessible with exciting features like Pinterest T.V.

Gen Z 64
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Vanity Metrics: Definition & Examples for Marketing

Hootsuite

It’s the perfect “meaty” metaphor for social media vanity metrics. any social metric can turn into a “vanity” metric if you’re bragging about it without any context. Social media metrics are incredibly important for a social media manager and shouldn’t be ignored. Not all social stats are created equal.

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10 Strategies to Mastering Social Media for Ecommerce

Digital Marketer

Social media has become an indispensable tool for businesses in today’s digital age. You need it to connect with your target audience, boost your brand’s visibility, and drive sales. But most businesses and even beginner marketers don’t fully understand how to use social media for ecommerce.

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The 17 Best Affiliate Marketing Programs For Beginners

Jeff Bullas

The affiliate partner then rewards a payout for a specific result to the retailer or advertiser, typically a sale. Affiliates (or associates) are websites that agree to promote the merchant’s products and services in exchange for a commission on sales. The commission rate is the percentage of the sale that the affiliate receives.

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10 Tried-and-True Tips for Sales and Marketing Alignment

Hubspot Marketing

The bigger your sales and marketing teams get, the harder it is to align these efforts. Often called “smarketing”, sales and marketing alignment is critical to ensure that these departments are working in tandem to target the right customer base, create more conversions, and drive more sales. Not sure how to get started?